Rascasse Audience Intelligence

Dead Rising 3 Audience in United States

A data profile of the people who buy, follow and care about Dead Rising 3 in United States — modelled from more than twelve digital signal sources. Dead Rising 3 has an estimated audience of 461,740 people in United States.

The average Dead Rising 3 fan in United States is 31.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Dying Light, Resident Evil 4, Devil May Cry, with strongest over-indexing on Dying Light (127.67× the country average).

Demographically, the Dead Rising 3 audience skews more male with an average age of 31.9, and over-indexes on personality traits such as Family Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dead Rising 3 fan in United States is more male, around 31.9 years old, with strong Family Orientation tendencies and a notable affinity for Dying Light.

Category: Games · Type: Video / Board Game · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dead Rising 3 profile in United States.

Audience size
462K
in United States
Gender
29.4%
70.6% male
Age
31.9
average years
Country rank
#38379
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+0%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dead Rising 3 fans

29.4% are female, 70.6% are male, average age 31.9.

Fig. 02

Gender split

29.4%
Female
70.6%
Male
Demographic split for Dead Rising 3 audience in United States
MetricValue
Female29.4%
Male70.6%
Average age31.9
Estimated audience size461,740
Fig. 03

Age distribution

Ø 31.9
average years
Age distribution of the Dead Rising 3 audience in United States
Age bracketShare%
16-1936%
20-2927%
30-3916%
40-4913%
50+8%
Fig. 04

Worldwide distribution

37.9%

of the worldwide Dead Rising 3 audience comes from United States.

Worldwide audience distribution share by country for Dead Rising 3
CountryShare
United States37.9%
Germany9.2%
France7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dead Rising 3 audience in United States is strongest.

Fig. 05

Top regions by affinity

Dead Rising 3 fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~8K1.36×
02Michigan~20K1.26×
03Oklahoma~6K1.23×
04Nevada~5K1.21×
05Indiana~10K1.20×
06West Virginia~3K1.20×
07Arizona~10K1.18×
08Texas~50K1.15×
09Arkansas~4K1.12×
10Missouri~8K1.10×
11New Mexico~3K1.10×
12Ohio~20K1.09×
13Tennessee~10K1.08×
14Wisconsin~7K1.06×
15Alabama~7K1.06×
16California~50K1.05×
17Kansas~4K1.05×
18Illinois~20K1.04×
19Oregon~6K1.04×
20Mississippi~4K1.04×
21Louisiana~6K1.03×
22Alaska~1K1.03×
23Pennsylvania~20K1.02×
24Washington~9K1.02×
25Idaho~2K1.01×
26North Dakota<1K1.01×
27Iowa~4K0.99×
28Nebraska~2K0.98×
29Minnesota~6K0.97×
30North Carolina~10K0.96×
31South Dakota~1K0.96×
32Rhode Island~1K0.95×
33Delaware~1K0.95×
34Georgia~10K0.94×
35Utah~4K0.94×
36Montana~1K0.94×
37Vermont<1K0.94×
38Maine~2K0.93×
39Virginia~10K0.92×
40Connecticut~4K0.91×
41Hawaii~2K0.91×
42New Jersey~10K0.90×
43Maryland~7K0.90×
44South Carolina~6K0.90×
45New Hampshire~2K0.89×
46Florida~30K0.87×
47Colorado~6K0.87×
48New York~20K0.84×
49Massachusetts~7K0.82×
50Washington, District of Columbia~1K0.82×
Fig. 06

Affinity by region

Affinity by region — Dead Rising 3, United States
0.82×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dead Rising 3 audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dead Rising 3 audience
#·InterestCategoryAffinity×
01Wii SportsGames190.94×
02Dying LightGames127.67×
03Chrono TriggerGames117.36×
04Devil May CryGames83.99×
05Resident Evil 4Games82.94×
06Metal Gear SolidGames78.79×
07DishonoredGames64.11×
08Dead IslandGames62.28×
09Portal 2Games61.72×
10BioShock (series)Games57.91×
11Dippin' DotsFood & Beverages54.10×
12Super Mario GalaxyGames47.27×
13Seagate TechnologyTechnology & Electronics44.21×
14Resident Evil 2Games41.60×
15Watch DogsGames41.18×
16KonamiGames33.91×
17Shane CompanyShopping29.03×
18Fear the Walking DeadMovies & TV27.62×
19Mario KartGames20.00×
20PokémonGames6.25×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dead Rising 3 audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Dead Rising 3 audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.28×
PatriotismCONSERVATISM2.21×
Early Adopter MentalityPOWER1.45×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Dead Rising 3 audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.59×
DIY MentalityTHRILL0.65×
TravellingTHRILL0.68×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Dead Rising 3 have in United States?

Dead Rising 3 has an estimated audience of 461,740 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Dead Rising 3 fans?

29.4% of Dead Rising 3 fans are female, 70.6% are male, with an average age of 31.9 years.

03

Which brands do Dead Rising 3 fans like most?

Dead Rising 3 fans show strongest brand affinity for Dying Light (127.67×), Resident Evil 4 (82.94×), and Devil May Cry (83.99×) over the country average.

04

Where do Dead Rising 3 fans live in United States?

Dead Rising 3 fans in United States are most concentrated in California (reach ~50K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Dead Rising 3 fans also like?

Beyond Dead Rising 3 itself, the audience over-indexes on Resident Evil 4 (82.94×), Devil May Cry (83.99×), Chrono Trigger (117.36×), and Wii Sports (190.94×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dead Rising 3. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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