BMO Stadium Audience in United States
BMO Stadium has an estimated audience of 1,764,535 people in United States. 40.6% are female, 59.4% are male, average age 40.3. Top brand affinities: Los Angeles FC, Capital One, Google Maps, Josh Hutcherson, Aaron Rodgers.
Top brand affinities include Los Angeles FC, Capital One, Google Maps, with strongest over-indexing on Los Angeles FC (60.67× the country average). Demographically, the BMO Stadium audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Risk Appetite, LGBTQ+ Identity.
Category: Sports · Type: POI · Subtype: Stadium
Demographics of BMO Stadium fans
| Metric | Value |
|---|---|
| Female | 40.6% |
| Male | 59.4% |
| Average age | 40.3 |
| Estimated audience size | 1,764,535 |
Audience persona
The typical BMO Stadium fan in United States is more male, around 40.3 years old, with strong Risk Appetite tendencies and a notable affinity for Los Angeles FC.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Los Angeles FC | 60.67× | Sports |
| Capital One | 8.97× | Business & Career |
| Google Maps | 8.07× | Internet & Social Media |
| Josh Hutcherson | 28.76× | Movies & TV |
| Aaron Rodgers | 11.1× | Sports |
| CarGurus | 8.49× | Cars & Mobility |
| Yankee Stadium | 37.45× | Sports |
| Stadium | 13.16× | Sports |
| Indeed.com | 4.95× | Business & Career |
| AccuWeather | 7.7× | Home & Garden |
| Circle K | 8.05× | Shopping |
| Bruce Willis | 7.78× | Movies & TV |
| Enterprise Rent-A-Car | 6.45× | Cars & Mobility |
| Diane Keaton | 6.56× | Movies & TV |
| Google News | 5.76× | News |
| Kendra Scott | 10.26× | Fashion & Accessoires |
| FIFA World Cup | 3.89× | Sports |
| Beetlejuice | 4.57× | Movies & TV |
| Dennis Rodman | 14.92× | Sports |
| ICloud | 8.07× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.33 |
| LGBTQ+ Identity | OPEN | 1.2 |
| Luxury Orientation | PREMIUM | 1.17 |
| Early Adopter Mentality | POWER | 1.13 |
| Extroversion | THRILL | 1.09 |
| Sports Activity | POWER | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 90.4% |
| Canada | 2.8% |
| Mexico | 1.0% |
See BMO Stadium audiences in other countries
More Stadium audiences in United States
- AT&T Stadium (5,661,221)
- SoFi Stadium (5,333,829)
- Fenway Park (5,030,206)
- SoFi Stadium (4,896,520)
- AT&T Stadium (4,751,041)
How to read this data
Audience size is the estimated number of people in United States who actively search for BMO Stadium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.