A data profile of the people who buy, follow and care about Cinnamoroll in United States — modelled from more than twelve digital signal sources. Cinnamoroll has an estimated audience of 1,765,976 people in United States.
The average Cinnamoroll fan in United States is 26.2 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Daiso, Paul (bakery), Onegai My Melody, with strongest over-indexing on Daiso (64.38× the country average).
Demographically, the Cinnamoroll audience skews more female with an average age of 26.2, and over-indexes on personality traits such as Pet Ownership, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Cinnamoroll fan in United States is more female, around 26.2 years old, with strong Pet Ownership tendencies and a notable affinity for Daiso.
The key figures that characterise the Cinnamoroll profile in United States.
75.4% are female, 24.6% are male, average age 26.2.
| Metric | Value |
|---|---|
| Female | 75.4% |
| Male | 24.6% |
| Average age | 26.2 |
| Estimated audience size | 1,765,976 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 62% | |
| 20-29 | 18% | |
| 30-39 | 10% | |
| 40-49 | 7% | |
| 50+ | 4% |
Where the Cinnamoroll audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hawaii | ~20K | 2.44× | |
| 02 | California | ~500K | 2.36× | |
| 03 | Texas | ~300K | 1.98× | |
| 04 | Nevada | ~40K | 1.94× | |
| 05 | Arizona | ~60K | 1.58× | |
| 06 | Washington | ~60K | 1.47× | |
| 07 | New Mexico | ~10K | 1.29× | |
| 08 | Virginia | ~60K | 1.21× | |
| 09 | Illinois | ~80K | 1.20× | |
| 10 | Florida | ~200K | 1.18× | |
| 11 | Georgia | ~70K | 1.16× | |
| 12 | New Jersey | ~60K | 1.14× | |
| 13 | Maryland | ~40K | 1.13× | |
| 14 | Oregon | ~30K | 1.13× | |
| 15 | New York | ~100K | 1.12× | |
| 16 | North Carolina | ~70K | 1.10× | |
| 17 | Alaska | ~5K | 1.09× | |
| 18 | Oklahoma | ~20K | 1.07× | |
| 19 | Indiana | ~30K | 0.97× | |
| 20 | Alabama | ~30K | 0.94× | |
| 21 | Kentucky | ~20K | 0.93× | |
| 22 | Rhode Island | ~6K | 0.93× | |
| 23 | Colorado | ~30K | 0.92× | |
| 24 | South Carolina | ~30K | 0.92× | |
| 25 | Kansas | ~10K | 0.92× | |
| 26 | Utah | ~20K | 0.90× | |
| 27 | Arkansas | ~10K | 0.90× | |
| 28 | Tennessee | ~40K | 0.89× | |
| 29 | Louisiana | ~20K | 0.87× | |
| 30 | Connecticut | ~20K | 0.87× | |
| 31 | Pennsylvania | ~60K | 0.86× | |
| 32 | Massachusetts | ~30K | 0.86× | |
| 33 | Michigan | ~40K | 0.82× | |
| 34 | Delaware | ~4K | 0.82× | |
| 35 | Minnesota | ~20K | 0.81× | |
| 36 | Nebraska | ~8K | 0.81× | |
| 37 | West Virginia | ~7K | 0.80× | |
| 38 | Ohio | ~50K | 0.79× | |
| 39 | Missouri | ~30K | 0.79× | |
| 40 | Wisconsin | ~20K | 0.77× | |
| 41 | Idaho | ~8K | 0.76× | |
| 42 | Mississippi | ~10K | 0.75× | |
| 43 | North Dakota | ~3K | 0.69× | |
| 44 | Iowa | ~10K | 0.67× | |
| 45 | South Dakota | ~3K | 0.66× | |
| 46 | Washington, District of Columbia | ~4K | 0.63× | |
| 47 | New Hampshire | ~5K | 0.60× | |
| 48 | Maine | ~4K | 0.58× | |
| 49 | Montana | ~3K | 0.55× | |
| 50 | Vermont | ~2K | 0.53× |
The strongest cross-interests of the Cinnamoroll audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Onegai My Melody | Movies & TV | 131.55× | ||
| 02 | PlayKids | Kids & Family | 68.83× | ||
| 03 | Rilakkuma | Literature | 66.04× | ||
| 04 | Romania national football team | Sports | 65.30× | ||
| 05 | Daiso | Fashion & Accessoires | 64.38× | ||
| 06 | Sanrio Puroland | Travel & Leisure | 63.05× | ||
| 07 | Paul (bakery) | Food & Beverages | 61.34× | ||
| 08 | Kanal D | Movies & TV | 44.38× | ||
| 09 | Tim Robbins | Movies & TV | 32.42× | ||
| 10 | Lolita fashion | Fashion & Accessoires | 30.18× | ||
| 11 | LINE | Technology & Electronics | 24.37× | ||
| 12 | Sanrio | Business & Career | 13.53× | ||
| 13 | BTS | Music & Radio | 11.37× | ||
| 14 | Minions (film) | Movies & TV | 10.00× | ||
| 15 | Character (arts) | Arts & Culture | 7.33× | ||
| 16 | Cuteness | Beauty & Wellness | 7.15× | ||
| 17 | Korean hip hop | Music & Radio | 5.94× | ||
| 18 | Twitch | Games | 5.62× | ||
| 19 | KPop Demon Hunters | Movies & TV | 3.87× | ||
| 20 | NFL | Sports | 2.08× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.82× | |
| Sustainability | BALANCE | 1.62× | |
| Healthy Lifestyle | BALANCE | 1.55× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.57× | |
| Family Orientation | CONSERVATISM | 0.68× | |
| Community Orientation | OPEN | 0.77× |
Cinnamoroll has an estimated audience of 1,765,976 people in United States, concentrated in California and Texas.
75.4% of Cinnamoroll fans are female, 24.6% are male, with an average age of 26.2 years.
Cinnamoroll fans show strongest brand affinity for Daiso (64.38×), Paul (bakery) (61.34×), and Onegai My Melody (131.55×) over the country average.
Cinnamoroll fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Cinnamoroll itself, the audience over-indexes on Paul (bakery) (61.34×), Onegai My Melody (131.55×), Rilakkuma (66.04×), and Sanrio Puroland (63.05×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Cinnamoroll. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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