Disney Movie Club Audience in United States

Disney Movie Club has an estimated audience of 295,496 people in United States. 66.2% are female, 33.8% are male, average age 32.8. Top regions: California, Florida, Texas. Top brand affinities: Paisley, Lulu 黃路梓茵, Product design, Nationality, Jezebel (film).
The average Disney Movie Club fan in United States is 32.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Paisley, Lulu 黃路梓茵, Product design, with strongest over-indexing on Paisley (25.29× the country average). Demographically, the Disney Movie Club audience skews more female with an average age of 32.8, and over-indexes on personality traits such as Spirituality, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of Disney Movie Club fans
| Metric | Value |
|---|---|
| Female | 66.2% |
| Male | 33.8% |
| Average age | 32.8 |
| Estimated audience size | 295,496 |
Audience persona
The typical Disney Movie Club fan in United States is more female, around 32.8 years old, with strong Spirituality tendencies and a notable affinity for Paisley.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 28,094 | 0.86× |
| Florida | 17,998 | 0.9× |
| Texas | 17,733 | 0.7× |
| Arizona | 11,412 | 1.89× |
| New York | 11,261 | 0.68× |
| Ohio | 9,515 | 1.05× |
| Illinois | 9,335 | 0.95× |
| Pennsylvania | 8,842 | 0.89× |
| Alabama | 8,830 | 2.14× |
| Georgia | 8,110 | 0.89× |
| Michigan | 7,367 | 0.95× |
| Indiana | 6,923 | 1.28× |
| North Carolina | 6,686 | 0.75× |
| Washington | 6,095 | 1.03× |
| Tennessee | 5,901 | 1× |
| Wisconsin | 5,034 | 1.13× |
| Missouri | 4,870 | 1.02× |
| Virginia | 4,840 | 0.67× |
| New Jersey | 4,743 | 0.63× |
| Colorado | 4,563 | 0.98× |
| Kentucky | 4,085 | 1.1× |
| Utah | 4,046 | 1.53× |
| Oregon | 4,028 | 1.19× |
| Oklahoma | 4,012 | 1.22× |
| Minnesota | 3,343 | 0.79× |
| Louisiana | 3,313 | 0.87× |
| Massachusetts | 3,309 | 0.57× |
| South Carolina | 2,992 | 0.67× |
| Maryland | 2,918 | 0.57× |
| Arkansas | 2,829 | 1.16× |
| Iowa | 2,790 | 1.15× |
| Nevada | 2,734 | 0.96× |
| Kansas | 2,501 | 1.07× |
| West Virginia | 2,235 | 1.62× |
| Mississippi | 2,134 | 0.88× |
| Idaho | 2,064 | 1.39× |
| Connecticut | 1,694 | 0.57× |
| New Mexico | 1,625 | 1.1× |
| Nebraska | 1,273 | 0.86× |
| Maine | 1,171 | 1.11× |
| Montana | 1,006 | 1.23× |
| Alaska | 997 | 1.58× |
| New Hampshire | 910 | 0.78× |
| South Dakota | 880 | 1.29× |
| Hawaii | 696 | 0.55× |
| Wyoming | 617 | 1.41× |
| Rhode Island | 586 | 0.62× |
| North Dakota | 571 | 0.94× |
| Vermont | 514 | 0.99× |
| Delaware | 431 | 0.53× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Paisley | 25.29× | Fashion & Accessoires |
| Lulu 黃路梓茵 | 5.61× | Movies & TV |
| Product design | 3.93× | Business & Career |
| Nationality | 3.93× | Politics & Society |
| Jezebel (film) | 7.91× | Movies & TV |
| Queens College, City University of New York | 8.25× | Business & Career |
| Figure painting (hobby) | 6.02× | Arts & Culture |
| Elsword | 16.92× | Games |
| Nebraska Cornhuskers football | 3.69× | Sports |
| JDSU | 3.02× | Business & Career |
| Home staging | 4.7× | Home & Garden |
| Buying a House | 5.75× | Home & Garden |
| Monmouth County, New Jersey | 7.9× | Travel & Leisure |
| Sonic hedgehog | 12.95× | Games |
| Erie County, New York | 6.86× | Travel & Leisure |
| 3D printing | 1.75× | Technology & Electronics |
| Hauptschule | 9.24× | Kids & Family |
| Google Photos | 1.61× | Technology & Electronics |
| Captain America (1990 film) | 2.92× | Movies & TV |
| UK garage | 3.41× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.59 |
| Family Orientation | CONSERVATISM | 1.35 |
| Convenience Orientation | PREMIUM | 1.32 |
| Urban Lifestyle | OPEN | 1.31 |
| Indulgence | JOY | 1.3 |
| Creativity | OPEN | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 88.9% |
| Canada | 6.0% |
| United Kingdom | 2.2% |
See Disney Movie Club audiences in other countries
More Movies & TV audiences in United States
- Fox News Channel (112,808,022)
- NBC (88,487,061)
- CNN (83,890,105)
- CBS (64,911,558)
- Peacock (52,578,556)
Frequently asked questions
How many fans does Disney Movie Club have in United States?
Disney Movie Club has an estimated audience of 295,496 people in United States, concentrated in California and Florida.
What is the gender split and age of Disney Movie Club fans?
66.2% of Disney Movie Club fans are female, 33.8% are male, with an average age of 32.8 years.
Which brands do Disney Movie Club fans like most?
Disney Movie Club fans show strongest brand affinity for Paisley (25.29×), Lulu 黃路梓茵 (5.61×), and Product design (3.93×) over the country average.
Where do Disney Movie Club fans live in United States?
Disney Movie Club fans in United States are most concentrated in California (reach 28,094), Florida (reach 17,998), and Texas (reach 17,733). These three regions account for the largest share of the active audience.
What other brands do Disney Movie Club fans also like?
Beyond Disney Movie Club itself, the audience over-indexes on Lulu 黃路梓茵 (5.61×), Product design (3.93×), Nationality (3.93×), and Jezebel (film) (7.91×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Disney Movie Club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.