City Furniture Audience in United States

City Furniture logo

City Furniture has an estimated audience of 2,649,093 people in United States. 73.9% are female, 26.1% are male, average age 45.8. Top regions: Florida, New York, California. Top brand affinities: Final Fantasy VII, Tết, Cairo Festival City, Rooms To Go, Dollar Tree.

The average City Furniture fan in United States is 45.8 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, New York, California. Top brand affinities include Final Fantasy VII, Tết, Cairo Festival City, with strongest over-indexing on Final Fantasy VII (38.08× the country average). Demographically, the City Furniture audience skews more female with an average age of 45.8, and over-indexes on personality traits such as Indulgence, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Brand · Subtype: Furniture

Demographics of City Furniture fans

Demographic split for City Furniture audience in United States
MetricValue
Female73.9%
Male26.1%
Average age45.8
Estimated audience size2,649,093

Audience persona

The typical City Furniture fan in United States is more female, around 45.8 years old, with strong Indulgence tendencies and a notable affinity for Final Fantasy VII.

Top regions in United States

Top regions ranked by reach for City Furniture in United States
RegionReachAffinity
Florida1,986,82038.04×
New York75,8860.51×
California58,7080.2×
Texas54,5750.24×
Georgia50,8520.62×
North Carolina34,0740.43×
New Jersey29,7130.44×
Virginia28,8370.45×
Ohio26,8650.33×
Michigan26,3790.38×
Illinois24,9260.28×
Pennsylvania23,4920.26×
Indiana18,4350.38×
Massachusetts18,2510.35×
South Carolina17,4990.44×
Tennessee17,1870.32×
Maryland15,9610.35×
Connecticut13,0670.49×
Alabama10,8610.29×
Kentucky9,8890.3×
Colorado9,2620.22×
Arizona9,2390.17×
Washington8,6390.16×
Louisiana8,3060.24×
Missouri8,1600.19×
Wisconsin7,6750.19×
Minnesota7,2280.19×
Mississippi7,1550.33×
Oregon5,1730.17×
Nevada4,5050.18×
Oklahoma4,0580.14×
Washington, District of Columbia3,9680.5×
Iowa3,8110.17×
Utah3,3640.14×
West Virginia3,2440.26×
Arkansas3,1620.14×
New Hampshire3,0260.29×
Maine2,9440.31×
Kansas2,9400.14×
Rhode Island2,7270.32×
Nebraska1,9010.14×
Delaware1,8970.26×
New Mexico1,8180.14×
Idaho1,3280.1×
Hawaii1,0530.09×
Vermont9100.2×
North Dakota6400.12×
South Dakota6040.1×
Montana5860.08×
Alaska5190.09×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for City Furniture audience
BrandAffinityCategory
Final Fantasy VII38.08×Games
Tết33.55×Travel & Leisure
Cairo Festival City48.95×Travel & Leisure
Rooms To Go9.93×Home & Garden
Dollar Tree3.14×Shopping
Walgreens2.83×Shopping
Ashley Furniture HomeStores4.8×Home & Garden
Bassett Furniture14×Home & Garden
American Signature17.12×Shopping
Dollar General2.5×Shopping
The UPS Store2.96×Shopping
American Furniture Warehouse11.62×Shopping
Macy's2.41×Shopping
Havertys14.77×Shopping
Hobby Lobby2.25×Home & Garden
Macy's1.98×Shopping
Patrick Rothfuss28.33×Literature
Wingstop2.54×Food & Beverages
Kohl's2.04×Shopping
Nordstrom rack2.58×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by City Furniture audience
TraitClusterScore
IndulgenceJOY2.7
Design AffinityPREMIUM2.16
Luxury OrientationPREMIUM1.71
Quality AwarenessPREMIUM1.69
Pet OwnershipJOY1.61
Price SensitivityPREMIUM1.54

Worldwide distribution

Worldwide audience distribution share by country for City Furniture
CountryShare
United States91.1%
Canada3.1%
India1.3%

See City Furniture audiences in other countries

More Furniture audiences in United States

Frequently asked questions

How many fans does City Furniture have in United States?

City Furniture has an estimated audience of 2,649,093 people in United States, concentrated in Florida and New York.

What is the gender split and age of City Furniture fans?

73.9% of City Furniture fans are female, 26.1% are male, with an average age of 45.8 years.

Which brands do City Furniture fans like most?

City Furniture fans show strongest brand affinity for Final Fantasy VII (38.08×), Tết (33.55×), and Cairo Festival City (48.95×) over the country average.

Where do City Furniture fans live in United States?

City Furniture fans in United States are most concentrated in Florida (reach 1,986,820), New York (reach 75,886), and California (reach 58,708). These three regions account for the largest share of the active audience.

What other brands do City Furniture fans also like?

Beyond City Furniture itself, the audience over-indexes on Tết (33.55×), Cairo Festival City (48.95×), Rooms To Go (9.93×), and Dollar Tree (3.14×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for City Furniture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.