Rascasse Audience Intelligence

Bright Star (film) Audience in United States

A data profile of the people who buy, follow and care about Bright Star (film) in United States — modelled from more than twelve digital signal sources. Bright Star (film) has an estimated audience of 347,854 people in United States.

#85among Romance in United States#3982among Movie / TV Show / Series in United States#8164in Movies & TV

The average Bright Star (film) fan in United States is 44.5 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include United Parcel Service, IKEA, Lego, with strongest over-indexing on United Parcel Service (23.76× the country average).

Demographically, the Bright Star (film) audience skews more female with an average age of 44.5, and over-indexes on personality traits such as Indulgence, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bright Star (film) fan in United States is more female, around 44.5 years old, with strong Indulgence tendencies and a notable affinity for United Parcel Service.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bright Star (film) profile in United States.

Audience size
348K
in United States
Gender
95.9%♀
4.1% male
Age
44.5
average years
Country rank
#44769
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bright Star (film) viewers

95.9% are female, 4.1% are male, average age 44.5.

Fig. 02

Gender split

95.9%
Female
4.1%
Male
Demographic split for Bright Star (film) audience in United States
MetricValue
Female95.9%
Male4.1%
Average age44.5
Estimated audience size347,854
Fig. 03

Age distribution

Ø 44.5
average years
Age distribution of the Bright Star (film) audience in United States
Age bracketShare%
16-1914%
20-2912%
30-3914%
40-4925%
50+35%
Fig. 04

Worldwide distribution

46.8%

of the worldwide Bright Star (film) audience comes from United States.

Worldwide audience distribution share by country for Bright Star (film)
CountryShare
United States46.8%
Malaysia8.4%
Australia8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bright Star (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Bright Star (film) fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~20K5.02×
02Rhode Island~2K1.85×
03New Jersey~20K1.84×
04Florida~40K1.74×
05Wisconsin~8K1.62×
06Illinois~20K1.49×
07Indiana~8K1.34×
08North Carolina~10K1.22×
09Idaho~2K1.22×
10Utah~4K1.17×
11Virginia~9K1.12×
12Kentucky~4K1.05×
13Arkansas~3K1.02×
14Georgia~10K1.00×
15Texas~30K0.99×
16South Carolina~5K0.99×
17Maryland~6K0.96×
18Ohio~10K0.94×
19Colorado~5K0.93×
20Kansas~2K0.91×
21Iowa~3K0.89×
22Nebraska~2K0.89×
23Oklahoma~3K0.88×
24Tennessee~6K0.87×
25Minnesota~4K0.87×
26Connecticut~3K0.86×
27Pennsylvania~10K0.85×
28Missouri~5K0.85×
29Louisiana~4K0.85×
30Hawaii~1K0.85×
31New Hampshire~1K0.85×
32South Dakota<1K0.85×
33Washington, District of Columbia<1K0.83×
34Alaska<1K0.83×
35Vermont<1K0.83×
36Delaware<1K0.82×
37California~30K0.81×
38Michigan~7K0.80×
39Montana<1K0.79×
40North Dakota<1K0.79×
41Nevada~3K0.77×
42West Virginia~1K0.77×
43Arizona~5K0.75×
44Oregon~3K0.75×
45Massachusetts~5K0.73×
46New York~10K0.71×
47Mississippi~2K0.71×
48Washington~5K0.70×
49New Mexico~1K0.70×
50Maine<1K0.70×
Fig. 06

Affinity by region

Affinity by region — Bright Star (film), United States
0.70×1.00×5.02×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bright Star (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bright Star (film) audience
#·InterestCategoryAffinity×
01United Parcel ServiceBusiness & Career23.76×
02LegoKids & Family6.35×
03EtsyFashion & Accessoires4.28×
04IKEAHome & Garden4.18×
05BakeryFood & Beverages3.68×
06Beauty salonsBeauty & Wellness3.38×
07NordstromShopping3.38×
08HandbagsFashion & Accessoires3.38×
09Theme parksTravel & Leisure3.14×
10CouponsShopping2.85×
11WalmartShopping2.81×
12FurnitureHome & Garden2.81×
13PinterestInternet & Social Media2.61×
14Home improvementHome & Garden2.59×
15WineFood & Beverages2.53×
16CoffeeFood & Beverages2.51×
17RecipesFood & Beverages2.48×
18CookingFood & Beverages2.39×
19Alcoholic beveragesFood & Beverages2.32×
20MedicineBusiness & Career2.32×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bright Star (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bright Star (film) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY3.38×
Price SensitivityPREMIUM2.19×
CreativityOPEN1.98×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bright Star (film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.57×
TravellingTHRILL0.61×
SustainabilityBALANCE0.63×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bright Star (film) have in United States?

Bright Star (film) has an estimated audience of 347,854 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Bright Star (film) viewers?

95.9% of Bright Star (film) fans are female, 4.1% are male, with an average age of 44.5 years.

03

Which brands do Bright Star (film) fans like most?

Bright Star (film) fans show strongest brand affinity for United Parcel Service (23.76×), IKEA (4.18×), and Lego (6.35×) over the country average.

04

Where do Bright Star (film) fans live in United States?

Bright Star (film) fans in United States are most concentrated in Florida (reach ~40K), California (reach ~30K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Bright Star (film) fans also like?

Beyond Bright Star (film) itself, the audience over-indexes on IKEA (4.18×), Lego (6.35×), Etsy (4.28×), and Beauty salons (3.38×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Romance audiences in United States

See Bright Star (film) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Bright Star (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →