A data profile of the people who buy, follow and care about Capital city in United States — modelled from more than twelve digital signal sources. Capital city has an estimated audience of 2,967,630 people in United States.
The average Capital city fan in United States is 36.1 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Ohio, Texas.
Top brand affinities include Google Maps, Ronaldinho, Web server, with strongest over-indexing on Google Maps (5.88× the country average).
Demographically, the Capital city audience skews balanced with an average age of 36.1, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Capital city fan in United States is balanced, around 36.1 years old, with strong Patriotism tendencies and a notable affinity for Google Maps.
The key figures that characterise the Capital city profile in United States.
49.4% are female, 50.6% are male, average age 36.1.
| Metric | Value |
|---|---|
| Female | 49.4% |
| Male | 50.6% |
| Average age | 36.1 |
| Estimated audience size | 2,967,630 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 24% | |
| 30-39 | 21% | |
| 40-49 | 18% | |
| 50+ | 13% |
of the worldwide Capital city audience comes from United States.
| Country | Share |
|---|---|
| Brazil | 11.6% |
| United States | 6.0% |
| Colombia | 5.5% |
Where the Capital city audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Ohio | ~500K | 4.96× | |
| 02 | California | ~700K | 2.17× | |
| 03 | Washington, District of Columbia | ~20K | 2.05× | |
| 04 | Wyoming | ~8K | 1.72× | |
| 05 | Rhode Island | ~10K | 1.54× | |
| 06 | Montana | ~10K | 1.36× | |
| 07 | Tennessee | ~80K | 1.28× | |
| 08 | Georgia | ~100K | 1.16× | |
| 09 | Iowa | ~30K | 1.16× | |
| 10 | Pennsylvania | ~100K | 1.11× | |
| 11 | New Hampshire | ~10K | 1.07× | |
| 12 | Texas | ~300K | 1.05× | |
| 13 | Louisiana | ~40K | 1.05× | |
| 14 | Mississippi | ~30K | 1.05× | |
| 15 | Nevada | ~30K | 1.02× | |
| 16 | Nebraska | ~10K | 0.99× | |
| 17 | North Dakota | ~6K | 0.97× | |
| 18 | Connecticut | ~30K | 0.95× | |
| 19 | Florida | ~200K | 0.90× | |
| 20 | South Carolina | ~40K | 0.90× | |
| 21 | New Mexico | ~10K | 0.89× | |
| 22 | South Dakota | ~6K | 0.88× | |
| 23 | Arizona | ~50K | 0.86× | |
| 24 | Colorado | ~40K | 0.86× | |
| 25 | Utah | ~20K | 0.85× | |
| 26 | Missouri | ~40K | 0.84× | |
| 27 | Kansas | ~20K | 0.84× | |
| 28 | West Virginia | ~10K | 0.83× | |
| 29 | Idaho | ~10K | 0.80× | |
| 30 | Washington | ~50K | 0.79× | |
| 31 | Maryland | ~40K | 0.79× | |
| 32 | Oklahoma | ~30K | 0.79× | |
| 33 | Alaska | ~5K | 0.79× | |
| 34 | Alabama | ~30K | 0.77× | |
| 35 | Hawaii | ~10K | 0.76× | |
| 36 | Illinois | ~70K | 0.75× | |
| 37 | Virginia | ~50K | 0.75× | |
| 38 | Indiana | ~40K | 0.75× | |
| 39 | New York | ~100K | 0.72× | |
| 40 | Oregon | ~20K | 0.72× | |
| 41 | Delaware | ~6K | 0.72× | |
| 42 | Michigan | ~50K | 0.71× | |
| 43 | Arkansas | ~20K | 0.71× | |
| 44 | North Carolina | ~60K | 0.70× | |
| 45 | Minnesota | ~30K | 0.68× | |
| 46 | Kentucky | ~30K | 0.68× | |
| 47 | Maine | ~7K | 0.68× | |
| 48 | Wisconsin | ~30K | 0.65× | |
| 49 | New Jersey | ~50K | 0.63× | |
| 50 | Massachusetts | ~40K | 0.61× |
The strongest cross-interests of the Capital city audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ronaldinho | Sports | 15.71× | ||
| 02 | Astro (Malaysian satellite television) | Movies & TV | 15.71× | ||
| 03 | CR Flamengo | Sports | 15.71× | ||
| 04 | Akame ga Kill! | Literature | 15.71× | ||
| 05 | Pep Guardiola | Sports | 15.71× | ||
| 06 | Kevin De Bruyne | Sports | 15.71× | ||
| 07 | Zinedine Zidane | Sports | 13.76× | ||
| 08 | Luka Modrić | Sports | 13.75× | ||
| 09 | Cougar | Kids & Family | 11.67× | ||
| 10 | CONCACAF Champions Cup | Sports | 11.38× | ||
| 11 | Chevy Trucks | Cars & Mobility | 11.30× | ||
| 12 | El País | News | 8.98× | ||
| 13 | FIFA Club World Cup | Sports | 8.66× | ||
| 14 | Michelle Rodriguez | Movies & TV | 7.97× | ||
| 15 | Web server | Technology & Electronics | 6.41× | ||
| 16 | Google Maps | Internet & Social Media | 5.88× | ||
| 17 | Enterprise Rent-A-Car | Cars & Mobility | 2.75× | ||
| 18 | Las Vegas | Travel & Leisure | 2.56× | ||
| 19 | Radio | Technology & Electronics | 2.02× | ||
| 20 | Do it yourself (DIY) | Home & Garden | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.95× | |
| Spirituality | BALANCE | 1.50× | |
| Risk Appetite | THRILL | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.68× | |
| Individualism | JOY | 0.81× | |
| Creativity | OPEN | 0.87× |
Capital city has an estimated audience of 2,967,630 people in United States, concentrated in California and Ohio.
49.4% of Capital city fans are female, 50.6% are male, with an average age of 36.1 years.
Capital city fans show strongest brand affinity for Google Maps (5.88×), Ronaldinho (15.71×), and Web server (6.41×) over the country average.
Capital city fans in United States are most concentrated in California (reach ~700K), Ohio (reach ~500K), and Texas (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Capital city itself, the audience over-indexes on Ronaldinho (15.71×), Web server (6.41×), Astro (Malaysian satellite television) (15.71×), and Cougar (11.67×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Capital city. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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