Rascasse Audience Intelligence

Cloud computing security Audience in United States

A data profile of the people who buy, follow and care about Cloud computing security in United States — modelled from more than twelve digital signal sources. Cloud computing security has an estimated audience of 259,600 people in United States.

#50among Tech trend in United States#14065among Topic in United States#1299in Technology & Electronics

The average Cloud computing security fan in United States is 38.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Business intelligence, Amazon Web Services, Internet security, with strongest over-indexing on Business intelligence (72.52× the country average).

Demographically, the Cloud computing security audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cloud computing security fan in United States is more male, around 38.9 years old, with strong Need for Security tendencies and a notable affinity for Business intelligence.

Category: Technology & Electronics · Type: Topic · Subtype: Tech trend

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cloud computing security profile in United States.

Audience size
260K
in United States
Gender
38.0%♀
62.0% male
Age
38.9
average years
Country rank
#51885
Topic in United States
Fig. 01

Search interest · 12-month trend

-78%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cloud computing security fans

38.0% are female, 62.0% are male, average age 38.9.

Fig. 02

Gender split

38.0%
Female
62.0%
Male
Demographic split for Cloud computing security audience in United States
MetricValue
Female38.0%
Male62.0%
Average age38.9
Estimated audience size259,600
Fig. 03

Age distribution

Ø 38.9
average years
Age distribution of the Cloud computing security audience in United States
Age bracketShare%
16-1924%
20-2918%
30-3917%
40-4917%
50+24%
Fig. 04

Worldwide distribution

15.8%

of the worldwide Cloud computing security audience comes from United States.

Worldwide audience distribution share by country for Cloud computing security
CountryShare
United States15.8%
India15.1%
Japan8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cloud computing security audience in United States is strongest.

Fig. 05

Top regions by affinity

Cloud computing security fans by region: top regions in United States
#RegionReachAffinity×
01New York~20K1.49×
02Washington, District of Columbia~1K1.29×
03Virginia~8K1.25×
04Delaware<1K1.16×
05North Dakota<1K1.16×
06South Dakota<1K1.13×
07Vermont<1K1.13×
08Maryland~5K1.10×
09Maine<1K1.06×
10Alaska<1K1.06×
11Rhode Island<1K1.05×
12Montana<1K1.05×
13West Virginia~1K1.04×
14New Hampshire~1K1.03×
15Georgia~8K1.01×
16Mississippi~2K1.01×
17Nebraska~1K1.01×
18Hawaii~1K1.01×
19Colorado~4K0.99×
20Kentucky~3K0.99×
21Kansas~2K0.99×
22Pennsylvania~9K0.98×
23Oregon~3K0.98×
24Oklahoma~3K0.98×
25New Mexico~1K0.98×
26Nevada~2K0.97×
27Utah~2K0.97×
28Arkansas~2K0.97×
29Idaho~1K0.97×
30Louisiana~3K0.96×
31Iowa~2K0.94×
32Connecticut~2K0.93×
33Alabama~3K0.91×
34North Carolina~7K0.90×
35Missouri~4K0.90×
36Ohio~7K0.89×
37Massachusetts~5K0.89×
38South Carolina~3K0.89×
39Illinois~8K0.88×
40Tennessee~5K0.88×
41Washington~5K0.88×
42Indiana~4K0.88×
43Wisconsin~3K0.87×
44Minnesota~3K0.87×
45Arizona~5K0.86×
46Michigan~6K0.83×
47New Jersey~5K0.82×
48California~20K0.77×
49Florida~10K0.76×
50Texas~20K0.73×
Fig. 06

Affinity by region

Affinity by region — Cloud computing security, United States
0.73×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cloud computing security audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cloud computing security audience
#·InterestCategoryAffinity×
01Internet securityTechnology & Electronics103.41×
02Business intelligenceBusiness & Career72.52×
03Internet safetyInternet & Social Media69.63×
04Virtual private serverTechnology & Electronics54.31×
05Data visualizationTechnology & Electronics53.20×
06Amazon Web ServicesTechnology & Electronics51.33×
07Microsoft AzureTechnology & Electronics46.10×
08Data scienceBusiness & Career19.86×
09Information securityBusiness & Career19.58×
10Computer securityBusiness & Career18.91×
11Virtual private networkTechnology & Electronics14.94×
12Web serverTechnology & Electronics14.59×
13Massive open online courseBusiness & Career13.23×
14Cloud computingTechnology & Electronics10.11×
15InnovationBusiness & Career7.38×
16LinkedInInternet & Social Media6.68×
17Google DriveTechnology & Electronics6.43×
18FedExBusiness & Career3.53×
19Indeed.comBusiness & Career3.05×
20T-MobileTechnology & Electronics2.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cloud computing security audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cloud computing security audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM18.76×
Career OrientationPOWER2.48×
Family OrientationCONSERVATISM2.17×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cloud computing security audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.70×
ExtroversionTHRILL0.75×
Pet OwnershipJOY0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cloud computing security have in United States?

Cloud computing security has an estimated audience of 259,600 people in United States, concentrated in California and New York.

02

What is the gender split and age of Cloud computing security fans?

38.0% of Cloud computing security fans are female, 62.0% are male, with an average age of 38.9 years.

03

Which brands do Cloud computing security fans like most?

Cloud computing security fans show strongest brand affinity for Business intelligence (72.52×), Amazon Web Services (51.33×), and Internet security (103.41×) over the country average.

04

Where do Cloud computing security fans live in United States?

Cloud computing security fans in United States are most concentrated in California (reach ~20K), New York (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Cloud computing security fans also like?

Beyond Cloud computing security itself, the audience over-indexes on Amazon Web Services (51.33×), Internet security (103.41×), Data visualization (53.2×), and Computer security (18.91×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Tech trend audiences in United States

See Cloud computing security audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Cloud computing security. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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