Rascasse Audience Intelligence

Diamond clarity Audience in United States

A data profile of the people who buy, follow and care about Diamond clarity in United States — modelled from more than twelve digital signal sources. Diamond clarity has an estimated audience of 761,441 people in United States.

#23among Jewelry in United States#9716among Topic in United States#1104in Fashion & Accessoires

The average Diamond clarity fan in United States is 35.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include IKEA, Pre-engagement ring, Airbnb, with strongest over-indexing on IKEA (1.88× the country average).

Demographically, the Diamond clarity audience skews more female with an average age of 35.6, and over-indexes on personality traits such as Luxury Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Diamond clarity fan in United States is more female, around 35.6 years old, with strong Luxury Orientation tendencies and a notable affinity for IKEA.

Category: Fashion & Accessoires · Type: Topic · Subtype: Jewelry

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Diamond clarity profile in United States.

Audience size
761K
in United States
Gender
65.4%♀
34.6% male
Age
35.6
average years
Country rank
#28346
Topic in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Diamond clarity fans

65.4% are female, 34.6% are male, average age 35.6.

Fig. 02

Gender split

65.4%
Female
34.6%
Male
Demographic split for Diamond clarity audience in United States
MetricValue
Female65.4%
Male34.6%
Average age35.6
Estimated audience size761,441
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the Diamond clarity audience in United States
Age bracketShare%
16-1930%
20-2922%
30-3916%
40-4916%
50+16%
Fig. 04

Worldwide distribution

34.3%

of the worldwide Diamond clarity audience comes from United States.

Worldwide audience distribution share by country for Diamond clarity
CountryShare
United States34.3%
India9.3%
United Kingdom6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Diamond clarity audience in United States is strongest.

Fig. 05

Top regions by affinity

Diamond clarity fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~5K1.45×
02New York~60K1.42×
03California~100K1.40×
04Washington, District of Columbia~3K1.28×
05New Jersey~20K1.27×
06Massachusetts~20K1.21×
07Illinois~30K1.15×
08Washington~20K1.14×
09Texas~70K1.13×
10Virginia~20K1.13×
11Georgia~30K1.12×
12Nevada~8K1.11×
13Maryland~10K1.10×
14Connecticut~8K1.10×
15Florida~60K1.08×
16North Carolina~20K1.06×
17Louisiana~10K1.04×
18Alabama~10K1.02×
19Alaska~2K1.01×
20Tennessee~20K1.00×
21Pennsylvania~30K0.99×
22Colorado~10K0.99×
23South Carolina~10K0.99×
24North Dakota~2K0.99×
25Michigan~20K0.98×
26Arizona~20K0.98×
27Arkansas~6K0.97×
28Nebraska~4K0.97×
29New Hampshire~3K0.97×
30Rhode Island~2K0.96×
31Delaware~2K0.96×
32Missouri~10K0.94×
33Iowa~6K0.94×
34South Dakota~2K0.94×
35Vermont~1K0.94×
36Ohio~20K0.93×
37Oregon~8K0.93×
38Kentucky~9K0.92×
39Idaho~4K0.92×
40Utah~6K0.91×
41Kansas~5K0.91×
42Maine~2K0.91×
43Montana~2K0.91×
44Minnesota~10K0.90×
45Mississippi~6K0.90×
46West Virginia~3K0.90×
47Wisconsin~10K0.89×
48Indiana~10K0.88×
49Oklahoma~7K0.88×
50New Mexico~3K0.85×
Fig. 06

Affinity by region

Affinity by region — Diamond clarity, United States
0.85×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Diamond clarity audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Diamond clarity audience
#·InterestCategoryAffinity×
01Pre-engagement ringFashion & Accessoires12.99×
02SwarovskiFashion & Accessoires4.13×
03CartierFashion & Accessoires3.80×
04Art jewelryFashion & Accessoires3.68×
05Formal wearFashion & Accessoires3.53×
06QVCMovies & TV2.88×
07Tory BurchFashion & Accessoires2.59×
08Valentine's DayKids & Family2.56×
09Handmade jewelryFashion & Accessoires2.53×
10New York PostNews2.38×
11Louis VuittonFashion & Accessoires2.18×
12FedExBusiness & Career2.00×
13Discount storesShopping1.99×
14IKEAHome & Garden1.88×
15NordstromShopping1.65×
16Shopping mallsShopping1.63×
17EtsyFashion & Accessoires1.59×
18LeatherFashion & Accessoires1.58×
19AirbnbTravel & Leisure1.54×
20SephoraShopping1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Diamond clarity audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Diamond clarity audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM2.19×
IndulgenceJOY1.80×
Quality AwarenessPREMIUM1.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Diamond clarity audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.79×
TraditionCONSERVATISM0.81×
Social Media UsageJOY0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Diamond clarity have in United States?

Diamond clarity has an estimated audience of 761,441 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Diamond clarity fans?

65.4% of Diamond clarity fans are female, 34.6% are male, with an average age of 35.6 years.

03

Which brands do Diamond clarity fans like most?

Diamond clarity fans show strongest brand affinity for IKEA (1.88×), Pre-engagement ring (12.99×), and Airbnb (1.54×) over the country average.

04

Where do Diamond clarity fans live in United States?

Diamond clarity fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Diamond clarity fans also like?

Beyond Diamond clarity itself, the audience over-indexes on Pre-engagement ring (12.99×), Airbnb (1.54×), QVC (2.88×), and Nordstrom (1.65×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Jewelry audiences in United States

See Diamond clarity audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Diamond clarity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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