Bottle Audience in United States

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Bottle has an estimated audience of 6,813,394 people in United States. 63.9% are female, 36.1% are male, average age 40.2. Top regions: Texas, California, Florida. Top brand affinities: Ken Burns, Karbala, Governor of Michigan, Hibachi, Goop.

The average Bottle fan in United States is 40.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Ken Burns, Karbala, Governor of Michigan, with strongest over-indexing on Ken Burns (11.67× the country average). Demographically, the Bottle audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Quality Awareness, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of Bottle fans

Demographic split for Bottle audience in United States
MetricValue
Female63.9%
Male36.1%
Average age40.2
Estimated audience size6,813,394

Audience persona

The typical Bottle fan in United States is more female, around 40.2 years old, with strong Quality Awareness tendencies and a notable affinity for Ken Burns.

Top regions in United States

Top regions ranked by reach for Bottle in United States
RegionReachAffinity
Texas698,2071.19×
California691,8540.92×
Florida508,3491.1×
South Carolina369,4823.6×
New York325,6000.86×
Michigan251,6711.41×
Georgia232,5941.11×
North Carolina228,6331.12×
Pennsylvania217,8460.95×
Illinois205,3660.9×
Ohio198,5120.95×
Virginia190,0251.14×
New Jersey146,3470.84×
Washington136,7411×
Tennessee132,3040.97×
Arizona128,0540.92×
Indiana126,0941.01×
Missouri108,5630.99×
Louisiana98,3351.12×
Alabama95,7771.01×
Massachusetts94,5790.7×
Kentucky90,6781.06×
Maryland90,0330.77×
Wisconsin86,6040.84×
Oklahoma84,5981.12×
Minnesota77,5840.79×
Colorado75,6450.7×
Oregon74,8080.96×
Mississippi69,9301.25×
Connecticut64,5400.94×
Arkansas60,2891.07×
Kansas58,1771.08×
Nevada57,2140.87×
Iowa53,9730.96×
Utah53,1460.87×
New Mexico36,5321.07×
Rhode Island35,7251.65×
Idaho33,3350.98×
West Virginia32,6871.03×
Nebraska31,7130.93×
Hawaii22,0320.75×
Maine20,4020.84×
New Hampshire18,5550.69×
South Dakota14,8830.94×
Montana14,6030.77×
Delaware14,4890.77×
North Dakota13,2930.95×
Washington, District of Columbia12,5680.61×
Alaska8,3760.57×
Vermont7,3160.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bottle audience
BrandAffinityCategory
Ken Burns11.67×Movies & TV
Karbala10.62×Travel & Leisure
Governor of Michigan7.33×Politics & Society
Hibachi7.66×Food & Beverages
Goop4.68×Internet & Social Media
Grinch3.42×Movies & TV
Fairy godmother5.76×Literature
Jesse Plemons2.52×Movies & TV
Unique Gifts1.72×Shopping
Nebraska Cornhuskers football2.44×Sports
Wok4.36×Food & Beverages
Mathcore5.09×Music & Radio
headspace5.86×Health
Jaws3.37×Movies & TV
Cherish (group)6.67×Music & Radio
JDSU1.8×Business & Career
Vocal harmony2.65×Music & Radio
Kendra Scott1.67×Fashion & Accessoires
Birthday Gifts1.83×Kids & Family
Google Home3.62×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bottle audience
TraitClusterScore
Quality AwarenessPREMIUM1.91
IndulgenceJOY1.35
SustainabilityBALANCE1.32
Price SensitivityPREMIUM1.28
Healthy LifestyleBALANCE1.27
Convenience OrientationPREMIUM1.25

Worldwide distribution

Worldwide audience distribution share by country for Bottle
CountryShare
United States29.1%
United Kingdom9.2%
Japan5.2%

See Bottle audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Bottle have in United States?

Bottle has an estimated audience of 6,813,394 people in United States, concentrated in Texas and California.

What is the gender split and age of Bottle fans?

63.9% of Bottle fans are female, 36.1% are male, with an average age of 40.2 years.

Which brands do Bottle fans like most?

Bottle fans show strongest brand affinity for Ken Burns (11.67×), Karbala (10.62×), and Governor of Michigan (7.33×) over the country average.

Where do Bottle fans live in United States?

Bottle fans in United States are most concentrated in Texas (reach 698,207), California (reach 691,854), and Florida (reach 508,349). These three regions account for the largest share of the active audience.

What other brands do Bottle fans also like?

Beyond Bottle itself, the audience over-indexes on Karbala (10.62×), Governor of Michigan (7.33×), Hibachi (7.66×), and Goop (4.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bottle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.