Rascasse Audience Intelligence

Sanrio Puroland Audience in United States

A data profile of the people who buy, follow and care about Sanrio Puroland in United States — modelled from more than twelve digital signal sources. Sanrio Puroland has an estimated audience of 690,307 people in United States.

#27among Theme park in United States#2934among POI in United States#2338in Travel & Leisure

The average Sanrio Puroland fan in United States is 24.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Din Tai Fung, Cinnamoroll, Anime and manga fandom, with strongest over-indexing on Din Tai Fung (101.89× the country average).

Demographically, the Sanrio Puroland audience skews more female with an average age of 24.1, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sanrio Puroland fan in United States is more female, around 24.1 years old, with strong Patriotism tendencies and a notable affinity for Din Tai Fung.

Category: Travel & Leisure · Type: POI · Subtype: Theme park

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sanrio Puroland profile in United States.

Audience size
690K
in United States
Gender
78.8%♀
21.2% male
Age
24.1
average years
Country rank
#30177
POI in United States
Fig. 01

Search interest · 12-month trend

-26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sanrio Puroland fans

78.8% are female, 21.2% are male, average age 24.1.

Fig. 02

Gender split

78.8%
Female
21.2%
Male
Demographic split for Sanrio Puroland audience in United States
MetricValue
Female78.8%
Male21.2%
Average age24.1
Estimated audience size690,307
Fig. 03

Age distribution

Ø 24.1
average years
Age distribution of the Sanrio Puroland audience in United States
Age bracketShare%
16-1970%
20-2917%
30-397%
40-494%
50+2%
Fig. 04

Worldwide distribution

7.0%

of the worldwide Sanrio Puroland audience comes from United States.

Worldwide audience distribution share by country for Sanrio Puroland
CountryShare
Japan77.5%
United States7.0%
Taiwan3.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sanrio Puroland audience in United States is strongest.

Fig. 05

Top regions by affinity

Sanrio Puroland fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~30K11.09×
02California~200K3.24×
03Nevada~10K2.03×
04Washington~30K1.96×
05New York~70K1.77×
06Oregon~10K1.33×
07Alaska~2K1.30×
08Arizona~20K1.19×
09Texas~70K1.11×
10Florida~50K1.04×
11New Jersey~20K0.98×
12Utah~6K0.98×
13Washington, District of Columbia~2K0.93×
14Maryland~10K0.91×
15Virginia~20K0.90×
16Illinois~20K0.86×
17Vermont~1K0.85×
18Rhode Island~2K0.84×
19North Dakota~1K0.84×
20New Mexico~3K0.83×
21South Dakota~1K0.83×
22Massachusetts~10K0.82×
23Georgia~20K0.81×
24Colorado~9K0.81×
25Montana~2K0.80×
26Delaware~1K0.78×
27New Hampshire~2K0.77×
28Idaho~3K0.76×
29West Virginia~2K0.75×
30Maine~2K0.75×
31North Carolina~10K0.72×
32Nebraska~2K0.72×
33Connecticut~5K0.71×
34Minnesota~7K0.70×
35Kentucky~6K0.70×
36Oklahoma~5K0.69×
37Arkansas~4K0.69×
38Louisiana~6K0.68×
39Mississippi~4K0.68×
40Kansas~4K0.68×
41Tennessee~9K0.64×
42Alabama~6K0.63×
43Iowa~4K0.63×
44South Carolina~6K0.62×
45Michigan~10K0.61×
46Indiana~8K0.61×
47Missouri~7K0.61×
48Wisconsin~6K0.60×
49Pennsylvania~10K0.59×
50Ohio~10K0.58×
Fig. 06

Affinity by region

Affinity by region — Sanrio Puroland, United States
0.58×1.00×11.09×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sanrio Puroland audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sanrio Puroland audience
#·InterestCategoryAffinity×
01Din Tai FungFood & Beverages101.89×
02CinnamorollMovies & TV63.05×
03Fairfield Inn by MarriottTravel & Leisure32.17×
04International educationBusiness & Career20.00×
05SanrioBusiness & Career18.06×
06Isla FisherMovies & TV12.05×
07Baby toysKids & Family11.12×
08FunimationMovies & TV10.23×
09Final FantasyGames10.05×
10Graphic novelLiterature8.21×
11Anime and manga fandomLiterature7.38×
12Urban DictionaryInternet & Social Media6.99×
13OtakuLiterature6.41×
14CostumeFashion & Accessoires5.86×
15Digital artArts & Culture5.19×
16Bath and BodyworksShopping5.18×
17MetaphysicsBusiness & Career4.28×
18PokémonGames4.23×
19Bass guitarMusic & Radio4.04×
20Musical instrumentMusic & Radio3.31×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sanrio Puroland audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sanrio Puroland audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.02×
TraditionCONSERVATISM1.75×
Price SensitivityPREMIUM1.56×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sanrio Puroland audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.85×
Risk AppetiteTHRILL0.87×
DIY MentalityTHRILL0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sanrio Puroland have in United States?

Sanrio Puroland has an estimated audience of 690,307 people in United States, concentrated in California and New York.

02

What is the gender split and age of Sanrio Puroland fans?

78.8% of Sanrio Puroland fans are female, 21.2% are male, with an average age of 24.1 years.

03

Which brands do Sanrio Puroland fans like most?

Sanrio Puroland fans show strongest brand affinity for Din Tai Fung (101.89×), Cinnamoroll (63.05×), and Anime and manga fandom (7.38×) over the country average.

04

Where do Sanrio Puroland fans live in United States?

Sanrio Puroland fans in United States are most concentrated in California (reach ~200K), New York (reach ~70K), and Texas (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Sanrio Puroland fans also like?

Beyond Sanrio Puroland itself, the audience over-indexes on Cinnamoroll (63.05×), Anime and manga fandom (7.38×), Fairfield Inn by Marriott (32.17×), and International education (20×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Sanrio Puroland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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