Autopilot Audience in United States

Autopilot logo

Autopilot has an estimated audience of 1,789,097 people in United States. 49.4% are female, 50.6% are male, average age 40.1. Top regions: California, Texas, Florida. Top brand affinities: Jesse Plemons, Historic site, Grinch, Vocal harmony, Mangaka.

The average Autopilot fan in United States is 40.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jesse Plemons, Historic site, Grinch, with strongest over-indexing on Jesse Plemons (11.55× the country average). Demographically, the Autopilot audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Risk Appetite, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Autopilot fans

Demographic split for Autopilot audience in United States
MetricValue
Female49.4%
Male50.6%
Average age40.1
Estimated audience size1,789,097

Audience persona

The typical Autopilot fan in United States is balanced, around 40.1 years old, with strong Risk Appetite tendencies and a notable affinity for Jesse Plemons.

Top regions in United States

Top regions ranked by reach for Autopilot in United States
RegionReachAffinity
California280,5711.43×
Texas177,1721.15×
Florida148,0281.22×
New York130,6151.31×
Illinois67,9051.14×
Georgia67,1271.22×
Pennsylvania60,3961×
North Carolina54,7781.02×
Virginia53,7431.23×
Ohio52,9340.96×
New Jersey51,7531.14×
Washington47,3831.32×
Michigan46,9071×
Massachusetts40,8441.16×
Arizona35,0690.96×
Maryland34,8311.13×
Tennessee34,7130.97×
Indiana33,0691.01×
Colorado30,4251.08×
Missouri29,5521.02×
Minnesota26,4951.03×
Wisconsin25,9730.96×
South Carolina24,2000.9×
Louisiana22,5510.98×
Oregon20,9061.02×
Oklahoma20,3721.03×
Utah20,0361.25×
Alabama19,8030.79×
Connecticut18,8411.05×
Kentucky18,1670.81×
Nevada18,0791.04×
Kansas13,9390.99×
Iowa13,6490.93×
Arkansas12,6690.86×
Mississippi12,5380.85×
Nebraska8,2870.92×
Idaho8,2450.92×
Hawaii7,5280.98×
Washington, District of Columbia7,1951.34×
New Mexico6,9760.78×
New Hampshire6,5100.92×
West Virginia5,9260.71×
Rhode Island5,2810.93×
Maine5,2770.82×
Montana4,7430.96×
Delaware4,1100.83×
South Dakota3,5960.87×
North Dakota3,2370.88×
Alaska3,2330.84×
Vermont2,2880.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Autopilot audience
BrandAffinityCategory
Jesse Plemons11.55×Movies & TV
Historic site13.59×Arts & Culture
Grinch10.07×Movies & TV
Vocal harmony9.71×Music & Radio
Mangaka8.56×Literature
Country Garden47.5×Home & Garden
Emperor Entertainment Group20×Business & Career
Cherish (group)18.1×Music & Radio
TV Fanatic17.52×Movies & TV
Grace Slick14.06×Music & Radio
Elsword22.94×Games
Goop5.83×Internet & Social Media
Hamden, Connecticut19.32×Travel & Leisure
Lahaina, Hawaii18.56×Travel & Leisure
Governor of Michigan7.07×Politics & Society
Wok5.88×Food & Beverages
Vickie Guerrero13.39×Business & Career
Israel1.85×Travel & Leisure
Gomer Pyle, U.S.M.C.20.21×Movies & TV
Hibachi5.84×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Autopilot audience
TraitClusterScore
Risk AppetiteTHRILL1.54
Career OrientationPOWER1.37
Need for SecurityCONSERVATISM1.36
Quality AwarenessPREMIUM1.25
Early Adopter MentalityPOWER1.23
Luxury OrientationPREMIUM1.19

Worldwide distribution

Worldwide audience distribution share by country for Autopilot
CountryShare
United States34.5%
Ukraine12.0%
United Kingdom7.4%

See Autopilot audiences in other countries

More Cars & Mobility audiences in United States

Frequently asked questions

How many fans does Autopilot have in United States?

Autopilot has an estimated audience of 1,789,097 people in United States, concentrated in California and Texas.

What is the gender split and age of Autopilot fans?

49.4% of Autopilot fans are female, 50.6% are male, with an average age of 40.1 years.

Which brands do Autopilot fans like most?

Autopilot fans show strongest brand affinity for Jesse Plemons (11.55×), Historic site (13.59×), and Grinch (10.07×) over the country average.

Where do Autopilot fans live in United States?

Autopilot fans in United States are most concentrated in California (reach 280,571), Texas (reach 177,172), and Florida (reach 148,028). These three regions account for the largest share of the active audience.

What other brands do Autopilot fans also like?

Beyond Autopilot itself, the audience over-indexes on Historic site (13.59×), Grinch (10.07×), Vocal harmony (9.71×), and Mangaka (8.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Autopilot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.