Rascasse Audience Intelligence

Cocktail (1988 film) Audience in United States

A data profile of the people who buy, follow and care about Cocktail (1988 film) in United States — modelled from more than twelve digital signal sources. Cocktail (1988 film) has an estimated audience of 2,159,558 people in United States.

#790among Movie / TV Show / Series in United States#2038in Movies & TV

The average Cocktail (1988 film) fan in United States is 41.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Alvin and the Chipmunks, Rocky, Robert Redford, with strongest over-indexing on Alvin and the Chipmunks (20× the country average).

Demographically, the Cocktail (1988 film) audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cocktail (1988 film) fan in United States is balanced, around 41.5 years old, with strong Patriotism tendencies and a notable affinity for Alvin and the Chipmunks.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cocktail (1988 film) profile in United States.

Audience size
2.2M
in United States
Gender
47.1%♀
52.9% male
Age
41.5
average years
Country rank
#13414
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cocktail (1988 film) viewers

47.1% are female, 52.9% are male, average age 41.5.

Fig. 02

Gender split

47.1%
Female
52.9%
Male
Demographic split for Cocktail (1988 film) audience in United States
MetricValue
Female47.1%
Male52.9%
Average age41.5
Estimated audience size2,159,558
Fig. 03

Age distribution

Ø 41.5
average years
Age distribution of the Cocktail (1988 film) audience in United States
Age bracketShare%
16-1912%
20-2918%
30-3924%
40-4928%
50+19%
Fig. 04

Worldwide distribution

19.7%

of the worldwide Cocktail (1988 film) audience comes from United States.

Worldwide audience distribution share by country for Cocktail (1988 film)
CountryShare
United States19.7%
India9.2%
France7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cocktail (1988 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Cocktail (1988 film) fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~20K2.43×
02New York~300K2.11×
03Washington~70K1.56×
04Oregon~40K1.55×
05Colorado~50K1.46×
06Hawaii~10K1.38×
07California~300K1.37×
08Massachusetts~60K1.33×
09Illinois~90K1.26×
10Nevada~30K1.25×
11Arizona~50K1.12×
12Minnesota~40K1.12×
13Maine~9K1.11×
14Vermont~4K1.09×
15Alaska~5K1.06×
16New Jersey~60K1.03×
17Kentucky~30K1.03×
18Rhode Island~7K1.02×
19Pennsylvania~80K0.99×
20Virginia~50K0.98×
21North Carolina~70K0.96×
22Louisiana~30K0.96×
23Texas~200K0.95×
24Florida~100K0.95×
25Maryland~40K0.92×
26Connecticut~20K0.92×
27Wisconsin~30K0.90×
28Michigan~50K0.89×
29Missouri~30K0.88×
30Georgia~60K0.87×
31New Mexico~10K0.87×
32Idaho~10K0.86×
33Tennessee~40K0.85×
34Utah~20K0.85×
35Kansas~10K0.83×
36Montana~5K0.83×
37South Carolina~30K0.82×
38New Hampshire~7K0.81×
39Ohio~60K0.79×
40Indiana~30K0.77×
41Nebraska~9K0.77×
42Delaware~5K0.77×
43Alabama~20K0.72×
44Iowa~10K0.71×
45Arkansas~10K0.68×
46Mississippi~10K0.66×
47Oklahoma~20K0.65×
48North Dakota~3K0.64×
49South Dakota~3K0.61×
50West Virginia~6K0.56×
Fig. 06

Affinity by region

Affinity by region — Cocktail (1988 film), United States
0.56×1.00×2.43×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cocktail (1988 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cocktail (1988 film) audience
#·InterestCategoryAffinity×
01Bremont WatchesFashion & Accessoires50.29×
02Melanie CMusic & Radio23.35×
03RockyMovies & TV21.55×
04Straight whiskeyFood & Beverages21.16×
05Alvin and the ChipmunksMusic & Radio20.00×
06Dennis RodmanSports20.00×
07Arabic coffeeFood & Beverages20.00×
08Wilt ChamberlainSports20.00×
09Sausage PartyMovies & TV20.00×
10Kareem Abdul-JabbarSports19.02×
11RCITravel & Leisure18.64×
12Rugby World CupSports17.61×
13Matthew StaffordSports16.11×
14Larry BirdSports14.12×
15Tim DuncanSports13.82×
16Charles BarkleySports13.32×
17Robert RedfordMovies & TV9.66×
18Luka DončićSports7.38×
19VenmoTechnology & Electronics6.37×
20Tom CruiseMovies & TV4.80×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cocktail (1988 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cocktail (1988 film) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.32×
IndulgenceJOY2.31×
Family OrientationCONSERVATISM1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cocktail (1988 film) audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.89×
ExtroversionTHRILL0.93×
TraditionCONSERVATISM0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cocktail (1988 film) have in United States?

Cocktail (1988 film) has an estimated audience of 2,159,558 people in United States, concentrated in California and New York.

02

What is the gender split and age of Cocktail (1988 film) viewers?

47.1% of Cocktail (1988 film) fans are female, 52.9% are male, with an average age of 41.5 years.

03

Which brands do Cocktail (1988 film) fans like most?

Cocktail (1988 film) fans show strongest brand affinity for Alvin and the Chipmunks (20×), Rocky (21.55×), and Robert Redford (9.66×) over the country average.

04

Where do Cocktail (1988 film) fans live in United States?

Cocktail (1988 film) fans in United States are most concentrated in California (reach ~300K), New York (reach ~300K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Cocktail (1988 film) fans also like?

Beyond Cocktail (1988 film) itself, the audience over-indexes on Rocky (21.55×), Robert Redford (9.66×), Bremont Watches (50.29×), and Matthew Stafford (16.11×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Cocktail (1988 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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