Confessions of a Shopaholic (film) Audience in United States

Confessions of a Shopaholic (film) logo

Confessions of a Shopaholic (film) has an estimated audience of 656,327 people in United States. 62.9% are female, 37.1% are male, average age 32.5. Top regions: California, Texas, New York. Top brand affinities: Hooked on Phonics, Bell Helmets, Brown County, Wisconsin, Huánuco, Combat sport.

The average Confessions of a Shopaholic (film) fan in United States is 32.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Hooked on Phonics, Bell Helmets, Brown County, Wisconsin, with strongest over-indexing on Hooked on Phonics (108.1× the country average). Demographically, the Confessions of a Shopaholic (film) audience skews more female with an average age of 32.5, and over-indexes on personality traits such as Family Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy

Demographics of Confessions of a Shopaholic (film) fans

Demographic split for Confessions of a Shopaholic (film) audience in United States
MetricValue
Female62.9%
Male37.1%
Average age32.5
Estimated audience size656,327

Audience persona

The typical Confessions of a Shopaholic (film) fan in United States is more female, around 32.5 years old, with strong Family Orientation tendencies and a notable affinity for Hooked on Phonics.

Top regions in United States

Top regions ranked by reach for Confessions of a Shopaholic (film) in United States
RegionReachAffinity
California103,1661.43×
Texas73,3291.3×
New York46,4321.27×
Florida43,1480.97×
Illinois24,9591.14×
Pennsylvania20,3050.92×
Georgia19,8450.98×
North Carolina18,2470.92×
Virginia17,2941.08×
New Jersey16,9491.02×
Ohio16,4990.82×
Michigan16,4240.96×
Washington14,7841.12×
Massachusetts14,6561.13×
Arizona13,9341.04×
Tennessee13,3751.02×
Utah12,4092.11×
Indiana11,8630.99×
Maryland11,3391×
Missouri10,7661.02×
Colorado10,5081.02×
Minnesota9,9191.05×
Wisconsin9,1810.93×
South Carolina8,7010.88×
Oregon8,5351.13×
Louisiana8,2270.97×
Oklahoma7,7281.06×
Alabama7,6580.84×
Kentucky6,9630.85×
Connecticut6,6291.01×
Nevada6,1610.97×
Arkansas5,1630.95×
Kansas5,0480.98×
Iowa5,0370.93×
Idaho4,8171.46×
Mississippi4,0060.74×
New Mexico3,2150.98×
Nebraska2,9440.89×
Hawaii2,9041.03×
Washington, District of Columbia2,3801.21×
New Hampshire2,2390.87×
West Virginia2,1580.71×
Rhode Island2,0010.96×
Maine1,9140.81×
Montana1,6480.9×
Delaware1,2940.71×
Alaska1,2700.9×
South Dakota1,0800.71×
North Dakota1,0770.8×
Vermont8990.78×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Confessions of a Shopaholic (film) audience
BrandAffinityCategory
Hooked on Phonics108.1×Kids & Family
Bell Helmets122.54×Cars & Mobility
Brown County, Wisconsin54.08×Travel & Leisure
Huánuco20×Travel & Leisure
Combat sport2.09×Sports
Mount Kilimanjaro15.64×Travel & Leisure
UK garage4.74×Music & Radio
Sleaford102.3×Travel & Leisure
Sutherland Shire48.23×Travel & Leisure
Nebraska Cornhuskers football2.72×Sports
Go Go's8.8×Music & Radio
Knauf Insulation20×Business & Career
Kazuo Ishiguro13.03×Literature
Kidney Disease Awareness11.91×Health
Joe Lynn Turner20×Music & Radio
Elsword9.53×Games
Home staging3.01×Home & Garden
Jesse Plemons1.76×Movies & TV
New Home, Texas11.85×Travel & Leisure
Mothercare1.59×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Confessions of a Shopaholic (film) audience
TraitClusterScore
Family OrientationCONSERVATISM1.3
Price SensitivityPREMIUM1.29
MindfulnessBALANCE1.25
LGBTQ+ IdentityOPEN1.25
Design AffinityPREMIUM1.25
Luxury OrientationPREMIUM1.23

Worldwide distribution

Worldwide audience distribution share by country for Confessions of a Shopaholic (film)
CountryShare
United States27.2%
Germany13.1%
Italy5.5%

See Confessions of a Shopaholic (film) audiences in other countries

More Comedy audiences in United States

Frequently asked questions

How many fans does Confessions of a Shopaholic (film) have in United States?

Confessions of a Shopaholic (film) has an estimated audience of 656,327 people in United States, concentrated in California and Texas.

What is the gender split and age of Confessions of a Shopaholic (film) fans?

62.9% of Confessions of a Shopaholic (film) fans are female, 37.1% are male, with an average age of 32.5 years.

Which brands do Confessions of a Shopaholic (film) fans like most?

Confessions of a Shopaholic (film) fans show strongest brand affinity for Hooked on Phonics (108.1×), Bell Helmets (122.54×), and Brown County, Wisconsin (54.08×) over the country average.

Where do Confessions of a Shopaholic (film) fans live in United States?

Confessions of a Shopaholic (film) fans in United States are most concentrated in California (reach 103,166), Texas (reach 73,329), and New York (reach 46,432). These three regions account for the largest share of the active audience.

What other brands do Confessions of a Shopaholic (film) fans also like?

Beyond Confessions of a Shopaholic (film) itself, the audience over-indexes on Bell Helmets (122.54×), Brown County, Wisconsin (54.08×), Huánuco (20×), and Combat sport (2.09×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Confessions of a Shopaholic (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.