Christian McCaffrey Audience in United States

Christian McCaffrey has an estimated audience of 5,915,654 people in United States. 43.1% are female, 56.9% are male, average age 36.0. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Mathcore, Goop, Google Home, Governor of Michigan.
The average Christian McCaffrey fan in United States is 36.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Mathcore, Goop, with strongest over-indexing on Keene, New Hampshire (227.28× the country average). Demographically, the Christian McCaffrey audience skews more male with an average age of 36.0, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: American football
Demographics of Christian McCaffrey fans
| Metric | Value |
|---|---|
| Female | 43.1% |
| Male | 56.9% |
| Average age | 36.0 |
| Estimated audience size | 5,915,654 |
Audience persona
The typical Christian McCaffrey fan in United States is more male, around 36.0 years old, with strong Risk Appetite tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 829,996 | 1.28× |
| Texas | 454,336 | 0.89× |
| Florida | 313,768 | 0.78× |
| New York | 307,554 | 0.93× |
| Pennsylvania | 237,837 | 1.19× |
| North Carolina | 221,577 | 1.24× |
| Illinois | 214,221 | 1.09× |
| Ohio | 194,131 | 1.07× |
| Arizona | 178,772 | 1.48× |
| New Jersey | 165,037 | 1.1× |
| Michigan | 161,683 | 1.05× |
| Virginia | 143,427 | 1× |
| Colorado | 140,974 | 1.51× |
| Georgia | 136,329 | 0.75× |
| Massachusetts | 129,665 | 1.11× |
| Washington | 113,991 | 0.96× |
| Tennessee | 104,461 | 0.88× |
| Minnesota | 102,881 | 1.21× |
| Maryland | 100,868 | 0.99× |
| Missouri | 98,356 | 1.03× |
| Indiana | 97,584 | 0.9× |
| Wisconsin | 96,152 | 1.08× |
| Alabama | 90,381 | 1.09× |
| South Carolina | 88,872 | 1× |
| Louisiana | 72,255 | 0.95× |
| Kentucky | 66,641 | 0.9× |
| Connecticut | 64,075 | 1.08× |
| Iowa | 62,761 | 1.29× |
| Nevada | 58,945 | 1.03× |
| Oregon | 57,614 | 0.85× |
| Kansas | 51,907 | 1.11× |
| Oklahoma | 51,821 | 0.79× |
| Utah | 47,210 | 0.89× |
| Arkansas | 36,344 | 0.75× |
| Mississippi | 34,258 | 0.7× |
| Nebraska | 29,243 | 0.99× |
| Idaho | 29,193 | 0.98× |
| Rhode Island | 28,291 | 1.5× |
| Hawaii | 25,312 | 1× |
| New Mexico | 24,830 | 0.84× |
| West Virginia | 21,820 | 0.79× |
| New Hampshire | 20,776 | 0.89× |
| Washington, District of Columbia | 17,125 | 0.96× |
| Maine | 16,346 | 0.77× |
| Montana | 14,905 | 0.91× |
| Delaware | 14,816 | 0.91× |
| South Dakota | 14,460 | 1.06× |
| North Dakota | 13,207 | 1.09× |
| Alaska | 10,695 | 0.85× |
| Wyoming | 7,619 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 227.28× | Travel & Leisure |
| Mathcore | 11.72× | Music & Radio |
| Goop | 6.63× | Internet & Social Media |
| Google Home | 7.55× | Technology & Electronics |
| Governor of Michigan | 8.28× | Politics & Society |
| Elsword | 17.63× | Games |
| Grinch | 4.17× | Movies & TV |
| Hipster | 9.35× | Politics & Society |
| Alaska | 1.54× | Travel & Leisure |
| Wok | 5.87× | Food & Beverages |
| Harlow | 10.18× | Travel & Leisure |
| Fairy godmother | 6.19× | Literature |
| No Escape (1994 film) | 9.32× | Movies & TV |
| Vocal harmony | 3.41× | Music & Radio |
| Hibachi | 5.91× | Food & Beverages |
| Graham Greene (actor) | 4.45× | |
| La Jolla | 6.3× | Travel & Leisure |
| JDSU | 2.03× | Business & Career |
| The Historian | 10.37× | Literature |
| Historic site | 2.77× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.62 |
| Luxury Orientation | PREMIUM | 1.39 |
| Early Adopter Mentality | POWER | 1.13 |
| Social Media Usage | JOY | 1.08 |
| LGBTQ+ Identity | OPEN | 1.06 |
| Career Orientation | POWER | 1.04 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 88.2% |
| Canada | 3.6% |
| Mexico | 1.5% |
See Christian McCaffrey audiences in other countries
More American football audiences in United States
- NFL (119,706,874)
- Super Bowl (36,247,515)
- Chicago Bears (28,903,812)
- Buffalo Bills (28,386,856)
- New England Patriots (27,622,856)
Frequently asked questions
How many fans does Christian McCaffrey have in United States?
Christian McCaffrey has an estimated audience of 5,915,654 people in United States, concentrated in California and Texas.
What is the gender split and age of Christian McCaffrey fans?
43.1% of Christian McCaffrey fans are female, 56.9% are male, with an average age of 36.0 years.
Which brands do Christian McCaffrey fans like most?
Christian McCaffrey fans show strongest brand affinity for Keene, New Hampshire (227.28×), Mathcore (11.72×), and Goop (6.63×) over the country average.
Where do Christian McCaffrey fans live in United States?
Christian McCaffrey fans in United States are most concentrated in California (reach 829,996), Texas (reach 454,336), and Florida (reach 313,768). These three regions account for the largest share of the active audience.
What other brands do Christian McCaffrey fans also like?
Beyond Christian McCaffrey itself, the audience over-indexes on Mathcore (11.72×), Goop (6.63×), Google Home (7.55×), and Governor of Michigan (8.28×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Christian McCaffrey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.