Archie Manning Audience in United States

Archie Manning logo

Archie Manning has an estimated audience of 1,590,588 people in United States. 49.4% are female, 50.6% are male, average age 40.4. Top regions: Texas, California, Florida. Top brand affinities: Israel, Alaska, Product design, Historic site, Grinch.

The average Archie Manning fan in United States is 40.4 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Israel, Alaska, Product design, with strongest over-indexing on Israel (2.2× the country average). Demographically, the Archie Manning audience skews balanced with an average age of 40.4, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Archie Manning fans

Demographic split for Archie Manning audience in United States
MetricValue
Female49.4%
Male50.6%
Average age40.4
Estimated audience size1,590,588

Audience persona

The typical Archie Manning fan in United States is balanced, around 40.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Archie Manning in United States
RegionReachAffinity
Texas216,0871.58×
California109,1120.62×
Florida100,0240.93×
New York75,1040.84×
Georgia60,3481.23×
Pennsylvania58,6081.09×
Ohio55,3541.13×
Tennessee52,3341.64×
Louisiana52,2902.55×
Illinois50,9910.96×
North Carolina50,0111.04×
New Jersey42,1021.04×
Michigan41,9701.01×
Virginia39,7131.03×
Indiana38,0241.31×
Mississippi33,8202.58×
Alabama32,7031.47×
Colorado29,2531.17×
South Carolina27,5781.15×
Missouri27,0211.05×
Maryland26,7360.98×
Arizona24,7550.76×
Massachusetts24,5370.78×
Washington21,8600.69×
Minnesota21,1160.93×
Oklahoma21,1001.19×
Kentucky21,0361.05×
Wisconsin19,7020.82×
Arkansas15,2781.17×
Kansas13,2781.06×
Connecticut13,1680.83×
Iowa12,4800.95×
Nevada11,9380.78×
Oregon11,7950.65×
Utah9,2260.65×
Nebraska7,5380.94×
West Virginia6,4930.88×
Idaho6,1060.77×
New Mexico5,9640.75×
Hawaii4,9010.72×
New Hampshire4,5090.72×
Washington, District of Columbia4,1160.86×
Montana3,8210.87×
Delaware3,7810.86×
Rhode Island3,7120.73×
Maine3,6340.64×
South Dakota3,0680.83×
North Dakota2,8090.86×
Wyoming1,8530.79×
Alaska1,6580.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Archie Manning audience
BrandAffinityCategory
Israel2.2×Travel & Leisure
Alaska1.57×Travel & Leisure
Product design1.62×Business & Career
Historic site2.96×Arts & Culture
Grinch2.65×Movies & TV
Vocal harmony2.96×Music & Radio
Sinaloa2.35×Travel & Leisure
Jesse Plemons2.11×Movies & TV
Goop2.96×Internet & Social Media
Nebraska Cornhuskers football1.97×Sports
Home staging2.78×Home & Garden
Jeep Wagoneer2.96×Cars & Mobility
Glossier2.7×Beauty & Wellness
Google Home2.96×Technology & Electronics
Urban horticulture1.64×Home & Garden
Hebe2.96×Home & Garden
Wok2.96×Food & Beverages
Jaws2.31×Movies & TV
Governor of Michigan2.96×Politics & Society
Fairy godmother2.96×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Archie Manning audience
TraitClusterScore
Luxury OrientationPREMIUM1.48
Design AffinityPREMIUM1.36
Family OrientationCONSERVATISM1.35
Career OrientationPOWER1.28
Community OrientationOPEN1.26
IndulgenceJOY1.25

Worldwide distribution

Worldwide audience distribution share by country for Archie Manning
CountryShare
United States97.6%
United Kingdom1.3%
Germany0.9%

See Archie Manning audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Archie Manning have in United States?

Archie Manning has an estimated audience of 1,590,588 people in United States, concentrated in Texas and California.

What is the gender split and age of Archie Manning fans?

49.4% of Archie Manning fans are female, 50.6% are male, with an average age of 40.4 years.

Which brands do Archie Manning fans like most?

Archie Manning fans show strongest brand affinity for Israel (2.2×), Alaska (1.57×), and Product design (1.62×) over the country average.

Where do Archie Manning fans live in United States?

Archie Manning fans in United States are most concentrated in Texas (reach 216,087), California (reach 109,112), and Florida (reach 100,024). These three regions account for the largest share of the active audience.

What other brands do Archie Manning fans also like?

Beyond Archie Manning itself, the audience over-indexes on Alaska (1.57×), Product design (1.62×), Historic site (2.96×), and Grinch (2.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Archie Manning. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.