Rascasse Audience Intelligence

Big Star (South Korean band) Audience in United States

A data profile of the people who buy, follow and care about Big Star (South Korean band) in United States — modelled from more than twelve digital signal sources. Big Star (South Korean band) has an estimated audience of 354,325 people in United States.

#11025among Person in United States#6371in Music & Radio

The average Big Star (South Korean band) fan in United States is 39.9 years old, more male, and lives primarily in Illinois.

The audience is concentrated in Illinois, Texas, California.

Top brand affinities include Houston Astros, Used car, Houston Texans, with strongest over-indexing on Houston Astros (10.2× the country average).

Demographically, the Big Star (South Korean band) audience skews more male with an average age of 39.9, and over-indexes on personality traits such as Need for Security, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Big Star (South Korean band) fan in United States is more male, around 39.9 years old, with strong Need for Security tendencies and a notable affinity for Houston Astros.

Category: Music & Radio · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Big Star (South Korean band) profile in United States.

Audience size
354K
in United States
Gender
25.2%♀
74.8% male
Age
39.9
average years
Country rank
#44337
Person in United States
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Big Star (South Korean band) fans

25.2% are female, 74.8% are male, average age 39.9.

Fig. 02

Gender split

25.2%
Female
74.8%
Male
Demographic split for Big Star (South Korean band) audience in United States
MetricValue
Female25.2%
Male74.8%
Average age39.9
Estimated audience size354,325
Fig. 03

Age distribution

Ø 39.9
average years
Age distribution of the Big Star (South Korean band) audience in United States
Age bracketShare%
16-1912%
20-2924%
30-3924%
40-4922%
50+18%
Fig. 04

Worldwide distribution

12.0%

of the worldwide Big Star (South Korean band) audience comes from United States.

Worldwide audience distribution share by country for Big Star (South Korean band)
CountryShare
Poland77.6%
United States12.0%
Germany1.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Big Star (South Korean band) audience in United States is strongest.

Fig. 05

Top regions by affinity

Big Star (South Korean band) fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~70K6.15×
02Wisconsin~20K4.78×
03Arkansas~9K3.24×
04Mississippi~9K3.21×
05Alabama~10K2.12×
06Louisiana~7K1.48×
07Tennessee~8K1.22×
08Texas~40K1.18×
09Ohio~10K1.18×
10Pennsylvania~10K0.97×
11Vermont<1K0.86×
12Alaska<1K0.84×
13Oregon~3K0.82×
14South Dakota<1K0.80×
15Washington~5K0.79×
16Iowa~2K0.79×
17New Mexico~1K0.79×
18Montana<1K0.79×
19Kansas~2K0.78×
20North Dakota<1K0.78×
21Oklahoma~3K0.77×
22Rhode Island<1K0.76×
23Washington, District of Columbia<1K0.76×
24Indiana~5K0.75×
25Maine<1K0.75×
26Michigan~7K0.74×
27Missouri~4K0.74×
28Nebraska~1K0.74×
29California~30K0.73×
30Minnesota~4K0.73×
31West Virginia~1K0.72×
32Delaware<1K0.72×
33New Hampshire<1K0.71×
34Idaho~1K0.70×
35Kentucky~3K0.69×
36Hawaii~1K0.68×
37Massachusetts~5K0.67×
38Utah~2K0.67×
39Colorado~4K0.66×
40Connecticut~2K0.66×
41Georgia~7K0.64×
42Arizona~5K0.64×
43New York~10K0.63×
44New Jersey~6K0.63×
45Virginia~5K0.63×
46North Carolina~6K0.61×
47Nevada~2K0.61×
48Maryland~4K0.60×
49South Carolina~3K0.56×
50Florida~10K0.52×
Fig. 06

Affinity by region

Affinity by region — Big Star (South Korean band), United States
0.52×1.00×6.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Big Star (South Korean band) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Big Star (South Korean band) audience
#·InterestCategoryAffinity×
01Houston AstrosSports10.20×
02Houston TexansSports7.87×
03GMCCars & Mobility7.80×
04BuickCars & Mobility6.82×
05CadillacCars & Mobility6.03×
06MazdaCars & Mobility5.41×
07Used carCars & Mobility5.21×
08Credit (finance)Business & Career3.60×
09Vehicle insuranceCars & Mobility3.45×
10Discount TireShopping3.34×
11SUVsCars & Mobility2.81×
12BankingBusiness & Career2.15×
13American footballSports1.85×
14Home improvementHome & Garden1.80×
15FurnitureHome & Garden1.80×
16SmartphonesTechnology & Electronics1.75×
17WalmartShopping1.72×
18Alcoholic beveragesFood & Beverages1.61×
19CookingFood & Beverages1.59×
20XInternet & Social Media1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Big Star (South Korean band) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Big Star (South Korean band) audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.91×
DIY MentalityTHRILL1.76×
Career OrientationPOWER1.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Big Star (South Korean band) audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.48×
Risk AppetiteTHRILL0.51×
Family OrientationCONSERVATISM0.51×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Big Star (South Korean band) have in United States?

Big Star (South Korean band) has an estimated audience of 354,325 people in United States, concentrated in Illinois and Texas.

02

What is the gender split and age of Big Star (South Korean band) fans?

25.2% of Big Star (South Korean band) fans are female, 74.8% are male, with an average age of 39.9 years.

03

Which brands do Big Star (South Korean band) fans like most?

Big Star (South Korean band) fans show strongest brand affinity for Houston Astros (10.2×), Used car (5.21×), and Houston Texans (7.87×) over the country average.

04

Where do Big Star (South Korean band) fans live in United States?

Big Star (South Korean band) fans in United States are most concentrated in Illinois (reach ~70K), Texas (reach ~40K), and California (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Big Star (South Korean band) fans also like?

Beyond Big Star (South Korean band) itself, the audience over-indexes on Used car (5.21×), Houston Texans (7.87×), GMC (7.8×), and SUVs (2.81×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music & Radio audiences in United States

See Big Star (South Korean band) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Big Star (South Korean band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →