Rascasse Audience Intelligence

Camo Audience in United States

A data profile of the people who buy, follow and care about Camo in United States — modelled from more than twelve digital signal sources. Camo has an estimated audience of 645,022 people in United States.

#1005among Website / Newspaper / Magazine in United States#912in Technology & Electronics

The average Camo fan in United States is 36.2 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Spaceballs, WolfPack, Bear Grylls, with strongest over-indexing on Spaceballs (50.49× the country average).

Demographically, the Camo audience skews more male with an average age of 36.2, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Camo fan in United States is more male, around 36.2 years old, with strong Patriotism tendencies and a notable affinity for Spaceballs.

Category: Technology & Electronics · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Camo profile in United States.

Audience size
645K
in United States
Gender
28.2%♀
71.8% male
Age
36.2
average years
Country rank
#31441
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Camo

28.2% are female, 71.8% are male, average age 36.2.

Fig. 02

Gender split

28.2%
Female
71.8%
Male
Demographic split for Camo audience in United States
MetricValue
Female28.2%
Male71.8%
Average age36.2
Estimated audience size645,022
Fig. 03

Age distribution

Ø 36.2
average years
Age distribution of the Camo audience in United States
Age bracketShare%
16-1927%
20-2922%
30-3918%
40-4917%
50+16%
Fig. 04

Worldwide distribution

30.7%

of the worldwide Camo audience comes from United States.

Worldwide audience distribution share by country for Camo
CountryShare
United States30.7%
Japan6.9%
United Kingdom5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Camo audience in United States is strongest.

Fig. 05

Top regions by affinity

Camo fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~10K2.00×
02Arkansas~9K1.70×
03Alabama~20K1.68×
04Louisiana~10K1.59×
05South Carolina~10K1.41×
06Oklahoma~10K1.35×
07Georgia~30K1.32×
08Tennessee~20K1.31×
09West Virginia~4K1.27×
10Texas~70K1.26×
11Kentucky~10K1.25×
12North Carolina~20K1.20×
13Utah~6K1.11×
14Missouri~10K1.09×
15Montana~2K1.09×
16Idaho~3K1.08×
17Kansas~5K1.04×
18Hawaii~3K1.02×
19Indiana~10K1.00×
20North Dakota~1K0.99×
21Iowa~5K0.97×
22Nebraska~3K0.94×
23Ohio~20K0.93×
24Oregon~7K0.92×
25Virginia~10K0.91×
26South Dakota~1K0.91×
27Florida~40K0.89×
28Maine~2K0.89×
29Vermont~1K0.89×
30Pennsylvania~20K0.88×
31Wisconsin~9K0.88×
32Alaska~1K0.86×
33Illinois~20K0.85×
34Michigan~10K0.85×
35Washington~10K0.84×
36Minnesota~8K0.84×
37New Mexico~3K0.84×
38Delaware~1K0.83×
39California~60K0.82×
40Arizona~10K0.80×
41New Hampshire~2K0.78×
42Maryland~8K0.75×
43Colorado~8K0.75×
44Nevada~5K0.75×
45Connecticut~5K0.71×
46Rhode Island~1K0.71×
47Washington, District of Columbia~1K0.69×
48New York~20K0.68×
49New Jersey~10K0.68×
50Massachusetts~8K0.66×
Fig. 06

Affinity by region

Affinity by region — Camo, United States
0.66×1.00×2.00×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Camo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Camo audience
#·InterestCategoryAffinity×
01WolfPackMovies & TV108.55×
02SpaceballsMovies & TV50.49×
03Bear GryllsMovies & TV38.91×
04Seth GreenMovies & TV20.00×
05BoratMovies & TV20.00×
06John CleeseMovies & TV16.51×
07The PoliceMusic & Radio16.18×
08Saving Private RyanMovies & TV13.26×
09Sportsman's WarehouseShopping8.99×
10Minions (film)Movies & TV5.95×
11Touring motorcycleCars & Mobility5.82×
12Motorcycle accessoriesCars & Mobility5.52×
13Wildlife photographyTechnology & Electronics4.96×
14Road tripTravel & Leisure4.10×
15Tractor Supply CompanyShopping3.94×
16Internet celebrityInternet & Social Media3.91×
17Planet FitnessSports3.23×
18RadioTechnology & Electronics3.23×
19Solar energyHome & Garden3.23×
20KFCFood & Beverages2.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Camo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Camo audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM5.79×
Risk AppetiteTHRILL2.39×
SpiritualityBALANCE1.95×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Camo audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.68×
Pet OwnershipJOY0.70×
DIY MentalityTHRILL0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Camo have in United States?

Camo has an estimated audience of 645,022 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Camo fans?

28.2% of Camo fans are female, 71.8% are male, with an average age of 36.2 years.

03

Which brands do Camo fans like most?

Camo fans show strongest brand affinity for Spaceballs (50.49×), WolfPack (108.55×), and Bear Grylls (38.91×) over the country average.

04

Where do Camo fans live in United States?

Camo fans in United States are most concentrated in Texas (reach ~70K), California (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Camo fans also like?

Beyond Camo itself, the audience over-indexes on WolfPack (108.55×), Bear Grylls (38.91×), Seth Green (20×), and Borat (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Camo audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Camo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →