Cesar Audience in United States
Cesar has an estimated audience of 484,324 people in United States. 58.8% are female, 41.2% are male, average age 41.5. Top brand affinities: Dog breed, Elsword, Governor of Michigan, Goop, Israel.
Top brand affinities include Dog breed, Elsword, Governor of Michigan, with strongest over-indexing on Dog breed (1.61× the country average). Demographically, the Cesar audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Price Sensitivity, Pet Ownership.
Category: Pets & Animals · Type: Topic · Subtype: Dog breed
Demographics of Cesar fans
| Metric | Value |
|---|---|
| Female | 58.8% |
| Male | 41.2% |
| Average age | 41.5 |
| Estimated audience size | 484,324 |
Audience persona
The typical Cesar fan in United States is more female, around 41.5 years old, with strong Price Sensitivity tendencies and a notable affinity for Dog breed.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 1.61× | Pets & Animals |
| Elsword | 16.26× | Games |
| Governor of Michigan | 5.58× | Politics & Society |
| Goop | 3.92× | Internet & Social Media |
| Israel | 1.53× | Travel & Leisure |
| Historic site | 2.52× | Arts & Culture |
| Fairy godmother | 4.27× | Literature |
| Kendra Scott | 1.61× | Fashion & Accessoires |
| Cherish (group) | 5.85× | Music & Radio |
| JDSU | 1.63× | Business & Career |
| Vocal harmony | 2.34× | Music & Radio |
| Grinch | 1.99× | Movies & TV |
| Google Home | 3.06× | Technology & Electronics |
| Wok | 3.08× | Food & Beverages |
| Staycation | 1.54× | Home & Garden |
| headspace | 4.34× | Health |
| Hardik Pandya | 6.99× | Sports |
| Grace Slick | 4× | Music & Radio |
| Home staging | 2.39× | Home & Garden |
| Hibachi | 3.54× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.51 |
| Pet Ownership | JOY | 1.3 |
| Luxury Orientation | PREMIUM | 1.19 |
| Design Affinity | PREMIUM | 1.18 |
| Extroversion | THRILL | 1.17 |
| Family Orientation | CONSERVATISM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 24.6% |
| United States | 21.4% |
| Brazil | 10.4% |
See Cesar audiences in other countries
More Dog breed audiences in United States
- Labrador Retriever (27,891,146)
- French Bulldog (25,825,076)
- Dachshund (23,894,095)
- Yorkshire Terrier (23,806,508)
- Poodle (22,630,792)
How to read this data
Audience size is the estimated number of people in United States who actively search for Cesar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.