Bo Bichette Audience in United States
Bo Bichette has an estimated audience of 2,824,323 people in United States. 39.9% are female, 60.1% are male, average age 35.5. Top brand affinities: Kia Sportage, Aaron Rodgers, New York Mets, Capital One, Google Maps.
Top brand affinities include Kia Sportage, Aaron Rodgers, New York Mets, with strongest over-indexing on Kia Sportage (22.31× the country average). Demographically, the Bo Bichette audience skews more male with an average age of 35.5, and over-indexes on personality traits such as LGBTQ+ Identity, Sports Activity.
Category: Sports · Type: Person · Subtype: Baseball
Demographics of Bo Bichette fans
| Metric | Value |
|---|---|
| Female | 39.9% |
| Male | 60.1% |
| Average age | 35.5 |
| Estimated audience size | 2,824,323 |
Audience persona
The typical Bo Bichette fan in United States is more male, around 35.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Kia Sportage.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kia Sportage | 22.31× | Cars & Mobility |
| Aaron Rodgers | 6.61× | Sports |
| New York Mets | 8.72× | Sports |
| Capital One | 3.04× | Business & Career |
| Google Maps | 2.87× | Internet & Social Media |
| Los Angeles Dodgers | 4.87× | Sports |
| Houston Astros | 5.74× | Sports |
| MLB | 2.4× | Sports |
| Honda HR-V | 15.13× | Cars & Mobility |
| Toyota Supra | 8.54× | Cars & Mobility |
| Scooby-Doo | 2.85× | Movies & TV |
| Boston Red Sox | 4.17× | Sports |
| Indeed.com | 2.1× | Business & Career |
| New York Yankees | 2.94× | Sports |
| Pre-school playgroup | 16.39× | Kids & Family |
| Autism Awareness | 4.47× | Health |
| CarGurus | 2.8× | Cars & Mobility |
| Diabetes mellitus awareness | 3.17× | Health |
| FC Bayern Munich | 3.25× | Sports |
| Seattle Mariners | 3.6× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.11 |
| Sports Activity | POWER | 1.08 |
| Early Adopter Mentality | POWER | 1.07 |
| Risk Appetite | THRILL | 1.04 |
| Luxury Orientation | PREMIUM | 1.02 |
| Social Media Usage | JOY | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| Canada | 52.1% |
| United States | 44.0% |
| Mexico | 1.2% |
See Bo Bichette audiences in other countries
More Baseball audiences in United States
- MLB (63,450,411)
- New York Yankees (27,112,314)
- Detroit Tigers (26,562,248)
- Chicago Cubs (20,317,705)
- Los Angeles Dodgers (19,256,138)
How to read this data
Audience size is the estimated number of people in United States who actively search for Bo Bichette. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.