Blue Microphones Audience in United States

Blue Microphones logo

Blue Microphones has an estimated audience of 332,023 people in United States. 15.4% are female, 84.6% are male, average age 42.4. Top regions: California, Texas, Florida. Top brand affinities: Micro Center, UniFi, TP-Link, GarageBand, Thingiverse.

The average Blue Microphones fan in United States is 42.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Micro Center, UniFi, TP-Link, with strongest over-indexing on Micro Center (42.03× the country average). Demographically, the Blue Microphones audience skews more male with an average age of 42.4, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand

Demographics of Blue Microphones fans

Demographic split for Blue Microphones audience in United States
MetricValue
Female15.4%
Male84.6%
Average age42.4
Estimated audience size332,023

Audience persona

The typical Blue Microphones fan in United States is more male, around 42.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Micro Center.

Top regions in United States

Top regions ranked by reach for Blue Microphones in United States
RegionReachAffinity
California49,3691.35×
Texas34,6491.21×
Florida23,7591.06×
New York18,1030.98×
Georgia13,2731.3×
Illinois11,1151×
Ohio10,8771.06×
North Carolina9,6700.97×
Pennsylvania9,1440.82×
Virginia8,8571.1×
Tennessee8,7941.32×
Washington8,6471.3×
Arizona8,6201.27×
Michigan8,5360.98×
New Jersey7,1100.84×
Colorado6,6251.27×
Massachusetts6,4540.99×
Indiana6,3401.05×
Maryland5,3260.93×
Missouri5,1460.96×
Minnesota5,1011.07×
Oregon5,0501.33×
Alabama4,7021.01×
Oklahoma4,5461.23×
Louisiana4,4661.04×
Wisconsin4,4130.88×
South Carolina4,3540.87×
Kentucky4,3211.04×
Nevada4,2061.31×
Utah3,5471.19×
Connecticut2,9430.88×
Arkansas2,6030.95×
Iowa2,4890.91×
Kansas2,4620.94×
Mississippi2,2720.83×
Idaho1,6871.01×
New Mexico1,5450.93×
Nebraska1,4140.85×
Hawaii1,2630.88×
West Virginia1,2340.8×
Maine1,0010.84×
New Hampshire9560.73×
Rhode Island8840.84×
Montana8370.91×
Washington, District of Columbia8250.83×
Alaska7391.04×
Delaware7040.77×
North Dakota6400.94×
South Dakota5930.77×
Vermont4640.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Blue Microphones audience
BrandAffinityCategory
Micro Center42.03×Shopping
UniFi169.66×Technology & Electronics
TP-Link91.17×Technology & Electronics
GarageBand55.76×Music & Radio
Thingiverse25.25×Arts & Culture
Audio-Technica41.4×Technology & Electronics
Capital One6.14×Business & Career
Uplay100.11×Internet & Social Media
CarGurus8.32×Cars & Mobility
Path of Exile58.05×Games
Vera Farmiga25.56×Movies & TV
Google Maps4.95×Internet & Social Media
Bachelor of Business Administration45.18×Business & Career
DeviantArt7.96×Internet & Social Media
SanDisk35.33×Technology & Electronics
Subwoofer21.99×Technology & Electronics
Water cooling39.99×Technology & Electronics
Digi-Key32.23×Technology & Electronics
Indeed.com4.08×Business & Career
Western Digital33.87×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Blue Microphones audience
TraitClusterScore
Early Adopter MentalityPOWER2.02
LGBTQ+ IdentityOPEN1.67
IndulgenceJOY1.37
Need for SecurityCONSERVATISM1.37
Convenience OrientationPREMIUM1.25
Risk AppetiteTHRILL1.22

Worldwide distribution

Worldwide audience distribution share by country for Blue Microphones
CountryShare
United States58.1%
United Kingdom6.2%
Japan4.6%

See Blue Microphones audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Blue Microphones have in United States?

Blue Microphones has an estimated audience of 332,023 people in United States, concentrated in California and Texas.

What is the gender split and age of Blue Microphones fans?

15.4% of Blue Microphones fans are female, 84.6% are male, with an average age of 42.4 years.

Which brands do Blue Microphones fans like most?

Blue Microphones fans show strongest brand affinity for Micro Center (42.03×), UniFi (169.66×), and TP-Link (91.17×) over the country average.

Where do Blue Microphones fans live in United States?

Blue Microphones fans in United States are most concentrated in California (reach 49,369), Texas (reach 34,649), and Florida (reach 23,759). These three regions account for the largest share of the active audience.

What other brands do Blue Microphones fans also like?

Beyond Blue Microphones itself, the audience over-indexes on UniFi (169.66×), TP-Link (91.17×), GarageBand (55.76×), and Thingiverse (25.25×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Blue Microphones. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.