Dark Winds Audience in United States
Dark Winds has an estimated audience of 4,398,395 people in United States. 50.8% are female, 49.2% are male, average age 38.1. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Income tax.
Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Dark Winds audience skews balanced with an average age of 38.1, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Dark Winds fans
| Metric | Value |
|---|---|
| Female | 50.8% |
| Male | 49.2% |
| Average age | 38.1 |
| Estimated audience size | 4,398,395 |
Audience persona
The typical Dark Winds fan in United States is balanced, around 38.1 years old, with strong Extroversion tendencies and a notable affinity for Autism Awareness.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Income tax | 13.19× | Business & Career |
| Kia Sportage | 17.24× | Cars & Mobility |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| MSN | 2.32× | News |
| Scooby-Doo | 2.76× | Movies & TV |
| Hobby Lobby | 1.83× | Home & Garden |
| Payment card | 8.17× | Fashion & Accessoires |
| Staples (Canada) | 2.43× | Business & Career |
| Josh Gad | 10.67× | Movies & TV |
| Honda HR-V | 11.73× | Cars & Mobility |
| Livemusic | 2.3× | Music & Radio |
| Harry Potter | 1.54× | Movies & TV |
| Taco Bell | 1.77× | Food & Beverages |
| Evan Rachel Wood | 9.99× | Movies & TV |
| AMC (TV channel) | 3.57× | Movies & TV |
| Jon Bernthal | 4.69× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.28 |
| Early Adopter Mentality | POWER | 1.15 |
| LGBTQ+ Identity | OPEN | 1.09 |
| Social Media Usage | JOY | 1.05 |
| Healthy Lifestyle | BALANCE | 0.97 |
| Sports Activity | POWER | 0.97 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 51.8% |
| United Kingdom | 10.8% |
| Germany | 9.9% |
See Dark Winds audiences in other countries
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- Peacemaker (68,050,277)
- Survival skills (36,160,023)
How to read this data
Audience size is the estimated number of people in United States who actively search for Dark Winds. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.