A data profile of the people who buy, follow and care about Bronx Zoo in United States — modelled from more than twelve digital signal sources. Bronx Zoo has an estimated audience of 566,256 people in United States.
The average Bronx Zoo fan in United States is 42.5 years old, more female, and lives primarily in New York.
The audience is concentrated in New York, New Jersey, Connecticut.
Top brand affinities include Sigourney Weaver, Smart Communications, Gorilla, with strongest over-indexing on Sigourney Weaver (16.54× the country average).
Demographically, the Bronx Zoo audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Patriotism, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Bronx Zoo fan in United States is more female, around 42.5 years old, with strong Patriotism tendencies and a notable affinity for Sigourney Weaver.
The key figures that characterise the Bronx Zoo profile in United States.
64.3% are female, 35.7% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 64.3% |
| Male | 35.7% |
| Average age | 42.5 |
| Estimated audience size | 566,256 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 18% | |
| 30-39 | 23% | |
| 40-49 | 22% | |
| 50+ | 26% |
of the worldwide Bronx Zoo audience comes from United States.
| Country | Share |
|---|---|
| United States | 70.7% |
| Australia | 4.8% |
| Italy | 3.0% |
Where the Bronx Zoo audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~400K | 19.12× | |
| 02 | Connecticut | ~40K | 7.85× | |
| 03 | New Jersey | ~100K | 7.39× | |
| 04 | Rhode Island | ~4K | 2.12× | |
| 05 | Massachusetts | ~20K | 1.58× | |
| 06 | Vermont | ~1K | 1.35× | |
| 07 | New Hampshire | ~3K | 1.25× | |
| 08 | Maine | ~2K | 1.01× | |
| 09 | Washington, District of Columbia | ~2K | 1.00× | |
| 10 | Pennsylvania | ~20K | 0.95× | |
| 11 | Delaware | ~1K | 0.83× | |
| 12 | North Dakota | <1K | 0.63× | |
| 13 | Alaska | <1K | 0.62× | |
| 14 | Maryland | ~6K | 0.60× | |
| 15 | Virginia | ~8K | 0.57× | |
| 16 | South Dakota | <1K | 0.56× | |
| 17 | Montana | <1K | 0.53× | |
| 18 | West Virginia | ~1K | 0.48× | |
| 19 | Idaho | ~1K | 0.43× | |
| 20 | Hawaii | ~1K | 0.43× | |
| 21 | Nebraska | ~1K | 0.41× | |
| 22 | Mississippi | ~2K | 0.40× | |
| 23 | New Mexico | ~1K | 0.40× | |
| 24 | Arkansas | ~2K | 0.37× | |
| 25 | South Carolina | ~3K | 0.36× | |
| 26 | Kansas | ~2K | 0.35× | |
| 27 | North Carolina | ~6K | 0.34× | |
| 28 | Iowa | ~2K | 0.34× | |
| 29 | Kentucky | ~2K | 0.32× | |
| 30 | Florida | ~10K | 0.31× | |
| 31 | Oklahoma | ~2K | 0.31× | |
| 32 | Louisiana | ~2K | 0.30× | |
| 33 | Nevada | ~2K | 0.30× | |
| 34 | Utah | ~2K | 0.30× | |
| 35 | Tennessee | ~3K | 0.28× | |
| 36 | Indiana | ~3K | 0.28× | |
| 37 | Alabama | ~2K | 0.28× | |
| 38 | Oregon | ~2K | 0.28× | |
| 39 | Ohio | ~5K | 0.27× | |
| 40 | Michigan | ~4K | 0.27× | |
| 41 | Georgia | ~5K | 0.26× | |
| 42 | Missouri | ~2K | 0.26× | |
| 43 | Wisconsin | ~2K | 0.26× | |
| 44 | Colorado | ~2K | 0.25× | |
| 45 | Minnesota | ~2K | 0.25× | |
| 46 | Washington | ~3K | 0.24× | |
| 47 | Arizona | ~3K | 0.23× | |
| 48 | Illinois | ~4K | 0.22× | |
| 49 | Texas | ~9K | 0.19× | |
| 50 | California | ~10K | 0.17× |
The strongest cross-interests of the Bronx Zoo audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Aquarium of the Pacific | Travel & Leisure | 43.09× | ||
| 02 | Soldier Field | Sports | 30.73× | ||
| 03 | Smart Communications | Technology & Electronics | 22.57× | ||
| 04 | Gorilla | Pets & Animals | 20.09× | ||
| 05 | EastWest Bank | Business & Career | 20.00× | ||
| 06 | Dollywood | Travel & Leisure | 18.31× | ||
| 07 | San Diego Zoo | Travel & Leisure | 18.02× | ||
| 08 | Yankee Stadium | Sports | 17.71× | ||
| 09 | Sydney Opera House | Arts & Culture | 17.61× | ||
| 10 | Lambeau Field | Sports | 17.49× | ||
| 11 | Sigourney Weaver | Movies & TV | 16.54× | ||
| 12 | Art Deco | Arts & Culture | 11.82× | ||
| 13 | SeaWorld San Diego | Travel & Leisure | 8.46× | ||
| 14 | Legoland | Travel & Leisure | 8.41× | ||
| 15 | New York Rangers | Sports | 7.18× | ||
| 16 | Cold Stone Creamery | Food & Beverages | 6.20× | ||
| 17 | FedEx | Business & Career | 2.62× | ||
| 18 | Mortgage loans | Business & Career | 2.00× | ||
| 19 | Trader Joe's | Shopping | 1.95× | ||
| 20 | Internet & Social Media | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.86× | |
| Indulgence | JOY | 1.78× | |
| Travelling | THRILL | 1.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.79× | |
| Pet Ownership | JOY | 0.87× | |
| Healthy Lifestyle | BALANCE | 0.89× |
Bronx Zoo has an estimated audience of 566,256 people in United States, concentrated in New York and New Jersey.
64.3% of Bronx Zoo fans are female, 35.7% are male, with an average age of 42.5 years.
Bronx Zoo fans show strongest brand affinity for Sigourney Weaver (16.54×), Smart Communications (22.57×), and Gorilla (20.09×) over the country average.
Bronx Zoo fans in United States are most concentrated in New York (reach ~400K), New Jersey (reach ~100K), and Connecticut (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Bronx Zoo itself, the audience over-indexes on Smart Communications (22.57×), Gorilla (20.09×), Art Deco (11.82×), and Dollywood (18.31×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Bronx Zoo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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