colleen hoover Audience in United States

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colleen hoover has an estimated audience of 2,016,405 people in United States. 75.2% are female, 24.8% are male, average age 33.3. Top regions: California, Texas, Florida. Top brand affinities: Harry Potter, Emily Watson, Contemporary romance, Women's fiction, Yahoo!奇摩名人娛樂.

The average colleen hoover fan in United States is 33.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Harry Potter, Emily Watson, Contemporary romance, with strongest over-indexing on Harry Potter (2.47× the country average). Demographically, the colleen hoover audience skews more female with an average age of 33.3, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Person · Subtype: Author

Demographics of colleen hoover fans

Demographic split for colleen hoover audience in United States
MetricValue
Female75.2%
Male24.8%
Average age33.3
Estimated audience size2,016,405

Audience persona

The typical colleen hoover fan in United States is more female, around 33.3 years old, with strong Sustainability tendencies and a notable affinity for Harry Potter.

Top regions in United States

Top regions ranked by reach for colleen hoover in United States
RegionReachAffinity
California220,927
Texas202,9891.17×
Florida130,1060.95×
New York118,1681.05×
Illinois71,5521.07×
Pennsylvania69,8551.03×
Ohio65,7261.06×
North Carolina63,2601.04×
Georgia59,2790.95×
Michigan54,0201.02×
New Jersey50,9950.99×
Virginia46,8740.95×
Massachusetts44,1891.11×
Tennessee42,6921.06×
Arizona42,5081.03×
Washington42,0531.04×
Indiana40,0681.09×
Missouri34,5001.06×
Colorado33,7321.06×
Minnesota32,4351.12×
Wisconsin31,7261.05×
South Carolina30,9481.02×
Maryland29,2350.84×
Alabama27,8970.99×
Kentucky26,8271.06×
Oklahoma25,7011.15×
Louisiana25,0270.96×
Oregon23,205
Connecticut21,1051.04×
Utah20,9751.16×
Iowa18,4301.11×
Kansas16,8841.06×
Arkansas16,8041.01×
Nevada16,2230.83×
Mississippi14,9170.9×
Nebraska10,7961.07×
Idaho10,087
West Virginia8,8210.94×
New Mexico8,3160.82×
New Hampshire8,0001.01×
Maine7,5561.05×
Hawaii7,5340.87×
Rhode Island6,1530.96×
Washington, District of Columbia5,5020.91×
Montana5,1760.93×
South Dakota4,7981.03×
Delaware4,5140.81×
North Dakota4,1210.99×
Alaska3,3310.77×
Vermont3,3010.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for colleen hoover audience
BrandAffinityCategory
Harry Potter2.47×Movies & TV
Emily Watson20.21×Movies & TV
Contemporary romance5.12×Literature
Women's fiction5.65×Literature
Yahoo!奇摩名人娛樂2.45×Internet & Social Media
New-adult fiction6.33×Literature
James McAvoy9.7×Movies & TV
Kindle Store4.28×Literature
Fashion Nova2.32×Shopping
Young-adult fiction4.81×Literature
Kohl's1.59×Shopping
Rachel Weisz6.83×Movies & TV
Childbirth2.1×Kids & Family
E-book readers3.15×Technology & Electronics
Romance novels2.41×Literature
Taylor Swift1.88×Music & Radio
Healthy habits2.24×Health
Free-eBooks20.37×Literature
Mystery fiction2.25×Literature
Bookselling2.91×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by colleen hoover audience
TraitClusterScore
SustainabilityBALANCE2.33
Design AffinityPREMIUM2.03
DIY MentalityTHRILL1.76
Luxury OrientationPREMIUM1.56
Healthy LifestyleBALANCE1.5
Sports ActivityPOWER1.49

Worldwide distribution

Worldwide audience distribution share by country for colleen hoover
CountryShare
United States29.8%
Brazil14.6%
Germany8.1%

See colleen hoover audiences in other countries

More Author audiences in United States

Frequently asked questions

How many fans does colleen hoover have in United States?

colleen hoover has an estimated audience of 2,016,405 people in United States, concentrated in California and Texas.

What is the gender split and age of colleen hoover fans?

75.2% of colleen hoover fans are female, 24.8% are male, with an average age of 33.3 years.

Which brands do colleen hoover fans like most?

colleen hoover fans show strongest brand affinity for Harry Potter (2.47×), Emily Watson (20.21×), and Contemporary romance (5.12×) over the country average.

Where do colleen hoover fans live in United States?

colleen hoover fans in United States are most concentrated in California (reach 220,927), Texas (reach 202,989), and Florida (reach 130,106). These three regions account for the largest share of the active audience.

What other brands do colleen hoover fans also like?

Beyond colleen hoover itself, the audience over-indexes on Emily Watson (20.21×), Contemporary romance (5.12×), Women's fiction (5.65×), and Yahoo!奇摩名人娛樂 (2.45×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for colleen hoover. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.