Rascasse Audience Intelligence

Department of Health (United Kingdom) Audience in United States

A data profile of the people who buy, follow and care about Department of Health (United Kingdom) in United States — modelled from more than twelve digital signal sources. Department of Health (United Kingdom) has an estimated audience of 601,744 people in United States.

#356among NGO / Political Party in United States#891in Health

The average Department of Health (United Kingdom) fan in United States is 40.7 years old, more female, and lives primarily in New York.

The audience is concentrated in New York, Florida, Washington.

Top brand affinities include Ocado, Sustainable energy, National Health Service (England), with strongest over-indexing on Ocado (121.31× the country average).

Demographically, the Department of Health (United Kingdom) audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Family Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Department of Health (United Kingdom) fan in United States is more female, around 40.7 years old, with strong Family Orientation tendencies and a notable affinity for Ocado.

Category: Health · Type: NGO / Political Party

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Department of Health (United Kingdom) profile in United States.

Audience size
602K
in United States
Gender
60.3%♀
39.7% male
Age
40.7
average years
Country rank
#32751
NGO / Political Party in United States
Fig. 01

Search interest · 12-month trend

-66%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Department of Health (United Kingdom) fans

60.3% are female, 39.7% are male, average age 40.7.

Fig. 02

Gender split

60.3%
Female
39.7%
Male
Demographic split for Department of Health (United Kingdom) audience in United States
MetricValue
Female60.3%
Male39.7%
Average age40.7
Estimated audience size601,744
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Department of Health (United Kingdom) audience in United States
Age bracketShare%
16-1920%
20-2916%
30-3918%
40-4920%
50+27%
Fig. 04

Worldwide distribution

32.0%

of the worldwide Department of Health (United Kingdom) audience comes from United States.

Worldwide audience distribution share by country for Department of Health (United Kingdom)
CountryShare
Australia35.0%
United States32.0%
South Africa4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Department of Health (United Kingdom) audience in United States is strongest.

Fig. 05

Top regions by affinity

Department of Health (United Kingdom) fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~10K4.96×
02Washington~50K3.65×
03Rhode Island~7K3.53×
04New York~100K3.04×
05New Mexico~9K2.86×
06Florida~100K2.46×
07Arkansas~8K1.51×
08Pennsylvania~30K1.47×
09Mississippi~6K1.14×
10Louisiana~10K1.12×
11South Dakota~2K1.09×
12Georgia~20K1.04×
13Washington, District of Columbia~2K1.04×
14New Jersey~20K0.95×
15Maryland~10K0.94×
16Tennessee~10K0.88×
17Connecticut~6K0.88×
18Alaska~1K0.87×
19Vermont<1K0.83×
20South Carolina~8K0.80×
21Virginia~10K0.79×
22North Dakota~1K0.76×
23West Virginia~2K0.75×
24Delaware~1K0.73×
25Indiana~9K0.72×
26Oklahoma~5K0.71×
27Ohio~10K0.70×
28North Carolina~10K0.67×
29Minnesota~6K0.66×
30Idaho~2K0.66×
31Missouri~7K0.65×
32Montana~1K0.64×
33Alabama~6K0.63×
34Utah~4K0.61×
35Kentucky~5K0.60×
36Illinois~10K0.59×
37New Hampshire~2K0.59×
38Maine~1K0.58×
39Nebraska~2K0.57×
40California~40K0.56×
41Texas~30K0.56×
42Michigan~9K0.55×
43Nevada~4K0.55×
44Iowa~3K0.53×
45Massachusetts~7K0.52×
46Kansas~3K0.52×
47Oregon~4K0.48×
48Colorado~5K0.47×
49Wisconsin~5K0.45×
50Arizona~6K0.43×
Fig. 06

Affinity by region

Affinity by region — Department of Health (United Kingdom), United States
0.43×1.00×4.96×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Department of Health (United Kingdom) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Department of Health (United Kingdom) audience
#·InterestCategoryAffinity×
01National Health Service (England)Health207.01×
02OcadoShopping121.31×
03Connected healthHealth46.56×
04El ClásicoSports23.94×
05Sustainable energyHome & Garden8.25×
06Renewable energyBusiness & Career6.37×
07FedExBusiness & Career4.81×
08UberCars & Mobility4.81×
09Online bankingBusiness & Career4.42×
10Milwaukee BrewersSports4.26×
11Weather forecastingHome & Garden4.12×
12Mortgage loansBusiness & Career3.47×
13Vehicle insuranceCars & Mobility3.20×
14Discount storesShopping2.79×
15McDonald'sFood & Beverages2.66×
16United States Postal ServiceBusiness & Career2.50×
17PinterestInternet & Social Media2.49×
18SubwayFood & Beverages2.42×
19Pizza HutFood & Beverages2.23×
20FurnitureHome & Garden1.86×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Department of Health (United Kingdom) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Department of Health (United Kingdom) audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.44×
SustainabilityBALANCE2.36×
Convenience OrientationPREMIUM1.84×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Department of Health (United Kingdom) audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.71×
Pet OwnershipJOY0.78×
Risk AppetiteTHRILL0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Department of Health (United Kingdom) have in United States?

Department of Health (United Kingdom) has an estimated audience of 601,744 people in United States, concentrated in New York and Florida.

02

What is the gender split and age of Department of Health (United Kingdom) fans?

60.3% of Department of Health (United Kingdom) fans are female, 39.7% are male, with an average age of 40.7 years.

03

Which brands do Department of Health (United Kingdom) fans like most?

Department of Health (United Kingdom) fans show strongest brand affinity for Ocado (121.31×), Sustainable energy (8.25×), and National Health Service (England) (207.01×) over the country average.

04

Where do Department of Health (United Kingdom) fans live in United States?

Department of Health (United Kingdom) fans in United States are most concentrated in New York (reach ~100K), Florida (reach ~100K), and Washington (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Department of Health (United Kingdom) fans also like?

Beyond Department of Health (United Kingdom) itself, the audience over-indexes on Sustainable energy (8.25×), National Health Service (England) (207.01×), Renewable energy (6.37×), and FedEx (4.81×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Department of Health (United Kingdom). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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