Rascasse Audience Intelligence

Ancient art Audience in United States

A data profile of the people who buy, follow and care about Ancient art in United States — modelled from more than twelve digital signal sources. Ancient art has an estimated audience of 461,505 people in United States.

The average Ancient art fan in United States is 45.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Discount stores, Mineral water, Ice Hockey World Championships, with strongest over-indexing on Discount stores (4.76× the country average).

Demographically, the Ancient art audience skews more female with an average age of 45.5, and over-indexes on personality traits such as Price Sensitivity, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ancient art fan in United States is more female, around 45.5 years old, with strong Price Sensitivity tendencies and a notable affinity for Discount stores.

Category: Arts & Culture · Type: Topic · Subtype: Art movement

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ancient art profile in United States.

Audience size
462K
in United States
Gender
68.6%
31.4% male
Age
45.5
average years
Country rank
#38390
Topic in United States
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ancient art fans

68.6% are female, 31.4% are male, average age 45.5.

Fig. 02

Gender split

68.6%
Female
31.4%
Male
Demographic split for Ancient art audience in United States
MetricValue
Female68.6%
Male31.4%
Average age45.5
Estimated audience size461,505
Fig. 03

Age distribution

Ø 45.5
average years
Age distribution of the Ancient art audience in United States
Age bracketShare%
16-198%
20-2914%
30-3918%
40-4923%
50+36%
Fig. 04

Worldwide distribution

12.2%

of the worldwide Ancient art audience comes from United States.

Worldwide audience distribution share by country for Ancient art
CountryShare
Italy27.3%
United Kingdom12.4%
United States12.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ancient art audience in United States is strongest.

Fig. 05

Top regions by affinity

Ancient art fans by region: top regions in United States
#RegionReachAffinity×
01Utah~6K1.55×
02Delaware~2K1.49×
03Washington~10K1.45×
04Oklahoma~7K1.36×
05Virginia~10K1.33×
06Colorado~10K1.32×
07Arizona~10K1.28×
08Texas~40K1.10×
09West Virginia~2K1.10×
10Vermont<1K1.10×
11Kansas~4K1.06×
12Idaho~2K1.06×
13North Dakota~1K1.06×
14South Dakota~1K1.05×
15New York~30K1.04×
16Montana~1K1.04×
17Alaska~1K1.03×
18Alabama~7K1.01×
19California~50K1.00×
20Kentucky~6K0.99×
21North Carolina~10K0.97×
22Hawaii~2K0.96×
23Rhode Island~1K0.96×
24Arkansas~4K0.95×
25Nebraska~2K0.95×
26New Hampshire~2K0.95×
27Missouri~7K0.94×
28Oregon~5K0.94×
29New Mexico~2K0.94×
30Maine~2K0.94×
31Louisiana~6K0.93×
32Mississippi~4K0.93×
33Michigan~10K0.92×
34Washington, District of Columbia~1K0.92×
35Tennessee~8K0.91×
36South Carolina~6K0.91×
37Georgia~10K0.90×
38Indiana~7K0.89×
39Connecticut~4K0.89×
40Iowa~3K0.88×
41Minnesota~6K0.87×
42Wisconsin~6K0.86×
43Nevada~4K0.86×
44Pennsylvania~10K0.85×
45Ohio~10K0.84×
46Massachusetts~7K0.81×
47New Jersey~9K0.79×
48Maryland~6K0.79×
49Illinois~10K0.78×
50Florida~20K0.76×
Fig. 06

Affinity by region

Affinity by region — Ancient art, United States
0.76×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ancient art audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ancient art audience
#·InterestCategoryAffinity×
01Sophie MarceauMovies & TV28.72×
02Ice Hockey World ChampionshipsSports11.41×
03James McAvoyMovies & TV11.41×
04Mineral waterFood & Beverages7.76×
05Lewis HamiltonSports6.64×
06Web serverTechnology & Electronics6.23×
07QVCMovies & TV5.00×
08Discount storesShopping4.76×
09Hair conditionerBeauty & Wellness4.50×
10Non-alcoholic beverageFood & Beverages4.41×
11Weather forecastingHome & Garden4.40×
12Hair coloringBeauty & Wellness4.19×
13Microwave ovenHome & Garden3.53×
14MassageHealth3.48×
15Britney SpearsMusic & Radio3.29×
16Shopping mallsShopping3.12×
17Pizza HutFood & Beverages2.66×
18Mortgage loansBusiness & Career2.42×
19SubwayFood & Beverages2.34×
20PinterestInternet & Social Media2.24×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ancient art audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Ancient art audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM2.26×
Convenience OrientationPREMIUM2.11×
Family OrientationCONSERVATISM1.73×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Ancient art audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.77×
Healthy LifestyleBALANCE0.80×
Luxury OrientationPREMIUM0.80×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Ancient art have in United States?

Ancient art has an estimated audience of 461,505 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ancient art fans?

68.6% of Ancient art fans are female, 31.4% are male, with an average age of 45.5 years.

03

Which brands do Ancient art fans like most?

Ancient art fans show strongest brand affinity for Discount stores (4.76×), Mineral water (7.76×), and Ice Hockey World Championships (11.41×) over the country average.

04

Where do Ancient art fans live in United States?

Ancient art fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Ancient art fans also like?

Beyond Ancient art itself, the audience over-indexes on Mineral water (7.76×), Ice Hockey World Championships (11.41×), Sophie Marceau (28.72×), and Web server (6.23×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ancient art. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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