Rascasse Audience Intelligence

CMA Music Festival Audience in United States

A data profile of the people who buy, follow and care about CMA Music Festival in United States — modelled from more than twelve digital signal sources. CMA Music Festival has an estimated audience of 1,900,271 people in United States.

#16among Music festival in United States#176among Event in United States#1669in Music & Radio

The average CMA Music Festival fan in United States is 42.1 years old, more female, and lives primarily in Tennessee.

The audience is concentrated in Tennessee, California, Texas.

Top brand affinities include Bodrum, International education, Saint Petersburg, with strongest over-indexing on Bodrum (42.23× the country average).

Demographically, the CMA Music Festival audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Tradition, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical CMA Music Festival fan in United States is more female, around 42.1 years old, with strong Tradition tendencies and a notable affinity for Bodrum.

Category: Music & Radio · Type: Event · Subtype: Music festival

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the CMA Music Festival profile in United States.

Audience size
1.9M
in United States
Gender
56.4%♀
43.6% male
Age
42.1
average years
Country rank
#14816
Event in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of CMA Music Festival fans

56.4% are female, 43.6% are male, average age 42.1.

Fig. 02

Gender split

56.4%
Female
43.6%
Male
Demographic split for CMA Music Festival audience in United States
MetricValue
Female56.4%
Male43.6%
Average age42.1
Estimated audience size1,900,271
Fig. 03

Age distribution

Ø 42.1
average years
Age distribution of the CMA Music Festival audience in United States
Age bracketShare%
16-1912%
20-2918%
30-3920%
40-4925%
50+25%
Fig. 04

Worldwide distribution

85.1%

of the worldwide CMA Music Festival audience comes from United States.

Worldwide audience distribution share by country for CMA Music Festival
CountryShare
United States85.1%
Australia3.4%
Canada3.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the CMA Music Festival audience in United States is strongest.

Fig. 05

Top regions by affinity

CMA Music Festival fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~500K13.45×
02Kentucky~60K2.56×
03Alabama~40K1.53×
04Mississippi~20K1.25×
05Arkansas~20K1.13×
06Indiana~40K1.12×
07South Dakota~5K1.11×
08South Carolina~30K1.00×
09Louisiana~20K0.96×
10Georgia~60K0.95×
11North Dakota~4K0.95×
12Iowa~10K0.94×
13West Virginia~8K0.94×
14Missouri~30K0.91×
15North Carolina~50K0.86×
16Nebraska~8K0.86×
17Alaska~3K0.85×
18Vermont~3K0.85×
19Montana~4K0.84×
20Illinois~50K0.82×
21Oklahoma~20K0.80×
22New Hampshire~6K0.80×
23Wisconsin~20K0.79×
24Kansas~10K0.79×
25Maine~5K0.79×
26Ohio~50K0.78×
27Delaware~4K0.77×
28Michigan~40K0.74×
29Minnesota~20K0.74×
30Rhode Island~4K0.74×
31Idaho~7K0.73×
32New Mexico~7K0.71×
33Washington, District of Columbia~4K0.71×
34Hawaii~6K0.70×
35Virginia~30K0.69×
36Florida~90K0.67×
37New York~70K0.66×
38Pennsylvania~40K0.66×
39Connecticut~10K0.66×
40Colorado~20K0.62×
41Nevada~10K0.60×
42Utah~10K0.59×
43Massachusetts~20K0.57×
44Oregon~10K0.57×
45Texas~90K0.55×
46Arizona~20K0.55×
47Maryland~20K0.55×
48New Jersey~30K0.54×
49California~100K0.49×
50Washington~20K0.49×
Fig. 06

Affinity by region

Affinity by region — CMA Music Festival, United States
0.49×1.00×13.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the CMA Music Festival audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for CMA Music Festival audience
#·InterestCategoryAffinity×
01BodrumTravel & Leisure42.23×
02Saint PetersburgTravel & Leisure20.03×
03Cultural tourismTravel & Leisure20.00×
04Drone racingSports20.00×
05International educationBusiness & Career17.22×
06Al JazeeraMovies & TV14.88×
07Etihad AirwaysTravel & Leisure14.86×
08Kane BrownMusic & Radio11.39×
09Arabic coffeeFood & Beverages10.61×
10Alan JacksonMusic & Radio9.17×
11Chris StapletonMusic & Radio7.78×
12Willie NelsonMusic & Radio7.32×
13Disneyland ParisTravel & Leisure6.53×
14Chat roomInternet & Social Media5.93×
15Folk musicMusic & Radio4.92×
16Broadway theatreTravel & Leisure3.97×
17Country musicMusic & Radio2.30×
18Home improvementHome & Garden1.76×
19Donald TrumpPolitics & Society1.74×
20Alcoholic beveragesFood & Beverages1.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the CMA Music Festival audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by CMA Music Festival audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.48×
Pet OwnershipJOY2.03×
Community OrientationOPEN2.01×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by CMA Music Festival audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.82×
Quality AwarenessPREMIUM0.84×
SustainabilityBALANCE0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does CMA Music Festival have in United States?

CMA Music Festival has an estimated audience of 1,900,271 people in United States, concentrated in Tennessee and California.

02

What is the gender split and age of CMA Music Festival fans?

56.4% of CMA Music Festival fans are female, 43.6% are male, with an average age of 42.1 years.

03

Which brands do CMA Music Festival fans like most?

CMA Music Festival fans show strongest brand affinity for Bodrum (42.23×), International education (17.22×), and Saint Petersburg (20.03×) over the country average.

04

Where do CMA Music Festival fans live in United States?

CMA Music Festival fans in United States are most concentrated in Tennessee (reach ~500K), California (reach ~100K), and Texas (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do CMA Music Festival fans also like?

Beyond CMA Music Festival itself, the audience over-indexes on International education (17.22×), Saint Petersburg (20.03×), Willie Nelson (7.32×), and Folk music (4.92×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music festival audiences in United States

See CMA Music Festival audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for CMA Music Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →