Comb Audience in United States

Comb logo

Comb has an estimated audience of 2,041,279 people in United States. 82.7% are female, 17.3% are male, average age 39.5. Top regions: California, Texas, Florida. Top brand affinities: Goop, headspace, Governor of Michigan, Google Home, Grace Slick.

The average Comb fan in United States is 39.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goop, headspace, Governor of Michigan, with strongest over-indexing on Goop (10.56× the country average). Demographically, the Comb audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Topic · Subtype: Hair

Demographics of Comb fans

Demographic split for Comb audience in United States
MetricValue
Female82.7%
Male17.3%
Average age39.5
Estimated audience size2,041,279

Audience persona

The typical Comb fan in United States is more female, around 39.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Comb in United States
RegionReachAffinity
California283,9701.27×
Texas218,4411.24×
Florida165,0611.19×
New York144,5041.27×
Georgia76,8381.22×
Illinois74,5631.1×
Pennsylvania71,5121.04×
North Carolina70,1241.14×
New Jersey62,8661.21×
Ohio61,7950.98×
Virginia55,3361.11×
Michigan53,4351×
Arizona47,5591.14×
Indiana44,1431.18×
Tennessee42,0001.03×
Maryland41,3261.18×
Massachusetts41,3021.03×
Washington40,6930.99×
Missouri36,1361.1×
South Carolina30,7171×
Louisiana29,9631.14×
Colorado29,0470.9×
Alabama28,4481×
Minnesota28,3380.97×
Wisconsin27,4080.89×
Kentucky26,2031.02×
Arkansas23,2241.38×
Oklahoma23,1171.02×
Connecticut22,3091.09×
Nevada21,4371.09×
Oregon21,0620.9×
Mississippi19,2571.15×
Iowa17,5001.04×
Utah16,4740.9×
Kansas15,0790.94×
Idaho9,6290.94×
Nebraska9,4480.92×
New Mexico9,3980.92×
Hawaii8,9351.02×
West Virginia7,3510.77×
Washington, District of Columbia7,1891.17×
Rhode Island6,0520.93×
New Hampshire5,8450.73×
Delaware5,4500.97×
Maine5,1310.7×
South Dakota3,7430.79×
Montana3,5690.63×
North Dakota3,0370.72×
Alaska2,9850.68×
Vermont2,3740.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Comb audience
BrandAffinityCategory
Goop10.56×Internet & Social Media
headspace15.73×Health
Governor of Michigan11.31×Politics & Society
Google Home8.59×Technology & Electronics
Grace Slick11.17×Music & Radio
Wok7.67×Food & Beverages
Cherish (group)11.97×Music & Radio
Fairy godmother7.97×Literature
Hibachi8.23×Food & Beverages
Grinch4.19×Movies & TV
Harlow11.99×Travel & Leisure
TV Fanatic9.94×Movies & TV
National Paralympic Committee21.37×Sports
No Escape (1994 film)10.33×Movies & TV
Hardik Pandya13.71×Sports
Jingoism1.82×Politics & Society
Staycation2.62×Home & Garden
El Paso County, Colorado10.04×Travel & Leisure
Ira Glass13.28×Music & Radio
Hocus Pocus3.63×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Comb audience
TraitClusterScore
Luxury OrientationPREMIUM1.7
Risk AppetiteTHRILL1.39
Price SensitivityPREMIUM1.31
CreativityOPEN1.24
ExtroversionTHRILL1.12
Family OrientationCONSERVATISM1.12

Worldwide distribution

Worldwide audience distribution share by country for Comb
CountryShare
India18.9%
United States8.1%
Pakistan3.2%

See Comb audiences in other countries

More Hair audiences in United States

Frequently asked questions

How many fans does Comb have in United States?

Comb has an estimated audience of 2,041,279 people in United States, concentrated in California and Texas.

What is the gender split and age of Comb fans?

82.7% of Comb fans are female, 17.3% are male, with an average age of 39.5 years.

Which brands do Comb fans like most?

Comb fans show strongest brand affinity for Goop (10.56×), headspace (15.73×), and Governor of Michigan (11.31×) over the country average.

Where do Comb fans live in United States?

Comb fans in United States are most concentrated in California (reach 283,970), Texas (reach 218,441), and Florida (reach 165,061). These three regions account for the largest share of the active audience.

What other brands do Comb fans also like?

Beyond Comb itself, the audience over-indexes on headspace (15.73×), Governor of Michigan (11.31×), Google Home (8.59×), and Grace Slick (11.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Comb. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.