Amy's Kitchen Audience in United States
Amy's Kitchen has an estimated audience of 625,585 people in United States. 62.4% are female, 37.6% are male, average age 42.1. Top brand affinities: Dog breed, Like Dandelion Dust, Superintendent (education), Elsword, St. Ives.
Top brand affinities include Dog breed, Like Dandelion Dust, Superintendent (education), with strongest over-indexing on Dog breed (1.93× the country average). Demographically, the Amy's Kitchen audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Healthy Lifestyle, Sustainability.
Category: Food & Beverages · Type: Brand · Subtype: Convenience food
Demographics of Amy's Kitchen fans
| Metric | Value |
|---|---|
| Female | 62.4% |
| Male | 37.6% |
| Average age | 42.1 |
| Estimated audience size | 625,585 |
Audience persona
The typical Amy's Kitchen fan in United States is more female, around 42.1 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Dog breed.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 1.93× | Pets & Animals |
| Like Dandelion Dust | 20× | Movies & TV |
| Superintendent (education) | 12.24× | Business & Career |
| Elsword | 18.66× | Games |
| St. Ives | 15.52× | Travel & Leisure |
| edureka | 39.76× | Business & Career |
| Whataburger | 1.83× | Food & Beverages |
| Jersey (fabric) | 20× | Fashion & Accessoires |
| English literature | 6.24× | Literature |
| Jesse Plemons | 3.06× | Movies & TV |
| UK garage | 4.79× | Music & Radio |
| Ichiro Suzuki | 8.96× | Sports |
| Nebraska Cornhuskers football | 2.96× | Sports |
| JDSU | 2.42× | Business & Career |
| Kansas | 1.98× | Travel & Leisure |
| Mothercare | 2.45× | Kids & Family |
| Nationality | 1.59× | Politics & Society |
| Chiropractic education | 8.47× | Business & Career |
| Certified diabetes educator | 9.44× | Business & Career |
| Lulu 黃路梓茵 | 1.71× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Healthy Lifestyle | BALANCE | 2.06 |
| Sustainability | BALANCE | 1.98 |
| LGBTQ+ Identity | OPEN | 1.93 |
| Design Affinity | PREMIUM | 1.83 |
| Luxury Orientation | PREMIUM | 1.8 |
| Indulgence | JOY | 1.76 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 80.2% |
| United Kingdom | 6.3% |
| Canada | 3.2% |
See Amy's Kitchen audiences in other countries
More Convenience food audiences in United States
- Casey's General Stores (10,142,219)
- Indomie (228,559)
- Little Lunch (135,006)
- Pot Noodle (24,691)
- Youcook (5,608)
How to read this data
Audience size is the estimated number of people in United States who actively search for Amy's Kitchen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.