Bryant Park Audience in United States

Bryant Park logo

Bryant Park has an estimated audience of 6,369,079 people in United States. 53.7% are female, 46.3% are male, average age 40.4. Top regions: New York, New Jersey, California. Top brand affinities: Kia Sportage, Honda HR-V, MSN, Pre-school playgroup, Houston Astros.

The average Bryant Park fan in United States is 40.4 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, New Jersey, California. Top brand affinities include Kia Sportage, Honda HR-V, MSN, with strongest over-indexing on Kia Sportage (25.77× the country average). Demographically, the Bryant Park audience skews balanced with an average age of 40.4, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: POI · Subtype: Concert venue

Demographics of Bryant Park fans

Demographic split for Bryant Park audience in United States
MetricValue
Female53.7%
Male46.3%
Average age40.4
Estimated audience size6,369,079

Audience persona

The typical Bryant Park fan in United States is balanced, around 40.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Kia Sportage.

Top regions in United States

Top regions ranked by reach for Bryant Park in United States
RegionReachAffinity
New York4,776,81021.88×
New Jersey1,136,0297.01×
California329,3240.47×
Florida292,3410.68×
Pennsylvania219,3531.02×
Texas186,1160.34×
Connecticut172,4622.7×
Virginia130,9480.84×
Massachusetts129,6711.03×
North Carolina98,8320.52×
Maryland81,7600.75×
Georgia78,7350.4×
Ohio74,2680.38×
Illinois71,4880.34×
Michigan52,8730.32×
Washington44,1130.35×
Tennessee42,5700.33×
Minnesota37,5810.41×
Indiana35,7700.31×
Colorado34,5470.34×
South Carolina34,3680.36×
Louisiana30,6250.37×
Oregon29,9620.41×
Arizona27,6590.21×
Missouri26,8990.26×
Wisconsin23,5940.25×
Alabama23,2230.26×
Washington, District of Columbia22,9311.2×
Kentucky21,6330.27×
Rhode Island16,9810.84×
Utah16,2960.29×
Arkansas14,6350.28×
Nevada14,5240.24×
Oklahoma14,0380.2×
New Hampshire13,6180.54×
Delaware13,4450.77×
Kansas13,1620.26×
Iowa12,9520.25×
Maine10,3480.45×
Mississippi9,4580.18×
Hawaii8,9540.33×
Vermont8,4530.76×
West Virginia8,3940.28×
Nebraska6,6150.21×
New Mexico5,5880.17×
Idaho4,9870.16×
South Dakota3,4080.23×
Montana2,7170.15×
North Dakota1,7410.13×
Alaska1,6230.12×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bryant Park audience
BrandAffinityCategory
Kia Sportage25.77×Cars & Mobility
Honda HR-V16.93×Cars & Mobility
MSN2.28×News
Pre-school playgroup18.63×Kids & Family
Houston Astros4.33×Sports
Los Angeles Dodgers3.63×Sports
Hobby Lobby1.93×Home & Garden
Staples (Canada)2.57×Business & Career
Livemusic2.58×Music & Radio
Concerts1.71×Music & Radio
Taco Bell1.9×Food & Beverages
Aldi1.82×Shopping
Best Buy1.78×Shopping
Jeep Grand Cherokee4.85×Cars & Mobility
Aubrey Plaza5.3×Movies & TV
Jack Black5.21×Movies & TV
Non-fiction books3.15×Literature
Great Clips2.49×Beauty & Wellness
Bars1.55×Travel & Leisure
Craigslist1.62×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bryant Park audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.26
ExtroversionTHRILL1.26
Social Media UsageJOY1.16
Luxury OrientationPREMIUM1.11
Design AffinityPREMIUM1.04
IndulgenceJOY1.03

Worldwide distribution

Worldwide audience distribution share by country for Bryant Park
CountryShare
United States89.5%
Italy1.9%
India1.2%

See Bryant Park audiences in other countries

More Concert venue audiences in United States

Frequently asked questions

How many fans does Bryant Park have in United States?

Bryant Park has an estimated audience of 6,369,079 people in United States, concentrated in New York and New Jersey.

What is the gender split and age of Bryant Park fans?

53.7% of Bryant Park fans are female, 46.3% are male, with an average age of 40.4 years.

Which brands do Bryant Park fans like most?

Bryant Park fans show strongest brand affinity for Kia Sportage (25.77×), Honda HR-V (16.93×), and MSN (2.28×) over the country average.

Where do Bryant Park fans live in United States?

Bryant Park fans in United States are most concentrated in New York (reach 4,776,810), New Jersey (reach 1,136,029), and California (reach 329,324). These three regions account for the largest share of the active audience.

What other brands do Bryant Park fans also like?

Beyond Bryant Park itself, the audience over-indexes on Honda HR-V (16.93×), MSN (2.28×), Pre-school playgroup (18.63×), and Houston Astros (4.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bryant Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.