Diabolical Audience in United States
Diabolical has an estimated audience of 1,394,661 people in United States. 71.4% are female, 28.6% are male, average age 43.2. Top brand affinities: Whataburger, Israel, Nationality, Elsword, Goop.
Top brand affinities include Whataburger, Israel, Nationality, with strongest over-indexing on Whataburger (1.72× the country average). Demographically, the Diabolical audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Family Orientation, Patriotism.
Category: Music & Radio · Type: Person · Subtype: Metal
Demographics of Diabolical fans
| Metric | Value |
|---|---|
| Female | 71.4% |
| Male | 28.6% |
| Average age | 43.2 |
| Estimated audience size | 1,394,661 |
Audience persona
The typical Diabolical fan in United States is more female, around 43.2 years old, with strong Family Orientation tendencies and a notable affinity for Whataburger.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Whataburger | 1.72× | Food & Beverages |
| Israel | 1.67× | Travel & Leisure |
| Nationality | 1.52× | Politics & Society |
| Elsword | 11.36× | Games |
| Goop | 3.55× | Internet & Social Media |
| Governor of Michigan | 4.83× | Politics & Society |
| Fairy godmother | 4.55× | Literature |
| Zoo Tycoon (series) | 11.36× | Games |
| Jeep Wagoneer | 3.12× | Cars & Mobility |
| headspace | 5.08× | Health |
| Historic site | 2.28× | Arts & Culture |
| Wok | 3.39× | Food & Beverages |
| WFTS-TV | 3.04× | Movies & TV |
| Hibachi | 3.91× | Food & Beverages |
| Google Home | 3.22× | Technology & Electronics |
| Cherish (group) | 5.11× | Music & Radio |
| Home staging | 2.17× | Home & Garden |
| Grace Slick | 3.59× | Music & Radio |
| Cam Ward | 1.56× | Sports |
| Grinch | 1.62× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.5 |
| Patriotism | CONSERVATISM | 1.44 |
| Extroversion | THRILL | 1.41 |
| Community Orientation | OPEN | 1.39 |
| Urban Lifestyle | OPEN | 1.26 |
| Spirituality | BALANCE | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 48.7% |
| India | 18.8% |
| United Kingdom | 4.8% |
See Diabolical audiences in other countries
More Metal audiences in United States
- Avatar (14,119,971)
- Atlas (10,056,194)
- Schizophrenia (8,604,582)
- Traitors (8,152,084)
- Lizzy Borden (7,762,266)
How to read this data
Audience size is the estimated number of people in United States who actively search for Diabolical. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.