Daniel Jones Audience in United States

Daniel Jones logo

Daniel Jones has an estimated audience of 4,566,855 people in United States. 44.3% are female, 55.7% are male, average age 36.1. Top brand affinities: Goop, Governor of Michigan, Mathcore, Grinch, Hipster.

Top brand affinities include Goop, Governor of Michigan, Mathcore, with strongest over-indexing on Goop (12.13× the country average). Demographically, the Daniel Jones audience skews more male with an average age of 36.1, and over-indexes on personality traits such as Extroversion, Social Media Usage.

Category: Sports · Type: Person · Subtype: American football

Demographics of Daniel Jones fans

Demographic split for Daniel Jones audience in United States
MetricValue
Female44.3%
Male55.7%
Average age36.1
Estimated audience size4,566,855

Audience persona

The typical Daniel Jones fan in United States is more male, around 36.1 years old, with strong Extroversion tendencies and a notable affinity for Goop.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Daniel Jones audience
BrandAffinityCategory
Goop12.13×Internet & Social Media
Governor of Michigan15.14×Politics & Society
Mathcore15.99×Music & Radio
Grinch7.55×Movies & TV
Hipster16.92×Politics & Society
Wok10.84×Food & Beverages
Harlow18.44×Travel & Leisure
Google Home10.07×Technology & Electronics
Fairy godmother11.32×Literature
No Escape (1994 film)17.01×Movies & TV
Elsword23.38×Games
Hibachi10.72×Food & Beverages
Vocal harmony6.14×Music & Radio
La Jolla11.41×Travel & Leisure
Historic site5.09×Arts & Culture
Guitarist (magazine)13.41×Music & Radio
headspace10.57×Health
TV Fanatic11.88×Movies & TV
El Paso County, Colorado13.68×Travel & Leisure
Grace Slick9.21×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Daniel Jones audience
TraitClusterScore
ExtroversionTHRILL1.07
Social Media UsageJOY1.03
LGBTQ+ IdentityOPEN0.96
Sports ActivityPOWER0.96
Early Adopter MentalityPOWER0.95
Risk AppetiteTHRILL0.9

Worldwide distribution

Worldwide audience distribution share by country for Daniel Jones
CountryShare
United States89.4%
Canada3.0%
Germany1.3%

See Daniel Jones audiences in other countries

More American football audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Daniel Jones. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.