A data profile of the people who buy, follow and care about Clash (magazine) in United States — modelled from more than twelve digital signal sources. Clash (magazine) has an estimated audience of 532,450 people in United States.
Clash (magazine) fans in United States are concentrated in California, with strong brand affinity for Casey's General Stores.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Casey's General Stores, Britpop, Bob Dylan, with strongest over-indexing on Casey's General Stores (133× the country average).
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Clash (magazine) fan in United States shows strong Family Orientation tendencies and a notable affinity for Casey's General Stores.
The key figures that characterise the Clash (magazine) profile in United States.
| Metric | Value |
|---|---|
| Estimated audience size | 532,450 |
Where the Clash (magazine) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~100K | 2.24× | |
| 02 | Washington | ~20K | 1.60× | |
| 03 | Utah | ~7K | 1.53× | |
| 04 | Oregon | ~9K | 1.43× | |
| 05 | Nevada | ~6K | 1.26× | |
| 06 | Kansas | ~5K | 1.15× | |
| 07 | Kentucky | ~7K | 1.14× | |
| 08 | Nebraska | ~3K | 1.14× | |
| 09 | Idaho | ~3K | 1.12× | |
| 10 | Ohio | ~20K | 1.11× | |
| 11 | Iowa | ~5K | 1.11× | |
| 12 | Arizona | ~10K | 1.10× | |
| 13 | Oklahoma | ~6K | 1.10× | |
| 14 | North Dakota | ~1K | 1.09× | |
| 15 | Indiana | ~10K | 1.04× | |
| 16 | Missouri | ~8K | 1.01× | |
| 17 | South Dakota | ~1K | 1.01× | |
| 18 | Illinois | ~20K | 1.00× | |
| 19 | Hawaii | ~2K | 1.00× | |
| 20 | Alaska | ~1K | 1.00× | |
| 21 | Arkansas | ~4K | 0.99× | |
| 22 | West Virginia | ~2K | 0.99× | |
| 23 | Rhode Island | ~2K | 0.98× | |
| 24 | Virginia | ~10K | 0.97× | |
| 25 | Texas | ~40K | 0.96× | |
| 26 | Pennsylvania | ~20K | 0.96× | |
| 27 | New Jersey | ~10K | 0.96× | |
| 28 | Wisconsin | ~8K | 0.96× | |
| 29 | Minnesota | ~7K | 0.96× | |
| 30 | Vermont | <1K | 0.95× | |
| 31 | Montana | ~1K | 0.93× | |
| 32 | Michigan | ~10K | 0.92× | |
| 33 | Louisiana | ~6K | 0.92× | |
| 34 | Connecticut | ~5K | 0.91× | |
| 35 | New Mexico | ~2K | 0.91× | |
| 36 | New Hampshire | ~2K | 0.90× | |
| 37 | New York | ~30K | 0.88× | |
| 38 | Maine | ~2K | 0.88× | |
| 39 | Colorado | ~7K | 0.86× | |
| 40 | North Carolina | ~10K | 0.85× | |
| 41 | Massachusetts | ~9K | 0.84× | |
| 42 | Delaware | ~1K | 0.81× | |
| 43 | Tennessee | ~8K | 0.80× | |
| 44 | Florida | ~30K | 0.79× | |
| 45 | Georgia | ~10K | 0.79× | |
| 46 | Alabama | ~6K | 0.78× | |
| 47 | Mississippi | ~3K | 0.77× | |
| 48 | South Carolina | ~6K | 0.74× | |
| 49 | Washington, District of Columbia | ~1K | 0.71× | |
| 50 | Maryland | ~6K | 0.70× |
The strongest cross-interests of the Clash (magazine) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Casey's General Stores | Food & Beverages | 133.00× | ||
| 02 | Elle Macpherson | Fashion & Accessoires | 20.00× | ||
| 03 | Franz Ferdinand (band) | Music & Radio | 20.00× | ||
| 04 | Die Antwoord | Music & Radio | 20.00× | ||
| 05 | Moby | Music & Radio | 20.00× | ||
| 06 | Buckethead | Music & Radio | 17.69× | ||
| 07 | Onet.pl | News | 14.12× | ||
| 08 | paul smith | Fashion & Accessoires | 13.19× | ||
| 09 | Bob Dylan | Music & Radio | 8.69× | ||
| 10 | Britpop | Music & Radio | 7.36× | ||
| 11 | FedEx | Business & Career | 3.22× | ||
| 12 | Radio | Technology & Electronics | 2.98× | ||
| 13 | Pokémon | Games | 2.88× | ||
| 14 | Beetlejuice | Movies & TV | 2.61× | ||
| 15 | Bass guitar | Music & Radio | 2.58× | ||
| 16 | Activism | Politics & Society | 2.56× | ||
| 17 | Internet & Social Media | 2.27× | |||
| 18 | Planet Fitness | Sports | 2.12× | ||
| 19 | Internet & Social Media | 1.86× | |||
| 20 | Electronic music | Music & Radio | 1.80× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 2.12× | |
| Patriotism | CONSERVATISM | 1.90× | |
| Tradition | CONSERVATISM | 1.82× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.68× | |
| Pet Ownership | JOY | 0.72× | |
| Price Sensitivity | PREMIUM | 0.83× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Clash (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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