Rascasse Audience Intelligence

Autopilot Audience in United States

A data profile of the people who buy, follow and care about Autopilot in United States — modelled from more than twelve digital signal sources. Autopilot has an estimated audience of 1,789,097 people in United States.

#6699among Topic in United States#522in Cars & Mobility

The average Autopilot fan in United States is 40.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Autonomous car, Real property, AutoZone, with strongest over-indexing on Autonomous car (55.25× the country average).

Demographically, the Autopilot audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Career Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Autopilot fan in United States is balanced, around 40.1 years old, with strong Career Orientation tendencies and a notable affinity for Autonomous car.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Autopilot profile in United States.

Audience size
1.8M
in United States
Gender
49.4%♀
50.6% male
Age
40.1
average years
Country rank
#15535
Topic in United States
Fig. 01

Search interest · 12-month trend

+33%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Autopilot fans

49.4% are female, 50.6% are male, average age 40.1.

Fig. 02

Gender split

49.4%
Female
50.6%
Male
Demographic split for Autopilot audience in United States
MetricValue
Female49.4%
Male50.6%
Average age40.1
Estimated audience size1,789,097
Fig. 03

Age distribution

Ø 40.1
average years
Age distribution of the Autopilot audience in United States
Age bracketShare%
16-1917%
20-2917%
30-3921%
40-4925%
50+19%
Fig. 04

Worldwide distribution

34.5%

of the worldwide Autopilot audience comes from United States.

Worldwide audience distribution share by country for Autopilot
CountryShare
United States34.5%
Ukraine12.0%
United Kingdom7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Autopilot audience in United States is strongest.

Fig. 05

Top regions by affinity

Autopilot fans by region: top regions in United States
#RegionReachAffinity×
01California~300K1.34×
02New York~100K1.24×
03Washington~40K1.23×
04Florida~100K1.21×
05Washington, District of Columbia~6K1.20×
06Utah~20K1.18×
07Virginia~50K1.17×
08Texas~200K1.14×
09Georgia~60K1.14×
10New Jersey~50K1.10×
11Colorado~30K1.10×
12Massachusetts~40K1.09×
13Maryland~30K1.09×
14Illinois~60K1.06×
15Hawaii~8K1.05×
16Connecticut~20K1.04×
17Nevada~20K1.02×
18Oklahoma~20K1.01×
19Montana~5K1.01×
20Arizona~40K1.00×
21Louisiana~20K1.00×
22Missouri~30K0.99×
23Minnesota~30K0.99×
24Alaska~4K0.99×
25Pennsylvania~60K0.98×
26North Carolina~50K0.98×
27Indiana~30K0.98×
28Oregon~20K0.98×
29Kansas~10K0.98×
30Idaho~9K0.98×
31Michigan~50K0.97×
32South Carolina~30K0.97×
33Nebraska~9K0.97×
34South Dakota~4K0.97×
35Arkansas~10K0.95×
36New Hampshire~7K0.95×
37North Dakota~3K0.95×
38Ohio~50K0.94×
39Tennessee~30K0.94×
40Rhode Island~5K0.94×
41Wisconsin~30K0.93×
42Maine~6K0.92×
43Alabama~20K0.91×
44Mississippi~10K0.91×
45Iowa~10K0.91×
46Delaware~4K0.90×
47Vermont~3K0.90×
48Kentucky~20K0.89×
49New Mexico~8K0.85×
50West Virginia~7K0.85×
Fig. 06

Affinity by region

Affinity by region — Autopilot, United States
0.85×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Autopilot audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Autopilot audience
#·InterestCategoryAffinity×
01Autonomous carCars & Mobility55.25×
02Eintracht FrankfurtSports20.00×
03Hertha BSCSports20.00×
04Joey DiazMovies & TV13.80×
05Affiliate marketingBusiness & Career4.61×
06Real propertyHome & Garden3.61×
07PoliticoPolitics & Society3.45×
08O'Reilly Auto PartsCars & Mobility2.86×
09Advance Auto PartsCars & Mobility2.86×
10Tesla MotorsCars & Mobility2.74×
11InnovationBusiness & Career2.57×
12Master of Business AdministrationBusiness & Career2.56×
13AutoZoneCars & Mobility2.49×
14DoordashFood & Beverages2.25×
15CarMaxCars & Mobility1.92×
16MenardsHome & Garden1.62×
17Wells FargoBusiness & Career1.60×
18Indeed.comBusiness & Career1.60×
19AirbnbTravel & Leisure1.56×
20GeneticsKids & Family1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Autopilot audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Autopilot audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.73×
Need for SecurityCONSERVATISM1.64×
IndividualismJOY1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Autopilot audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.70×
Luxury OrientationPREMIUM0.88×
TraditionCONSERVATISM0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Autopilot have in United States?

Autopilot has an estimated audience of 1,789,097 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Autopilot fans?

49.4% of Autopilot fans are female, 50.6% are male, with an average age of 40.1 years.

03

Which brands do Autopilot fans like most?

Autopilot fans show strongest brand affinity for Autonomous car (55.25×), Real property (3.61×), and AutoZone (2.49×) over the country average.

04

Where do Autopilot fans live in United States?

Autopilot fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Autopilot fans also like?

Beyond Autopilot itself, the audience over-indexes on Real property (3.61×), AutoZone (2.49×), Affiliate marketing (4.61×), and O'Reilly Auto Parts (2.86×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in United States

See Autopilot audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Autopilot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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