A data profile of the people who buy, follow and care about Community service in United States — modelled from more than twelve digital signal sources. Community service has an estimated audience of 844,282 people in United States.
The average Community service fan in United States is 41.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Laphroaig distillery, Bourbon County, Kentucky, International volunteering, with strongest over-indexing on Laphroaig distillery (50.78× the country average).
Demographically, the Community service audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Community Orientation, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Community service fan in United States is more female, around 41.7 years old, with strong Community Orientation tendencies and a notable affinity for Laphroaig distillery.
The key figures that characterise the Community service profile in United States.
66.6% are female, 33.4% are male, average age 41.7.
| Metric | Value |
|---|---|
| Female | 66.6% |
| Male | 33.4% |
| Average age | 41.7 |
| Estimated audience size | 844,282 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 15% | |
| 30-39 | 19% | |
| 40-49 | 23% | |
| 50+ | 26% |
of the worldwide Community service audience comes from United States.
| Country | Share |
|---|---|
| United States | 42.7% |
| Australia | 8.5% |
| Canada | 5.5% |
Where the Community service audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mississippi | ~9K | 1.34× | |
| 02 | Louisiana | ~10K | 1.30× | |
| 03 | Alabama | ~20K | 1.29× | |
| 04 | Missouri | ~20K | 1.26× | |
| 05 | Connecticut | ~10K | 1.21× | |
| 06 | Kentucky | ~10K | 1.20× | |
| 07 | West Virginia | ~5K | 1.19× | |
| 08 | Oklahoma | ~10K | 1.17× | |
| 09 | Idaho | ~5K | 1.17× | |
| 10 | North Dakota | ~2K | 1.16× | |
| 11 | Texas | ~80K | 1.15× | |
| 12 | Georgia | ~30K | 1.15× | |
| 13 | Alaska | ~2K | 1.12× | |
| 14 | Arizona | ~20K | 1.11× | |
| 15 | South Dakota | ~2K | 1.11× | |
| 16 | Rhode Island | ~3K | 1.09× | |
| 17 | North Carolina | ~30K | 1.07× | |
| 18 | Florida | ~60K | 1.06× | |
| 19 | Oregon | ~10K | 1.06× | |
| 20 | Iowa | ~7K | 1.06× | |
| 21 | New York | ~50K | 1.05× | |
| 22 | Tennessee | ~20K | 1.04× | |
| 23 | South Carolina | ~10K | 1.04× | |
| 24 | Delaware | ~2K | 1.04× | |
| 25 | New Hampshire | ~3K | 1.02× | |
| 26 | Indiana | ~20K | 1.00× | |
| 27 | Arkansas | ~7K | 1.00× | |
| 28 | Ohio | ~30K | 0.99× | |
| 29 | Kansas | ~7K | 0.99× | |
| 30 | Michigan | ~20K | 0.97× | |
| 31 | Virginia | ~20K | 0.97× | |
| 32 | Colorado | ~10K | 0.94× | |
| 33 | Illinois | ~30K | 0.93× | |
| 34 | California | ~90K | 0.92× | |
| 35 | Nevada | ~7K | 0.92× | |
| 36 | Nebraska | ~4K | 0.92× | |
| 37 | Pennsylvania | ~30K | 0.91× | |
| 38 | Utah | ~7K | 0.91× | |
| 39 | Maryland | ~10K | 0.88× | |
| 40 | New Mexico | ~4K | 0.88× | |
| 41 | Maine | ~3K | 0.86× | |
| 42 | Wisconsin | ~10K | 0.85× | |
| 43 | Vermont | ~1K | 0.84× | |
| 44 | New Jersey | ~20K | 0.83× | |
| 45 | Minnesota | ~10K | 0.81× | |
| 46 | Washington, District of Columbia | ~2K | 0.81× | |
| 47 | Montana | ~2K | 0.80× | |
| 48 | Washington | ~10K | 0.79× | |
| 49 | Massachusetts | ~10K | 0.79× | |
| 50 | Hawaii | ~3K | 0.72× |
The strongest cross-interests of the Community service audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Denver Art Museum | Arts & Culture | 82.29× | ||
| 02 | International volunteering | Politics & Society | 55.39× | ||
| 03 | Laphroaig distillery | Food & Beverages | 50.78× | ||
| 04 | Bourbon County, Kentucky | Travel & Leisure | 33.66× | ||
| 05 | Youth empowerment | Kids & Family | 24.38× | ||
| 06 | Art history | Arts & Culture | 14.59× | ||
| 07 | wildlife conservation | Politics & Society | 14.01× | ||
| 08 | Government | Politics & Society | 11.30× | ||
| 09 | Metropolitan Museum of Art | Arts & Culture | 9.66× | ||
| 10 | Beer festival | Food & Beverages | 9.52× | ||
| 11 | Museum of Modern Art | Arts & Culture | 7.60× | ||
| 12 | Windsurfing | Sports | 6.58× | ||
| 13 | Afrobeat | Music & Radio | 5.05× | ||
| 14 | Shelter Dogs | Pets & Animals | 4.92× | ||
| 15 | Charity and causes | Business & Career | 3.26× | ||
| 16 | Superman | Movies & TV | 2.19× | ||
| 17 | Online shopping | Shopping | 1.75× | ||
| 18 | Beauty | Beauty & Wellness | 1.75× | ||
| 19 | Food and drink | Food & Beverages | 1.70× | ||
| 20 | Fitness and wellness | Sports | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 2.13× | |
| Patriotism | CONSERVATISM | 1.98× | |
| Risk Appetite | THRILL | 1.97× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.86× | |
| Need for Security | CONSERVATISM | 0.99× | |
| Convenience Orientation | PREMIUM | 1.03× |
Community service has an estimated audience of 844,282 people in United States, concentrated in California and Texas.
66.6% of Community service fans are female, 33.4% are male, with an average age of 41.7 years.
Community service fans show strongest brand affinity for Laphroaig distillery (50.78×), Bourbon County, Kentucky (33.66×), and International volunteering (55.39×) over the country average.
Community service fans in United States are most concentrated in California (reach ~90K), Texas (reach ~80K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Community service itself, the audience over-indexes on Bourbon County, Kentucky (33.66×), International volunteering (55.39×), Government (11.3×), and Denver Art Museum (82.29×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Community service. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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