Churro Audience in United States
Churro has an estimated audience of 883,904 people in United States. 71.0% are female, 29.0% are male, average age 35.0. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Mathcore, Google Home, The Historian, Combat sport.
The average Churro fan in United States is 35.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Mathcore, Google Home, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Churro audience skews more female with an average age of 35.0, and over-indexes on personality traits such as Price Sensitivity, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic · Subtype: Sweet
Demographics of Churro fans
| Metric | Value |
|---|---|
| Female | 71.0% |
| Male | 29.0% |
| Average age | 35.0 |
| Estimated audience size | 883,904 |
Audience persona
The typical Churro fan in United States is more female, around 35.0 years old, with strong Price Sensitivity tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 151,644 | 1.56× |
| Texas | 121,138 | 1.59× |
| Florida | 90,139 | 1.51× |
| New York | 60,852 | 1.23× |
| Illinois | 47,620 | 1.62× |
| Georgia | 35,401 | 1.3× |
| North Carolina | 30,036 | 1.13× |
| Pennsylvania | 29,256 | 0.98× |
| Ohio | 25,860 | 0.95× |
| New Jersey | 25,439 | 1.13× |
| Virginia | 23,329 | 1.08× |
| Arizona | 22,683 | 1.26× |
| Michigan | 22,424 | 0.97× |
| Massachusetts | 20,671 | 1.19× |
| Washington | 18,561 | 1.05× |
| Tennessee | 18,054 | 1.02× |
| Indiana | 16,151 | 1× |
| Maryland | 15,979 | 1.05× |
| Alabama | 13,883 | 1.12× |
| Colorado | 13,018 | 0.93× |
| Louisiana | 12,930 | 1.13× |
| Missouri | 12,391 | 0.87× |
| South Carolina | 11,983 | 0.9× |
| Wisconsin | 11,732 | 0.88× |
| Nevada | 10,700 | 1.25× |
| Kentucky | 10,307 | 0.93× |
| Minnesota | 9,885 | 0.78× |
| Utah | 9,839 | 1.24× |
| Oklahoma | 9,476 | 0.97× |
| Connecticut | 9,417 | 1.06× |
| Oregon | 9,399 | 0.93× |
| Arkansas | 7,038 | 0.97× |
| Mississippi | 6,761 | 0.93× |
| Kansas | 6,361 | 0.91× |
| Iowa | 5,596 | 0.77× |
| New Mexico | 4,471 | 1.01× |
| Nebraska | 3,887 | 0.88× |
| Idaho | 3,379 | 0.76× |
| West Virginia | 3,317 | 0.81× |
| New Hampshire | 3,180 | 0.91× |
| Rhode Island | 3,079 | 1.09× |
| Washington, District of Columbia | 2,855 | 1.07× |
| Hawaii | 2,796 | 0.74× |
| Maine | 2,705 | 0.85× |
| Delaware | 2,108 | 0.86× |
| Montana | 1,461 | 0.6× |
| Alaska | 1,382 | 0.73× |
| South Dakota | 1,194 | 0.58× |
| North Dakota | 1,171 | 0.64× |
| Vermont | 1,096 | 0.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Mathcore | 17.5× | Music & Radio |
| Google Home | 11.64× | Technology & Electronics |
| The Historian | 16.48× | Literature |
| Combat sport | 1.55× | Sports |
| Nationality | 1.88× | Politics & Society |
| Justice | 2.36× | Politics & Society |
| Natural rubber | 1.63× | Cars & Mobility |
| Eurail | 16.57× | Cars & Mobility |
| Bank account | 1.8× | Business & Career |
| Unique Gifts | 1.51× | Shopping |
| Mothercare | 1.97× | Kids & Family |
| Parral, Chihuahua | 9.05× | Travel & Leisure |
| Panama | 2.1× | Travel & Leisure |
| Birthday Gifts | 1.65× | Kids & Family |
| Assetto Corsa | 6.06× | Games |
| Evan Tanner | 16.6× | Sports |
| Mie goreng | 16.07× | Food & Beverages |
| Étouffée | 10.31× | Food & Beverages |
| Glasgow, Kentucky | 11.12× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.54 |
| Urban Lifestyle | OPEN | 1.49 |
| Indulgence | JOY | 1.45 |
| Healthy Lifestyle | BALANCE | 1.41 |
| Design Affinity | PREMIUM | 1.36 |
| Extroversion | THRILL | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.1% |
| Brazil | 16.6% |
| Mexico | 6.7% |
See Churro audiences in other countries
More Sweet audiences in United States
Frequently asked questions
How many fans does Churro have in United States?
Churro has an estimated audience of 883,904 people in United States, concentrated in California and Texas.
What is the gender split and age of Churro fans?
71.0% of Churro fans are female, 29.0% are male, with an average age of 35.0 years.
Which brands do Churro fans like most?
Churro fans show strongest brand affinity for Keene, New Hampshire (675×), Mathcore (17.5×), and Google Home (11.64×) over the country average.
Where do Churro fans live in United States?
Churro fans in United States are most concentrated in California (reach 151,644), Texas (reach 121,138), and Florida (reach 90,139). These three regions account for the largest share of the active audience.
What other brands do Churro fans also like?
Beyond Churro itself, the audience over-indexes on Mathcore (17.5×), Google Home (11.64×), The Historian (16.48×), and Combat sport (1.55×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Churro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.