Rascasse Audience Intelligence

B movie Audience in United States

A data profile of the people who buy, follow and care about B movie in United States — modelled from more than twelve digital signal sources. B movie has an estimated audience of 429,323 people in United States.

#67among Movie genre in United States#12007among Topic in United States#7382in Movies & TV

The average B movie fan in United States is 36.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Mixed drink, Renewable energy, FedEx, with strongest over-indexing on Mixed drink (6.54× the country average).

Demographically, the B movie audience skews more male with an average age of 36.0, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical B movie fan in United States is more male, around 36.0 years old, with strong Patriotism tendencies and a notable affinity for Mixed drink.

Category: Movies & TV · Type: Topic · Subtype: Movie genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the B movie profile in United States.

Audience size
429K
in United States
Gender
42.1%♀
57.9% male
Age
36.0
average years
Country rank
#39974
Topic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of B movie fans

42.1% are female, 57.9% are male, average age 36.0.

Fig. 02

Gender split

42.1%
Female
57.9%
Male
Demographic split for B movie audience in United States
MetricValue
Female42.1%
Male57.9%
Average age36.0
Estimated audience size429,323
Fig. 03

Age distribution

Ø 36.0
average years
Age distribution of the B movie audience in United States
Age bracketShare%
16-1928%
20-2919%
30-3921%
40-4918%
50+14%
Fig. 04

Worldwide distribution

23.3%

of the worldwide B movie audience comes from United States.

Worldwide audience distribution share by country for B movie
CountryShare
United States23.3%
Brazil22.9%
India7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the B movie audience in United States is strongest.

Fig. 05

Top regions by affinity

B movie fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~5K1.37×
02Louisiana~8K1.36×
03Alabama~8K1.32×
04Arkansas~5K1.32×
05Georgia~20K1.25×
06North Carolina~20K1.20×
07Missouri~8K1.17×
08New York~30K1.16×
09Tennessee~10K1.13×
10Kentucky~6K1.13×
11Virginia~10K1.11×
12Maryland~8K1.11×
13West Virginia~2K1.10×
14Indiana~9K1.09×
15Texas~40K1.08×
16Washington~9K1.08×
17Washington, District of Columbia~1K1.08×
18Pennsylvania~20K1.07×
19Kansas~4K1.07×
20South Carolina~7K1.06×
21Ohio~10K1.05×
22Massachusetts~9K1.04×
23California~50K1.03×
24New Jersey~10K1.03×
25Oklahoma~5K1.03×
26Illinois~10K1.01×
27Connecticut~4K1.01×
28Oregon~5K0.99×
29Delaware~1K0.99×
30Nevada~4K0.98×
31Florida~30K0.95×
32Michigan~10K0.95×
33Hawaii~2K0.94×
34Rhode Island~1K0.94×
35Alaska<1K0.94×
36Vermont<1K0.94×
37Iowa~3K0.93×
38Maine~1K0.93×
39Minnesota~6K0.91×
40Arizona~8K0.90×
41Wisconsin~6K0.88×
42New Mexico~2K0.88×
43New Hampshire~1K0.88×
44Nebraska~2K0.87×
45Montana~1K0.87×
46South Dakota<1K0.86×
47Utah~3K0.85×
48Idaho~2K0.85×
49North Dakota<1K0.85×
50Colorado~5K0.79×
Fig. 06

Affinity by region

Affinity by region — B movie, United States
0.79×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the B movie audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for B movie audience
#·InterestCategoryAffinity×
01Mixed drinkFood & Beverages6.54×
02Miles TellerMovies & TV6.54×
03Sustainable energyHome & Garden4.40×
04Renewable energyBusiness & Career4.20×
05Weather forecastingHome & Garden4.11×
06FedExBusiness & Career3.54×
07Solar energyHome & Garden2.85×
08Discount storesShopping2.42×
09SubwayFood & Beverages2.40×
10Pizza HutFood & Beverages2.33×
11Vehicle insuranceCars & Mobility2.28×
12Mortgage loansBusiness & Career2.26×
13McDonald'sFood & Beverages2.04×
14Shopping mallsShopping1.90×
15Domino's PizzaFood & Beverages1.90×
16PinterestInternet & Social Media1.75×
17PodcastMusic & Radio1.75×
18BarbecueFood & Beverages1.65×
19RedditInternet & Social Media1.63×
20Classical musicMusic & Radio1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the B movie audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by B movie audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.80×
IndividualismJOY1.91×
Convenience OrientationPREMIUM1.89×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by B movie audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.74×
Design AffinityPREMIUM0.79×
Luxury OrientationPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does B movie have in United States?

B movie has an estimated audience of 429,323 people in United States, concentrated in California and Texas.

02

What is the gender split and age of B movie fans?

42.1% of B movie fans are female, 57.9% are male, with an average age of 36.0 years.

03

Which brands do B movie fans like most?

B movie fans show strongest brand affinity for Mixed drink (6.54×), Renewable energy (4.2×), and FedEx (3.54×) over the country average.

04

Where do B movie fans live in United States?

B movie fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do B movie fans also like?

Beyond B movie itself, the audience over-indexes on Renewable energy (4.2×), FedEx (3.54×), Sustainable energy (4.4×), and Pizza Hut (2.33×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movie genre audiences in United States

See B movie audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for B movie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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