Jordan's Furniture Audience in United States

Jordan's Furniture logo

Jordan's Furniture has an estimated audience of 1,265,234 people in United States. 63.6% are female, 36.4% are male, average age 44.8. Top regions: Massachusetts, Connecticut, New Hampshire. Top brand affinities: Pixiv, Rooms To Go, American Furniture Warehouse, Bassett Furniture, DLF Emporio.

The average Jordan's Furniture fan in United States is 44.8 years old, more female, and lives primarily in Massachusetts. The audience is concentrated in Massachusetts, Connecticut, New Hampshire. Top brand affinities include Pixiv, Rooms To Go, American Furniture Warehouse, with strongest over-indexing on Pixiv (61.05× the country average). Demographically, the Jordan's Furniture audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Indulgence, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Brand

Demographics of Jordan's Furniture fans

Demographic split for Jordan's Furniture audience in United States
MetricValue
Female63.6%
Male36.4%
Average age44.8
Estimated audience size1,265,234

Audience persona

The typical Jordan's Furniture fan in United States is more female, around 44.8 years old, with strong Indulgence tendencies and a notable affinity for Pixiv.

Top regions in United States

Top regions ranked by reach for Jordan's Furniture in United States
RegionReachAffinity
Massachusetts367,86814.76×
Connecticut82,1586.47×
New Hampshire50,57310.14×
Rhode Island38,6179.59×
Maine35,6907.87×
New York7,9470.11×
Florida5,1260.06×
California3,2990.02×
North Carolina2,2340.06×
Pennsylvania2,0510.05×
Virginia1,9590.06×
Texas1,8510.02×
Vermont1,7490.79×
New Jersey1,7250.05×
Georgia1,6310.04×
South Carolina1,5220.08×
Ohio1,4000.04×
Michigan1,0190.03×
Illinois9590.02×
Maryland7960.04×
Indiana7910.03×
Tennessee7700.03×
Kentucky5870.04×
Arizona5030.02×
Colorado4870.02×
Washington4420.02×
Minnesota3340.02×
Washington, District of Columbia2980.08×
West Virginia2830.05×
Louisiana2640.02×
Missouri2590.01×
Wisconsin2510.01×
Nevada2120.02×
Oregon2090.01×
Alabama1960.01×
Iowa1930.02×
Utah1630.01×
Arkansas1420.01×
Oklahoma1390.01×
Delaware1350.04×
Mississippi1140.01×
Hawaii1000.02×
Kansas990.01×
Nebraska860.01×
New Mexico810.01×
Idaho760.01×
Alaska750.03×
North Dakota680.03×
Montana660.02×
South Dakota590.02×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jordan's Furniture audience
BrandAffinityCategory
Pixiv61.05×Internet & Social Media
Rooms To Go10.72×Home & Garden
American Furniture Warehouse16.94×Shopping
Bassett Furniture18.21×Home & Garden
DLF Emporio20.6×Shopping
Havertys19.69×Shopping
City Furniture14.1×Home & Garden
High Point Market20.26×Home & Garden
Walgreens2.81×Shopping
Dollar Tree2.87×Shopping
Joss and Main15.32×Home & Garden
Nebraska Furniture Mart11.19×Shopping
Slumberland Furniture19.15×Home & Garden
The UPS Store2.74×Shopping
Dollar General2.31×Shopping
Nordstrom rack2.82×Fashion & Accessoires
Ashley Furniture HomeStores4.15×Home & Garden
Houzz5.27×Home & Garden
HomeSense10.45×Home & Garden
Hobby Lobby2.11×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jordan's Furniture audience
TraitClusterScore
IndulgenceJOY1.74
Design AffinityPREMIUM1.61
CreativityOPEN1.46
DIY MentalityTHRILL1.46
Price SensitivityPREMIUM1.37
Pet OwnershipJOY1.34

Worldwide distribution

Worldwide audience distribution share by country for Jordan's Furniture
CountryShare
United States96.3%
Canada1.6%
China1.0%

See Jordan's Furniture audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Jordan's Furniture have in United States?

Jordan's Furniture has an estimated audience of 1,265,234 people in United States, concentrated in Massachusetts and Connecticut.

What is the gender split and age of Jordan's Furniture fans?

63.6% of Jordan's Furniture fans are female, 36.4% are male, with an average age of 44.8 years.

Which brands do Jordan's Furniture fans like most?

Jordan's Furniture fans show strongest brand affinity for Pixiv (61.05×), Rooms To Go (10.72×), and American Furniture Warehouse (16.94×) over the country average.

Where do Jordan's Furniture fans live in United States?

Jordan's Furniture fans in United States are most concentrated in Massachusetts (reach 367,868), Connecticut (reach 82,158), and New Hampshire (reach 50,573). These three regions account for the largest share of the active audience.

What other brands do Jordan's Furniture fans also like?

Beyond Jordan's Furniture itself, the audience over-indexes on Rooms To Go (10.72×), American Furniture Warehouse (16.94×), Bassett Furniture (18.21×), and DLF Emporio (20.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jordan's Furniture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.