Beekeeping Audience in United States

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Beekeeping has an estimated audience of 5,173,110 people in United States. 60.3% are female, 39.7% are male, average age 44.0. Top regions: California, Texas, Florida. Top brand affinities: Monogram, Ira Glass, Hibachi, Goop, Google Home.

The average Beekeeping fan in United States is 44.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Monogram, Ira Glass, Hibachi, with strongest over-indexing on Monogram (8.2× the country average). Demographically, the Beekeeping audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Urban Lifestyle, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Beekeeping fans

Demographic split for Beekeeping audience in United States
MetricValue
Female60.3%
Male39.7%
Average age44.0
Estimated audience size5,173,110

Audience persona

The typical Beekeeping fan in United States is more female, around 44.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Monogram.

Top regions in United States

Top regions ranked by reach for Beekeeping in United States
RegionReachAffinity
California513,2870.9×
Texas473,3971.06×
Florida372,2701.06×
New York237,9140.82×
Arizona196,2391.86×
Illinois171,8001×
Georgia165,1251.04×
North Carolina164,0531.05×
Ohio163,3871.03×
Pennsylvania160,4620.92×
Alabama147,4092.04×
Michigan144,0451.06×
Virginia127,8841.01×
New Jersey114,2040.87×
Tennessee109,7001.06×
Washington99,2880.96×
Indiana95,0511.01×
Missouri90,5831.09×
South Carolina86,6421.11×
Massachusetts85,1700.84×
Maryland83,4910.94×
Wisconsin74,6240.96×
Colorado72,9730.9×
Louisiana70,2761.05×
Minnesota66,6730.9×
Kentucky64,4670.99×
Oklahoma60,9571.06×
Oregon53,9850.91×
Mississippi51,2991.2×
Arkansas47,8731.12×
Nevada46,7150.93×
Connecticut43,9760.85×
Kansas41,4381.02×
Iowa40,8630.96×
Utah36,0330.78×
Idaho25,9201×
Nebraska24,3520.94×
New Mexico24,2820.94×
West Virginia22,1030.92×
Hawaii19,8290.89×
Alaska19,1501.73×
New Hampshire18,3860.9×
Maine16,5850.9×
Montana13,0570.91×
Rhode Island12,2410.74×
Delaware11,8990.83×
South Dakota10,5880.89×
Washington, District of Columbia9,2800.6×
North Dakota8,7780.83×
Wyoming6,8780.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Beekeeping audience
BrandAffinityCategory
Monogram8.2×Home & Garden
Ira Glass25.3×Music & Radio
Hibachi10.84×Food & Beverages
Goop6.74×Internet & Social Media
Google Home7.31×Technology & Electronics
Governor of Michigan8.32×Politics & Society
Nebraska Cornhuskers football3.78×Sports
headspace9.52×Health
Nationality2.17×Politics & Society
Israel2.14×Travel & Leisure
Wok6.25×Food & Beverages
Whataburger1.67×Food & Beverages
Vocal harmony4.08×Music & Radio
Urban Outfitters1.65×Shopping
Cherish (group)9.63×Music & Radio
Grace Slick7.62×Music & Radio
Grinch3.3×Movies & TV
TV Fanatic8.62×Movies & TV
Pillow1.65×Home & Garden
Fairy godmother5.49×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Beekeeping audience
TraitClusterScore
Urban LifestyleOPEN1.71
PatriotismCONSERVATISM1.71
IndividualismJOY1.64
Community OrientationOPEN1.58
ExtroversionTHRILL1.57
SpiritualityBALANCE1.52

Worldwide distribution

Worldwide audience distribution share by country for Beekeeping
CountryShare
United States22.7%
Italy6.3%
United Kingdom4.9%

See Beekeeping audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Beekeeping have in United States?

Beekeeping has an estimated audience of 5,173,110 people in United States, concentrated in California and Texas.

What is the gender split and age of Beekeeping fans?

60.3% of Beekeeping fans are female, 39.7% are male, with an average age of 44.0 years.

Which brands do Beekeeping fans like most?

Beekeeping fans show strongest brand affinity for Monogram (8.2×), Ira Glass (25.3×), and Hibachi (10.84×) over the country average.

Where do Beekeeping fans live in United States?

Beekeeping fans in United States are most concentrated in California (reach 513,287), Texas (reach 473,397), and Florida (reach 372,270). These three regions account for the largest share of the active audience.

What other brands do Beekeeping fans also like?

Beyond Beekeeping itself, the audience over-indexes on Ira Glass (25.3×), Hibachi (10.84×), Goop (6.74×), and Google Home (7.31×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Beekeeping. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.