Diabolical Audience in United States
Diabolical has an estimated audience of 1,394,661 people in United States. 71.4% are female, 28.6% are male, average age 43.2. Top brand affinities: Capital One, Autism Awareness, Google Maps, Diabetes mellitus awareness, Indeed.com.
Top brand affinities include Capital One, Autism Awareness, Google Maps, with strongest over-indexing on Capital One (4.59× the country average). Demographically, the Diabolical audience skews more female with an average age of 43.2, and over-indexes on personality traits such as Family Orientation, Patriotism.
Category: Music & Radio · Type: Person · Subtype: Metal
Demographics of Diabolical fans
| Metric | Value |
|---|---|
| Female | 71.4% |
| Male | 28.6% |
| Average age | 43.2 |
| Estimated audience size | 1,394,661 |
Audience persona
The typical Diabolical fan in United States is more female, around 43.2 years old, with strong Family Orientation tendencies and a notable affinity for Capital One.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Capital One | 4.59× | Business & Career |
| Autism Awareness | 10.15× | Health |
| Google Maps | 4.2× | Internet & Social Media |
| Diabetes mellitus awareness | 6.97× | Health |
| Indeed.com | 3.5× | Business & Career |
| Singer-songwriter | 3.42× | Music & Radio |
| Khan Academy | 7.03× | Business & Career |
| Microblogging | 7.05× | Technology & Electronics |
| AccuWeather | 4.79× | Home & Garden |
| MSN | 2.83× | News |
| Circle K | 4.8× | Shopping |
| Diane Keaton | 4.21× | Movies & TV |
| CarGurus | 3.96× | Cars & Mobility |
| Google News | 3.96× | News |
| Income tax | 7.35× | Business & Career |
| Hobby Lobby | 2.34× | Home & Garden |
| Enterprise Rent-A-Car | 3.59× | Cars & Mobility |
| United States Postal Service | 2.37× | Business & Career |
| Kendra Scott | 6.12× | Fashion & Accessoires |
| Staples (Canada) | 2.96× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.5 |
| Patriotism | CONSERVATISM | 1.44 |
| Extroversion | THRILL | 1.41 |
| Community Orientation | OPEN | 1.39 |
| Urban Lifestyle | OPEN | 1.26 |
| Spirituality | BALANCE | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 48.7% |
| India | 18.8% |
| United Kingdom | 4.8% |
See Diabolical audiences in other countries
More Metal audiences in United States
- Avatar (14,119,971)
- Atlas (10,056,194)
- Schizophrenia (8,604,582)
- Traitors (8,152,084)
- Lizzy Borden (7,762,266)
How to read this data
Audience size is the estimated number of people in United States who actively search for Diabolical. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.