Danube Audience in United States

Danube has an estimated audience of 477,495 people in United States. 58.3% are female, 41.7% are male, average age 45.9. Top regions: California, New York, Texas. Top brand affinities: Child development, Scooby-Doo, Luka Dončić, Mothercare, Kia Sportage.

The average Danube fan in United States is 45.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Child development, Scooby-Doo, Luka Dončić, with strongest over-indexing on Child development (15.7× the country average). Demographically, the Danube audience skews more female with an average age of 45.9, and over-indexes on personality traits such as Patriotism, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Danube fans

Demographic split for Danube audience in United States
MetricValue
Female58.3%
Male41.7%
Average age45.9
Estimated audience size477,495

Audience persona

The typical Danube fan in United States is more female, around 45.9 years old, with strong Patriotism tendencies and a notable affinity for Child development.

Top regions in United States

Top regions ranked by reach for Danube in United States
RegionReachAffinity
California56,6101.08×
New York34,6221.3×
Texas33,6200.82×
Florida25,9240.8×
Illinois16,3701.03×
Pennsylvania15,8690.99×
Washington14,9921.57×
Georgia14,1830.96×
Virginia13,6981.18×
North Carolina13,4910.94×
New Jersey13,0681.08×
Ohio12,9530.88×
Massachusetts12,6281.34×
Michigan11,7330.94×
Minnesota11,5661.69×
Colorado10,3551.38×
Arizona8,8040.9×
Maryland7,9730.97×
Oregon7,5011.37×
Tennessee7,4540.78×
Wisconsin7,1701×
Indiana6,9720.8×
Missouri6,7730.88×
South Carolina6,1520.86×
Connecticut5,6061.17×
Utah5,1861.21×
Kentucky4,9180.82×
Alabama4,6430.7×
Louisiana4,4050.72×
Oklahoma3,7360.7×
Iowa3,5460.9×
Nevada3,3660.73×
Kansas3,2350.86×
Maine3,0471.78×
Washington, District of Columbia2,8061.95×
Arkansas2,6310.67×
Mississippi2,3920.61×
Idaho2,3660.99×
New Hampshire2,2471.19×
Nebraska2,0860.87×
New Mexico1,9430.81×
Hawaii1,9080.93×
Rhode Island1,4210.94×
Montana1,3501.02×
West Virginia1,2220.55×
Vermont1,1041.32×
Alaska1,1031.08×
Delaware9880.75×
South Dakota8880.8×
North Dakota7470.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Danube audience
BrandAffinityCategory
Child development15.7×Business & Career
Scooby-Doo10.18×Movies & TV
Luka Dončić20×Sports
Mothercare20.16×Kids & Family
Kia Sportage34.13×Cars & Mobility
Autism Awareness11.25×Health
Diabetes mellitus awareness7.56×Health
Rhine36.74×Travel & Leisure
Honda HR-V23.25×Cars & Mobility
Microblogging7.61×Technology & Electronics
Singer-songwriter3.14×Music & Radio
Pre-school playgroup25.43×Kids & Family
Drudge Report5.35×Sports
FIFA World Cup2.85×Sports
Skyline Chili16×Food & Beverages
Income tax7.96×Business & Career
Primeira Liga17.73×Sports
Jeep Grand Cherokee6.88×Cars & Mobility
Pierce Brosnan7.75×Movies & TV
Jamie Dornan14.51×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Danube audience
TraitClusterScore
PatriotismCONSERVATISM2.15
TravellingTHRILL1.88
Quality AwarenessPREMIUM1.62
SpiritualityBALANCE1.42
Risk AppetiteTHRILL1.42
MindfulnessBALANCE1.41

Worldwide distribution

Worldwide audience distribution share by country for Danube
CountryShare
Germany14.5%
Hungary14.1%
Romania14.1%

See Danube audiences in other countries

More Region audiences in United States

Frequently asked questions

How many fans does Danube have in United States?

Danube has an estimated audience of 477,495 people in United States, concentrated in California and New York.

What is the gender split and age of Danube fans?

58.3% of Danube fans are female, 41.7% are male, with an average age of 45.9 years.

Which brands do Danube fans like most?

Danube fans show strongest brand affinity for Child development (15.7×), Scooby-Doo (10.18×), and Luka Dončić (20×) over the country average.

Where do Danube fans live in United States?

Danube fans in United States are most concentrated in California (reach 56,610), New York (reach 34,622), and Texas (reach 33,620). These three regions account for the largest share of the active audience.

What other brands do Danube fans also like?

Beyond Danube itself, the audience over-indexes on Scooby-Doo (10.18×), Luka Dončić (20×), Mothercare (20.16×), and Kia Sportage (34.13×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Danube. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.