Rascasse Audience Intelligence

Crazy Heart Audience in United States

A data profile of the people who buy, follow and care about Crazy Heart in United States — modelled from more than twelve digital signal sources. Crazy Heart has an estimated audience of 358,682 people in United States.

#3930among Movie / TV Show / Series in United States#8060in Movies & TV

The average Crazy Heart fan in United States is 50.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Walk the Line, Hell on Wheels (TV series), Gangs of New York, with strongest over-indexing on Walk the Line (137.17× the country average).

Demographically, the Crazy Heart audience skews more female with an average age of 50.4, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Crazy Heart fan in United States is more female, around 50.4 years old, with strong Patriotism tendencies and a notable affinity for Walk the Line.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Crazy Heart profile in United States.

Audience size
359K
in United States
Gender
60.6%♀
39.4% male
Age
50.4
average years
Country rank
#44059
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Crazy Heart viewers

60.6% are female, 39.4% are male, average age 50.4.

Fig. 02

Gender split

60.6%
Female
39.4%
Male
Demographic split for Crazy Heart audience in United States
MetricValue
Female60.6%
Male39.4%
Average age50.4
Estimated audience size358,682
Fig. 03

Age distribution

Ø 50.4
average years
Age distribution of the Crazy Heart audience in United States
Age bracketShare%
16-197%
20-296%
30-3910%
40-4918%
50+58%
Fig. 04

Worldwide distribution

47.1%

of the worldwide Crazy Heart audience comes from United States.

Worldwide audience distribution share by country for Crazy Heart
CountryShare
United States47.1%
Germany12.5%
France9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Crazy Heart audience in United States is strongest.

Fig. 05

Top regions by affinity

Crazy Heart fans by region: top regions in United States
#RegionReachAffinity×
01New Mexico~3K1.65×
02Montana~1K1.45×
03Oregon~5K1.29×
04Colorado~7K1.25×
05Oklahoma~5K1.21×
06Minnesota~6K1.17×
07Kentucky~5K1.16×
08Maine~1K1.16×
09Idaho~2K1.15×
10Vermont<1K1.12×
11Iowa~3K1.11×
12Washington~8K1.10×
13Kansas~3K1.09×
14Tennessee~8K1.08×
15Missouri~6K1.07×
16Arkansas~3K1.07×
17South Dakota<1K1.05×
18Arizona~8K1.04×
19Wisconsin~6K1.03×
20Nebraska~2K1.03×
21Alaska<1K1.03×
22North Dakota<1K1.01×
23Utah~3K1.00×
24New Hampshire~1K0.97×
25Rhode Island~1K0.96×
26Texas~30K0.95×
27West Virginia~2K0.95×
28Massachusetts~7K0.94×
29Connecticut~3K0.93×
30Indiana~6K0.91×
31Illinois~10K0.90×
32Alabama~5K0.90×
33Mississippi~3K0.90×
34Michigan~8K0.89×
35South Carolina~5K0.89×
36Virginia~8K0.88×
37California~30K0.87×
38Louisiana~4K0.87×
39Ohio~10K0.86×
40North Carolina~9K0.86×
41Delaware<1K0.86×
42Washington, District of Columbia<1K0.84×
43Pennsylvania~10K0.81×
44New York~20K0.80×
45Nevada~3K0.80×
46Hawaii~1K0.80×
47Georgia~9K0.78×
48New Jersey~7K0.73×
49Florida~20K0.72×
50Maryland~4K0.70×
Fig. 06

Affinity by region

Affinity by region — Crazy Heart, United States
0.70×1.00×1.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Crazy Heart audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Crazy Heart audience
#·InterestCategoryAffinity×
01Walk the LineMovies & TV137.17×
02Hell on Wheels (TV series)Movies & TV77.74×
03Gangs of New YorkMovies & TV70.48×
04The Expendables (film series)Movies & TV49.18×
05School of RockMovies & TV31.84×
06Ray DonovanMovies & TV30.59×
07Requiem for a DreamMovies & TV30.11×
08OLEDTechnology & Electronics30.02×
09Super Size MeMovies & TV25.14×
10American Beauty (1999 film)Movies & TV23.66×
11Dead Poets SocietyMovies & TV20.67×
12Blue Bloods (TV series)Movies & TV16.85×
13The Big LebowskiMovies & TV15.13×
14The CWMovies & TV14.17×
15Kentucky DerbySports11.62×
16Tubi TVMovies & TV11.35×
17Wrangler (jeans)Fashion & Accessoires9.30×
18San Antonio SpursSports5.69×
19Diane KeatonMovies & TV5.66×
20Donald TrumpPolitics & Society2.04×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Crazy Heart audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Crazy Heart audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.28×
TraditionCONSERVATISM1.78×
Need for SecurityCONSERVATISM1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Crazy Heart audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.53×
SustainabilityBALANCE0.59×
Design AffinityPREMIUM0.71×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Crazy Heart have in United States?

Crazy Heart has an estimated audience of 358,682 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Crazy Heart viewers?

60.6% of Crazy Heart fans are female, 39.4% are male, with an average age of 50.4 years.

03

Which brands do Crazy Heart fans like most?

Crazy Heart fans show strongest brand affinity for Walk the Line (137.17×), Hell on Wheels (TV series) (77.74×), and Gangs of New York (70.48×) over the country average.

04

Where do Crazy Heart fans live in United States?

Crazy Heart fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Crazy Heart fans also like?

Beyond Crazy Heart itself, the audience over-indexes on Hell on Wheels (TV series) (77.74×), Gangs of New York (70.48×), School of Rock (31.84×), and Requiem for a Dream (30.11×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Crazy Heart audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Crazy Heart. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →