Applied science Audience in United States

Applied science logo

Applied science has an estimated audience of 2,555,196 people in United States. 45.5% are female, 54.5% are male, average age 39.7. Top regions: California, Texas, New York. Top brand affinities: Vocal harmony, Goop, Governor of Michigan, Tomb Raider: The Last Revelation, Israel.

The average Applied science fan in United States is 39.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Vocal harmony, Goop, Governor of Michigan, with strongest over-indexing on Vocal harmony (12.5× the country average). Demographically, the Applied science audience skews balanced with an average age of 39.7, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic · Subtype: Field of study

Demographics of Applied science fans

Demographic split for Applied science audience in United States
MetricValue
Female45.5%
Male54.5%
Average age39.7
Estimated audience size2,555,196

Audience persona

The typical Applied science fan in United States is balanced, around 39.7 years old, with strong Risk Appetite tendencies and a notable affinity for Vocal harmony.

Top regions in United States

Top regions ranked by reach for Applied science in United States
RegionReachAffinity
California349,0671.24×
Texas227,0471.03×
New York156,2901.09×
Florida153,3850.89×
Washington98,8601.93×
North Carolina98,1621.28×
Illinois94,1391.11×
Georgia79,8731.01×
Virginia74,9271.2×
Pennsylvania73,3090.85×
Michigan73,2401.1×
Ohio61,9720.79×
Arizona60,3601.16×
Massachusetts60,0681.19×
New Jersey59,6770.92×
Indiana47,9531.03×
Tennessee44,0220.86×
Maryland43,5880.99×
Missouri40,5490.98×
South Carolina38,565
Louisiana37,1271.13×
Colorado35,8750.89×
Alabama35,724
Oregon31,8161.09×
Mississippi30,9661.47×
Wisconsin30,8460.8×
Kentucky27,6800.86×
Minnesota26,9730.74×
Oklahoma26,0880.92×
Connecticut20,9060.82×
Nevada20,7620.84×
Kansas20,0350.99×
Arkansas17,5060.83×
Utah17,3330.76×
Iowa16,3030.77×
Nebraska13,4381.05×
New Hampshire12,4471.24×
New Mexico11,5030.9×
Idaho11,4460.89×
West Virginia10,8450.91×
Washington, District of Columbia10,5611.38×
Hawaii10,2500.93×
Maine7,7000.84×
Delaware7,1751.02×
Rhode Island5,5470.68×
South Dakota5,3210.9×
North Dakota5,1810.99×
Montana5,0540.71×
Alaska5,0250.92×
Vermont4,8501.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Applied science audience
BrandAffinityCategory
Vocal harmony12.5×Music & Radio
Goop12.96×Internet & Social Media
Governor of Michigan16.28×Politics & Society
Tomb Raider: The Last Revelation49.52×Games
Israel3.82×Travel & Leisure
Wok11.65×Food & Beverages
Grinch7.06×Movies & TV
Google Home10.49×Technology & Electronics
Hibachi11.31×Food & Beverages
Hipster13.56×Politics & Society
headspace12.51×Health
Cherish (group)14.3×Music & Radio
Historic site5.55×Arts & Culture
Fairy godmother9.49×Literature
El Paso County, Colorado16.23×Travel & Leisure
Grace Slick10.95×Music & Radio
Guitarist (magazine)11.86×Music & Radio
TV Fanatic10.47×Movies & TV
Mathcore7.77×Music & Radio
No Escape (1994 film)10.88×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Applied science audience
TraitClusterScore
Risk AppetiteTHRILL2.6
Luxury OrientationPREMIUM2.06
SustainabilityBALANCE1.72
Need for SecurityCONSERVATISM1.63
Career OrientationPOWER1.34
PatriotismCONSERVATISM1.34

Worldwide distribution

Worldwide audience distribution share by country for Applied science
CountryShare
United States17.0%
India7.6%
Italy6.5%

See Applied science audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Applied science have in United States?

Applied science has an estimated audience of 2,555,196 people in United States, concentrated in California and Texas.

What is the gender split and age of Applied science fans?

45.5% of Applied science fans are female, 54.5% are male, with an average age of 39.7 years.

Which brands do Applied science fans like most?

Applied science fans show strongest brand affinity for Vocal harmony (12.5×), Goop (12.96×), and Governor of Michigan (16.28×) over the country average.

Where do Applied science fans live in United States?

Applied science fans in United States are most concentrated in California (reach 349,067), Texas (reach 227,047), and New York (reach 156,290). These three regions account for the largest share of the active audience.

What other brands do Applied science fans also like?

Beyond Applied science itself, the audience over-indexes on Goop (12.96×), Governor of Michigan (16.28×), Tomb Raider: The Last Revelation (49.52×), and Israel (3.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Applied science. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.