A data profile of the people who buy, follow and care about Dark Winds in United States — modelled from more than twelve digital signal sources. Dark Winds has an estimated audience of 6,347,787 people in United States.
The average Dark Winds fan in United States is 39.8 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include AMC (TV channel), Superman, Beetlejuice, with strongest over-indexing on AMC (TV channel) (4.59× the country average).
Demographically, the Dark Winds audience skews balanced with an average age of 39.8, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Dark Winds fan in United States is balanced, around 39.8 years old, with strong Patriotism tendencies and a notable affinity for AMC (TV channel).
The key figures that characterise the Dark Winds profile in United States.
46.5% are female, 53.5% are male, average age 39.8.
| Metric | Value |
|---|---|
| Female | 46.5% |
| Male | 53.5% |
| Average age | 39.8 |
| Estimated audience size | 6,347,787 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 22% | |
| 50+ | 22% |
of the worldwide Dark Winds audience comes from United States.
| Country | Share |
|---|---|
| United States | 55.6% |
| United Kingdom | 9.1% |
| Germany | 8.9% |
Where the Dark Winds audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Mexico | ~100K | 2.87× | |
| 02 | Montana | ~40K | 1.68× | |
| 03 | Arizona | ~200K | 1.57× | |
| 04 | Wyoming | ~20K | 1.50× | |
| 05 | Oregon | ~100K | 1.41× | |
| 06 | Idaho | ~50K | 1.37× | |
| 07 | Oklahoma | ~100K | 1.31× | |
| 08 | South Dakota | ~20K | 1.26× | |
| 09 | Colorado | ~200K | 1.23× | |
| 10 | Maine | ~30K | 1.18× | |
| 11 | Washington | ~200K | 1.17× | |
| 12 | Vermont | ~20K | 1.13× | |
| 13 | North Dakota | ~20K | 1.10× | |
| 14 | Minnesota | ~100K | 1.09× | |
| 15 | Kansas | ~70K | 1.08× | |
| 16 | Alaska | ~20K | 1.08× | |
| 17 | New Hampshire | ~30K | 1.07× | |
| 18 | Wisconsin | ~100K | 1.04× | |
| 19 | Nebraska | ~40K | 1.04× | |
| 20 | Missouri | ~100K | 1.03× | |
| 21 | Utah | ~70K | 1.02× | |
| 22 | Arkansas | ~70K | 1.01× | |
| 23 | Iowa | ~70K | 1.01× | |
| 24 | West Virginia | ~30K | 0.95× | |
| 25 | Kentucky | ~90K | 0.94× | |
| 26 | Tennessee | ~100K | 0.88× | |
| 27 | Ohio | ~200K | 0.86× | |
| 28 | Michigan | ~200K | 0.86× | |
| 29 | South Carolina | ~100K | 0.86× | |
| 30 | Nevada | ~60K | 0.86× | |
| 31 | Rhode Island | ~20K | 0.84× | |
| 32 | Delaware | ~20K | 0.84× | |
| 33 | North Carolina | ~200K | 0.83× | |
| 34 | California | ~700K | 0.80× | |
| 35 | Pennsylvania | ~200K | 0.80× | |
| 36 | Connecticut | ~60K | 0.80× | |
| 37 | Virginia | ~200K | 0.79× | |
| 38 | Indiana | ~100K | 0.79× | |
| 39 | Illinois | ~200K | 0.77× | |
| 40 | Massachusetts | ~100K | 0.77× | |
| 41 | Hawaii | ~30K | 0.77× | |
| 42 | Texas | ~500K | 0.75× | |
| 43 | Alabama | ~80K | 0.75× | |
| 44 | Mississippi | ~50K | 0.72× | |
| 45 | Florida | ~400K | 0.71× | |
| 46 | Maryland | ~90K | 0.70× | |
| 47 | Georgia | ~200K | 0.66× | |
| 48 | Louisiana | ~70K | 0.66× | |
| 49 | New York | ~300K | 0.64× | |
| 50 | New Jersey | ~100K | 0.60× |
The strongest cross-interests of the Dark Winds audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | AMC (TV channel) | Movies & TV | 4.59× | ||
| 02 | Better Call Saul | Movies & TV | 4.06× | ||
| 03 | Black Mirror (TV series) | Movies & TV | 3.40× | ||
| 04 | Dylan O'Brien | Movies & TV | 2.88× | ||
| 05 | Chris Pratt | Movies & TV | 2.58× | ||
| 06 | Bruce Willis | Movies & TV | 2.13× | ||
| 07 | True Detective | Movies & TV | 2.04× | ||
| 08 | Beetlejuice | Movies & TV | 1.94× | ||
| 09 | Roku | Movies & TV | 1.91× | ||
| 10 | Diane Keaton | Movies & TV | 1.80× | ||
| 11 | Obsessed (2009 film) | Movies & TV | 1.78× | ||
| 12 | Real property | Home & Garden | 1.76× | ||
| 13 | Movie theater | Movies & TV | 1.69× | ||
| 14 | Millie Bobby Brown | Movies & TV | 1.64× | ||
| 15 | Talk radio | Music & Radio | 1.63× | ||
| 16 | Spirit Halloween | Kids & Family | 1.59× | ||
| 17 | Game of Thrones | Movies & TV | 1.57× | ||
| 18 | Scooby-Doo | Movies & TV | 1.56× | ||
| 19 | Superman | Movies & TV | 1.53× | ||
| 20 | Anime convention | Literature | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.20× | |
| Early Adopter Mentality | POWER | 1.19× | |
| Extroversion | THRILL | 1.17× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.82× | |
| Quality Awareness | PREMIUM | 0.82× | |
| Luxury Orientation | PREMIUM | 0.84× |
Dark Winds has an estimated audience of 6,347,787 people in United States, concentrated in California and Texas.
46.5% of Dark Winds fans are female, 53.5% are male, with an average age of 39.8 years.
Dark Winds fans show strongest brand affinity for AMC (TV channel) (4.59×), Superman (1.53×), and Beetlejuice (1.94×) over the country average.
Dark Winds fans in United States are most concentrated in California (reach ~700K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Dark Winds itself, the audience over-indexes on Superman (1.53×), Beetlejuice (1.94×), Dylan O'Brien (2.88×), and Real property (1.76×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Dark Winds. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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