Bourbon County, Kentucky Audience in United States
Bourbon County, Kentucky has an estimated audience of 1,593,369 people in United States. 34.6% are female, 65.4% are male, average age 45.1. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Straight whiskey, Microblogging, PSV Eindhoven.
Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Straight whiskey, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Bourbon County, Kentucky audience skews more male with an average age of 45.1, and over-indexes on personality traits such as Community Orientation, Patriotism.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Bourbon County, Kentucky fans
| Metric | Value |
|---|---|
| Female | 34.6% |
| Male | 65.4% |
| Average age | 45.1 |
| Estimated audience size | 1,593,369 |
Audience persona
The typical Bourbon County, Kentucky fan in United States is more male, around 45.1 years old, with strong Community Orientation tendencies and a notable affinity for Autism Awareness.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Straight whiskey | 44.55× | Food & Beverages |
| Microblogging | 12.67× | Technology & Electronics |
| PSV Eindhoven | 50.8× | Sports |
| Singer-songwriter | 5.51× | Music & Radio |
| Income tax | 13.19× | Business & Career |
| Metaphysics | 6.11× | Business & Career |
| MSN | 4.12× | News |
| Single malt whisky | 12.42× | Food & Beverages |
| Chuck Norris | 6.3× | Movies & TV |
| Bourbon whiskey | 7.03× | Food & Beverages |
| Community service | 31.18× | Politics & Society |
| American whiskey | 11.8× | Food & Beverages |
| Malt whisky | 12.17× | Food & Beverages |
| Staples (Canada) | 4.01× | Business & Career |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| FC Bayern Munich | 4.47× | Sports |
| NASDAQ | 3.62× | Business & Career |
| Great Clips | 3.52× | Beauty & Wellness |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 11.28 |
| Patriotism | CONSERVATISM | 2.35 |
| DIY Mentality | THRILL | 1.52 |
| Individualism | JOY | 1.46 |
| Indulgence | JOY | 1.35 |
| Quality Awareness | PREMIUM | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 72.2% |
| United Kingdom | 6.7% |
| Germany | 4.2% |
See Bourbon County, Kentucky audiences in other countries
- Bourbon County, Kentucky — Germany
- Bourbon County, Kentucky — United Kingdom
- Bourbon County, Kentucky — France
- Bourbon County, Kentucky — Italy
- Bourbon County, Kentucky — Spain
- Bourbon County, Kentucky — Brazil
- Bourbon County, Kentucky — Japan
- Bourbon County, Kentucky — South Korea
- Bourbon County, Kentucky — India
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
How to read this data
Audience size is the estimated number of people in United States who actively search for Bourbon County, Kentucky. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.