A data profile of the people who buy, follow and care about CVC in United States — modelled from more than twelve digital signal sources. CVC has an estimated audience of 784,768 people in United States.
The average CVC fan in United States is 37.7 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Florida, Texas.
Top brand affinities include Livestock, Planet Fitness, Mongolia, with strongest over-indexing on Livestock (1.83× the country average).
Demographically, the CVC audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Patriotism, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical CVC fan in United States is balanced, around 37.7 years old, with strong Patriotism tendencies and a notable affinity for Livestock.
The key figures that characterise the CVC profile in United States.
47.1% are female, 52.9% are male, average age 37.7.
| Metric | Value |
|---|---|
| Female | 47.1% |
| Male | 52.9% |
| Average age | 37.7 |
| Estimated audience size | 784,768 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 22% | |
| 30-39 | 17% | |
| 40-49 | 21% | |
| 50+ | 17% |
Where the CVC audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~200K | 2.92× | |
| 02 | New York | ~70K | 1.64× | |
| 03 | Florida | ~80K | 1.59× | |
| 04 | Washington, District of Columbia | ~3K | 1.57× | |
| 05 | Ohio | ~30K | 1.45× | |
| 06 | Nevada | ~10K | 1.44× | |
| 07 | Michigan | ~30K | 1.38× | |
| 08 | Idaho | ~5K | 1.36× | |
| 09 | New Jersey | ~20K | 1.32× | |
| 10 | Massachusetts | ~20K | 1.32× | |
| 11 | North Dakota | ~2K | 1.32× | |
| 12 | Virginia | ~20K | 1.26× | |
| 13 | Connecticut | ~9K | 1.26× | |
| 14 | Pennsylvania | ~30K | 1.23× | |
| 15 | Texas | ~80K | 1.19× | |
| 16 | Georgia | ~20K | 1.02× | |
| 17 | North Carolina | ~20K | 1.02× | |
| 18 | Maryland | ~10K | 1.00× | |
| 19 | Arizona | ~20K | 0.99× | |
| 20 | Rhode Island | ~2K | 0.99× | |
| 21 | Louisiana | ~9K | 0.98× | |
| 22 | South Carolina | ~10K | 0.97× | |
| 23 | Alabama | ~10K | 0.95× | |
| 24 | Iowa | ~6K | 0.95× | |
| 25 | Vermont | ~1K | 0.93× | |
| 26 | Indiana | ~10K | 0.92× | |
| 27 | Delaware | ~2K | 0.91× | |
| 28 | Kentucky | ~8K | 0.87× | |
| 29 | Kansas | ~5K | 0.87× | |
| 30 | Hawaii | ~3K | 0.87× | |
| 31 | Mississippi | ~5K | 0.86× | |
| 32 | Oklahoma | ~7K | 0.85× | |
| 33 | Alaska | ~1K | 0.85× | |
| 34 | Illinois | ~20K | 0.84× | |
| 35 | New Hampshire | ~2K | 0.84× | |
| 36 | Washington | ~10K | 0.83× | |
| 37 | South Dakota | ~1K | 0.83× | |
| 38 | Arkansas | ~5K | 0.82× | |
| 39 | Montana | ~2K | 0.81× | |
| 40 | Maine | ~2K | 0.80× | |
| 41 | Tennessee | ~10K | 0.79× | |
| 42 | Utah | ~5K | 0.79× | |
| 43 | Nebraska | ~3K | 0.79× | |
| 44 | Missouri | ~9K | 0.78× | |
| 45 | Oregon | ~7K | 0.78× | |
| 46 | New Mexico | ~3K | 0.78× | |
| 47 | West Virginia | ~3K | 0.78× | |
| 48 | Minnesota | ~8K | 0.77× | |
| 49 | Colorado | ~8K | 0.67× | |
| 50 | Wisconsin | ~7K | 0.67× |
The strongest cross-interests of the CVC audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pitbull (rapper) | Music & Radio | 4.81× | ||
| 02 | Mongolia | Travel & Leisure | 3.64× | ||
| 03 | Diaper bag | Kids & Family | 1.98× | ||
| 04 | Tractor Supply Company | Shopping | 1.93× | ||
| 05 | Livestock | Pets & Animals | 1.83× | ||
| 06 | Talk radio | Music & Radio | 1.76× | ||
| 07 | Farmhouse | Travel & Leisure | 1.70× | ||
| 08 | Ace Hardware | Home & Garden | 1.66× | ||
| 09 | Real property | Home & Garden | 1.64× | ||
| 10 | Meteorology | Home & Garden | 1.61× | ||
| 11 | Adoption | Kids & Family | 1.61× | ||
| 12 | Donation | Business & Career | 1.57× | ||
| 13 | Creative Commons | Technology & Electronics | 1.56× | ||
| 14 | Diane Keaton | Movies & TV | 1.55× | ||
| 15 | Planet Fitness | Sports | 1.54× | ||
| 16 | Metaphysics | Business & Career | 1.53× | ||
| 17 | Milk | Food & Beverages | 1.52× | ||
| 18 | Fundraising | Business & Career | 1.52× | ||
| 19 | Made in USA | Business & Career | 1.51× | ||
| 20 | Genetics | Kids & Family | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.39× | |
| Extroversion | THRILL | 1.25× | |
| Community Orientation | OPEN | 1.23× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.86× | |
| Luxury Orientation | PREMIUM | 0.86× | |
| Pet Ownership | JOY | 0.87× |
CVC has an estimated audience of 784,768 people in United States, concentrated in California and Florida.
47.1% of CVC fans are female, 52.9% are male, with an average age of 37.7 years.
CVC fans show strongest brand affinity for Livestock (1.83×), Planet Fitness (1.54×), and Mongolia (3.64×) over the country average.
CVC fans in United States are most concentrated in California (reach ~200K), Florida (reach ~80K), and Texas (reach ~80K). These three regions account for the largest share of the active audience.
Beyond CVC itself, the audience over-indexes on Planet Fitness (1.54×), Mongolia (3.64×), Ace Hardware (1.66×), and Genetics (1.5×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for CVC. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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