Rascasse Audience Intelligence

Chemical formula Audience in United States

A data profile of the people who buy, follow and care about Chemical formula in United States — modelled from more than twelve digital signal sources. Chemical formula has an estimated audience of 21,460,262 people in United States.

#1027among Topic in United States#168in Business & Career

The average Chemical formula fan in United States is 42.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Genetics, Hormone, Made in USA, with strongest over-indexing on Genetics (1.66× the country average).

Demographically, the Chemical formula audience skews more female with an average age of 42.6, and over-indexes on personality traits such as Price Sensitivity, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chemical formula fan in United States is more female, around 42.6 years old, with strong Price Sensitivity tendencies and a notable affinity for Genetics.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chemical formula profile in United States.

Audience size
21.5M
in United States
Gender
68.7%♀
31.3% male
Age
42.6
average years
Country rank
#1500
Topic in United States
Fig. 01

Search interest · 12-month trend

+1337%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chemical formula fans

68.7% are female, 31.3% are male, average age 42.6.

Fig. 02

Gender split

68.7%
Female
31.3%
Male
Demographic split for Chemical formula audience in United States
MetricValue
Female68.7%
Male31.3%
Average age42.6
Estimated audience size21,460,262
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the Chemical formula audience in United States
Age bracketShare%
16-1912%
20-2917%
30-3920%
40-4924%
50+26%
Fig. 04

Worldwide distribution

38.9%

of the worldwide Chemical formula audience comes from United States.

Worldwide audience distribution share by country for Chemical formula
CountryShare
United States38.9%
Italy13.9%
Brazil9.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chemical formula audience in United States is strongest.

Fig. 05

Top regions by affinity

Chemical formula fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~600K1.89×
02Texas~3M1.61×
03Wyoming~40K1.30×
04California~3M1.26×
05South Dakota~60K1.23×
06Idaho~100K1.20×
07Oklahoma~300K1.17×
08North Dakota~50K1.16×
09Missouri~400K1.12×
10Kansas~200K1.12×
11Georgia~700K1.11×
12Louisiana~300K1.11×
13South Carolina~400K1.09×
14North Carolina~700K1.07×
15Indiana~400K1.07×
16Mississippi~200K1.07×
17Ohio~700K1.06×
18Alabama~300K1.04×
19Arkansas~200K1.04×
20Tennessee~400K1.02×
21Kentucky~300K1.02×
22Connecticut~200K1.02×
23Florida~1.5M1.00×
24Arizona~400K1.00×
25New Mexico~100K1.00×
26Alaska~50K0.99×
27Nebraska~100K0.98×
28Michigan~500K0.96×
29West Virginia~100K0.96×
30Virginia~500K0.94×
31Washington~400K0.93×
32Utah~200K0.93×
33Pennsylvania~700K0.92×
34New Jersey~500K0.91×
35Iowa~200K0.91×
36Rhode Island~60K0.90×
37Nevada~200K0.89×
38Wisconsin~300K0.87×
39Oregon~200K0.87×
40Hawaii~80K0.87×
41New Hampshire~70K0.87×
42Illinois~600K0.85×
43Maine~70K0.85×
44Montana~50K0.85×
45Maryland~300K0.83×
46Massachusetts~300K0.81×
47Minnesota~200K0.81×
48New York~1M0.80×
49Delaware~50K0.79×
50Washington, District of Columbia~40K0.67×
Fig. 06

Affinity by region

Affinity by region — Chemical formula, United States
0.67×1.00×1.89×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chemical formula audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chemical formula audience
#·InterestCategoryAffinity×
01HormoneHealth2.76×
02PoliticoPolitics & Society2.75×
03Life extensionHealth2.63×
04CollagenBeauty & Wellness2.62×
05Paleolithic dietHealth2.27×
06Made in USABusiness & Career2.02×
07MoisturizerHome & Garden1.98×
08Human gastrointestinal tractHealth1.96×
09Drudge ReportSports1.88×
10Stress (biology)Health1.70×
11Real propertyHome & Garden1.69×
12GeneticsKids & Family1.66×
13DentistryBusiness & Career1.66×
14New York PostNews1.66×
15Cyber MondayShopping1.62×
16PharmacyBusiness & Career1.61×
17Dillard'sFashion & Accessoires1.61×
18MassageHealth1.55×
19MenardsHome & Garden1.52×
20J. C. PenneyShopping1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chemical formula audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chemical formula audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.49×
Community OrientationOPEN1.38×
IndulgenceJOY1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chemical formula audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.78×
Risk AppetiteTHRILL0.80×
Sports ActivityPOWER0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Chemical formula have in United States?

Chemical formula has an estimated audience of 21,460,262 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Chemical formula fans?

68.7% of Chemical formula fans are female, 31.3% are male, with an average age of 42.6 years.

03

Which brands do Chemical formula fans like most?

Chemical formula fans show strongest brand affinity for Genetics (1.66×), Hormone (2.76×), and Made in USA (2.02×) over the country average.

04

Where do Chemical formula fans live in United States?

Chemical formula fans in United States are most concentrated in California (reach ~3M), Texas (reach ~3M), and Florida (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do Chemical formula fans also like?

Beyond Chemical formula itself, the audience over-indexes on Hormone (2.76×), Made in USA (2.02×), Moisturizer (1.98×), and Real property (1.69×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Chemical formula. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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