Beverly Center Audience in United States

Beverly Center has an estimated audience of 439,101 people in United States. 62.3% are female, 37.7% are male, average age 32.2. Top regions: California, New York, Texas. Top brand affinities: Home construction, Bank account, Natural rubber, Justice, Mothercare.
The average Beverly Center fan in United States is 32.2 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Home construction, Bank account, Natural rubber, with strongest over-indexing on Home construction (2.04× the country average). Demographically, the Beverly Center audience skews more female with an average age of 32.2, and over-indexes on personality traits such as Design Affinity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Shopping · Type: Brand · Subtype: Shopping mall
Demographics of Beverly Center fans
| Metric | Value |
|---|---|
| Female | 62.3% |
| Male | 37.7% |
| Average age | 32.2 |
| Estimated audience size | 439,101 |
Audience persona
The typical Beverly Center fan in United States is more female, around 32.2 years old, with strong Design Affinity tendencies and a notable affinity for Home construction.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 329,326 | 25.8× |
| New York | 20,388 | 0.83× |
| Texas | 18,836 | 0.5× |
| Florida | 13,905 | 0.47× |
| Illinois | 9,294 | 0.64× |
| Washington | 8,037 | 0.91× |
| Nevada | 7,343 | 1.73× |
| Georgia | 6,655 | 0.49× |
| Arizona | 5,978 | 0.67× |
| Pennsylvania | 5,919 | 0.4× |
| New Jersey | 5,735 | 0.51× |
| Michigan | 5,246 | 0.46× |
| Massachusetts | 5,097 | 0.59× |
| Virginia | 5,024 | 0.47× |
| North Carolina | 5,015 | 0.38× |
| Ohio | 4,616 | 0.34× |
| Maryland | 4,374 | 0.58× |
| Colorado | 4,198 | 0.61× |
| Oregon | 4,197 | 0.83× |
| Tennessee | 3,576 | 0.41× |
| Indiana | 3,050 | 0.38× |
| Minnesota | 2,682 | 0.43× |
| Missouri | 2,594 | 0.37× |
| Louisiana | 2,471 | 0.44× |
| Hawaii | 2,095 | 1.11× |
| Utah | 2,086 | 0.53× |
| Wisconsin | 2,080 | 0.31× |
| South Carolina | 2,061 | 0.31× |
| Connecticut | 1,978 | 0.45× |
| Alabama | 1,655 | 0.27× |
| Kentucky | 1,626 | 0.3× |
| Oklahoma | 1,398 | 0.29× |
| Iowa | 1,306 | 0.36× |
| New Mexico | 1,260 | 0.57× |
| Mississippi | 1,170 | 0.32× |
| Washington, District of Columbia | 1,160 | 0.88× |
| Kansas | 1,153 | 0.33× |
| Idaho | 1,152 | 0.52× |
| Arkansas | 1,083 | 0.3× |
| Nebraska | 715 | 0.32× |
| Alaska | 603 | 0.64× |
| New Hampshire | 597 | 0.35× |
| Montana | 490 | 0.4× |
| West Virginia | 483 | 0.24× |
| Rhode Island | 480 | 0.34× |
| Maine | 448 | 0.28× |
| Delaware | 430 | 0.36× |
| South Dakota | 415 | 0.41× |
| Vermont | 410 | 0.53× |
| North Dakota | 404 | 0.45× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 2.04× | Home & Garden |
| Bank account | 2.99× | Business & Career |
| Natural rubber | 2.37× | Cars & Mobility |
| Justice | 2.16× | Politics & Society |
| Mothercare | 2.27× | Kids & Family |
| Panama | 2.52× | Travel & Leisure |
| Sears | 1.72× | Shopping |
| Public speaking | 1.54× | Politics & Society |
| Acoustic music | 1.72× | Music & Radio |
| Highland games | 3.32× | Sports |
| Ayrton Senna | 3.69× | Sports |
| Ellen Burstyn | 3.31× | Movies & TV |
| Tierra Cali | 2.77× | Travel & Leisure |
| Mortgage insurance | 1.61× | Business & Career |
| Notre Dame Fighting Irish football | 1.8× | Sports |
| Cachorro | 1.78× | Pets & Animals |
| Paul Dano | 1.64× | Movies & TV |
| Wizards of Waverly Place | 2.02× | Movies & TV |
| Sam Bush | 7.92× | Music & Radio |
| Lebanese cuisine | 2.29× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 2.2 |
| Luxury Orientation | PREMIUM | 2.14 |
| Urban Lifestyle | OPEN | 2.07 |
| Indulgence | JOY | 2.04 |
| Quality Awareness | PREMIUM | 1.75 |
| Travelling | THRILL | 1.59 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 98.9% |
| Germany | 0.8% |
| Italy | 0.4% |
See Beverly Center audiences in other countries
More Shopping mall audiences in United States
- Galeries Lafayette (1,480,216)
- Park Place (Tucson, Arizona) (1,450,000)
- Bayview Village Shopping Centre (1,407,851)
- Queens Center (1,302,912)
- Brea Mall (1,285,802)
Frequently asked questions
How many fans does Beverly Center have in United States?
Beverly Center has an estimated audience of 439,101 people in United States, concentrated in California and New York.
What is the gender split and age of Beverly Center fans?
62.3% of Beverly Center fans are female, 37.7% are male, with an average age of 32.2 years.
Which brands do Beverly Center fans like most?
Beverly Center fans show strongest brand affinity for Home construction (2.04×), Bank account (2.99×), and Natural rubber (2.37×) over the country average.
Where do Beverly Center fans live in United States?
Beverly Center fans in United States are most concentrated in California (reach 329,326), New York (reach 20,388), and Texas (reach 18,836). These three regions account for the largest share of the active audience.
What other brands do Beverly Center fans also like?
Beyond Beverly Center itself, the audience over-indexes on Bank account (2.99×), Natural rubber (2.37×), Justice (2.16×), and Mothercare (2.27×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Beverly Center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.