Autonomy Audience in United States
Autonomy has an estimated audience of 7,675,833 people in United States. 61.3% are female, 38.7% are male, average age 43.2. Top regions: California, Texas, Florida. Top brand affinities: Goop, Governor of Michigan, headspace, Google Home, Wok.
The average Autonomy fan in United States is 43.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goop, Governor of Michigan, headspace, with strongest over-indexing on Goop (15.09× the country average). Demographically, the Autonomy audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Autonomy fans
| Metric | Value |
|---|---|
| Female | 61.3% |
| Male | 38.7% |
| Average age | 43.2 |
| Estimated audience size | 7,675,833 |
Audience persona
The typical Autonomy fan in United States is more female, around 43.2 years old, with strong Patriotism tendencies and a notable affinity for Goop.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,067,935 | 1.27× |
| Texas | 722,633 | 1.1× |
| Florida | 502,922 | 0.97× |
| New York | 459,476 | 1.07× |
| Georgia | 272,468 | 1.15× |
| Illinois | 264,035 | 1.03× |
| Pennsylvania | 260,479 | 1.01× |
| North Carolina | 256,644 | 1.11× |
| Ohio | 227,463 | 0.96× |
| Virginia | 211,645 | 1.13× |
| Michigan | 198,943 | 0.99× |
| New Jersey | 195,926 | 1× |
| Washington | 179,058 | 1.16× |
| Arizona | 168,455 | 1.07× |
| Massachusetts | 164,265 | 1.09× |
| Tennessee | 155,894 | 1.01× |
| Maryland | 147,478 | 1.12× |
| Indiana | 138,988 | 0.99× |
| Missouri | 122,889 | 0.99× |
| Colorado | 120,815 | 1× |
| South Carolina | 111,752 | 0.97× |
| Wisconsin | 111,197 | 0.96× |
| Minnesota | 111,106 | 1.01× |
| Alabama | 107,158 | 1× |
| Louisiana | 101,017 | 1.02× |
| Kentucky | 95,566 | 0.99× |
| Oregon | 95,485 | 1.09× |
| Oklahoma | 83,325 | 0.98× |
| Connecticut | 78,996 | 1.03× |
| Utah | 66,943 | 0.97× |
| Nevada | 66,510 | 0.9× |
| Arkansas | 62,919 | 0.99× |
| Iowa | 60,082 | 0.95× |
| Kansas | 59,068 | 0.98× |
| Mississippi | 58,651 | 0.93× |
| Nebraska | 36,266 | 0.94× |
| Idaho | 36,108 | 0.94× |
| Hawaii | 34,493 | 1.05× |
| New Mexico | 33,436 | 0.87× |
| West Virginia | 32,919 | 0.92× |
| New Hampshire | 29,307 | 0.97× |
| Maine | 25,861 | 0.94× |
| Washington, District of Columbia | 24,252 | 1.05× |
| Rhode Island | 23,962 | 0.98× |
| Montana | 19,259 | 0.9× |
| Delaware | 18,877 | 0.89× |
| South Dakota | 16,238 | 0.92× |
| North Dakota | 15,759 | 1× |
| Alaska | 15,438 | 0.94× |
| Vermont | 12,678 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 15.09× | Internet & Social Media |
| Governor of Michigan | 15.34× | Politics & Society |
| headspace | 17.44× | Health |
| Google Home | 11.99× | Technology & Electronics |
| Wok | 11.92× | Food & Beverages |
| Hibachi | 13.86× | Food & Beverages |
| Grace Slick | 13.95× | Music & Radio |
| Urban Outfitters | 2.93× | Shopping |
| Cherish (group) | 16.05× | Music & Radio |
| Grinch | 5.91× | Movies & TV |
| No Escape (1994 film) | 15.4× | Movies & TV |
| 3D printing | 3.46× | Technology & Electronics |
| Israel | 2.86× | Travel & Leisure |
| Vocal harmony | 5.66× | Music & Radio |
| Elsword | 19.66× | Games |
| TV Fanatic | 12.25× | Movies & TV |
| Ira Glass | 19.79× | Music & Radio |
| Fairy godmother | 8.45× | Literature |
| El Paso County, Colorado | 14.16× | Travel & Leisure |
| Enfamil | 7.24× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.1 |
| Individualism | JOY | 2.9 |
| Spirituality | BALANCE | 1.74 |
| Community Orientation | OPEN | 1.6 |
| Extroversion | THRILL | 1.54 |
| Convenience Orientation | PREMIUM | 1.54 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.2% |
| Brazil | 6.2% |
| Italy | 4.9% |
See Autonomy audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Autonomy have in United States?
Autonomy has an estimated audience of 7,675,833 people in United States, concentrated in California and Texas.
What is the gender split and age of Autonomy fans?
61.3% of Autonomy fans are female, 38.7% are male, with an average age of 43.2 years.
Which brands do Autonomy fans like most?
Autonomy fans show strongest brand affinity for Goop (15.09×), Governor of Michigan (15.34×), and headspace (17.44×) over the country average.
Where do Autonomy fans live in United States?
Autonomy fans in United States are most concentrated in California (reach 1,067,935), Texas (reach 722,633), and Florida (reach 502,922). These three regions account for the largest share of the active audience.
What other brands do Autonomy fans also like?
Beyond Autonomy itself, the audience over-indexes on Governor of Michigan (15.34×), headspace (17.44×), Google Home (11.99×), and Wok (11.92×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Autonomy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.