Rascasse Audience Intelligence

Disney Movie Club Audience in United States

A data profile of the people who buy, follow and care about Disney Movie Club in United States — modelled from more than twelve digital signal sources. Disney Movie Club has an estimated audience of 295,369 people in United States.

The average Disney Movie Club fan in United States is 32.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Jonathan Groff, Natasha Lyonne, Little Miss Sunshine, with strongest over-indexing on Jonathan Groff (100.98× the country average).

Demographically, the Disney Movie Club audience skews more female with an average age of 32.8, and over-indexes on personality traits such as Indulgence, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Disney Movie Club fan in United States is more female, around 32.8 years old, with strong Indulgence tendencies and a notable affinity for Jonathan Groff.

Category: Movies & TV · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Disney Movie Club profile in United States.

Audience size
295K
in United States
Gender
66.2%♀
33.8% male
Age
32.8
average years
Country rank
#48751
TV Channel in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Disney Movie Club

66.2% are female, 33.8% are male, average age 32.8.

Fig. 02

Gender split

66.2%
Female
33.8%
Male
Demographic split for Disney Movie Club audience in United States
MetricValue
Female66.2%
Male33.8%
Average age32.8
Estimated audience size295,369
Fig. 03

Age distribution

Ø 32.8
average years
Age distribution of the Disney Movie Club audience in United States
Age bracketShare%
16-1935%
20-2924%
30-3918%
40-4916%
50+8%
Fig. 04

Worldwide distribution

88.9%

of the worldwide Disney Movie Club audience comes from United States.

Worldwide audience distribution share by country for Disney Movie Club
CountryShare
United States88.9%
Canada6.0%
United Kingdom2.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Disney Movie Club audience in United States is strongest.

Fig. 05

Top regions by affinity

Disney Movie Club fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~7K1.82×
02Arizona~10K1.65×
03Utah~3K1.32×
04West Virginia~2K1.32×
05Alaska<1K1.23×
06Idaho~2K1.18×
07Indiana~6K1.15×
08South Dakota<1K1.14×
09Oklahoma~4K1.12×
10Montana<1K1.12×
11Vermont<1K1.12×
12Arkansas~3K1.11×
13Oregon~4K1.10×
14North Dakota<1K1.10×
15Wisconsin~5K1.07×
16Iowa~3K1.06×
17Maine~1K1.06×
18Kentucky~4K1.05×
19New Mexico~2K1.04×
20Kansas~2K1.02×
21Ohio~9K1.00×
22Missouri~5K1.00×
23Tennessee~6K0.98×
24Washington~6K0.97×
25Nevada~3K0.95×
26Mississippi~2K0.95×
27Nebraska~1K0.95×
28New Hampshire~1K0.95×
29Rhode Island<1K0.95×
30Delaware<1K0.95×
31Michigan~7K0.93×
32Colorado~4K0.93×
33Louisiana~3K0.91×
34Hawaii~1K0.91×
35Illinois~9K0.89×
36Pennsylvania~9K0.88×
37Washington, District of Columbia<1K0.88×
38Florida~20K0.87×
39Georgia~8K0.86×
40Minnesota~4K0.83×
41California~30K0.82×
42South Carolina~4K0.80×
43Connecticut~2K0.79×
44North Carolina~7K0.77×
45Virginia~5K0.74×
46Maryland~4K0.73×
47Texas~20K0.71×
48New Jersey~5K0.70×
49Massachusetts~4K0.70×
50New York~10K0.67×
Fig. 06

Affinity by region

Affinity by region — Disney Movie Club, United States
0.67×1.00×1.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Disney Movie Club audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Disney Movie Club audience
#·InterestCategoryAffinity×
01Jonathan GroffMovies & TV100.98×
02Little Miss SunshineMovies & TV50.45×
03Natasha LyonneMovies & TV46.93×
0430 RockMovies & TV40.01×
05Hourglass CosmeticsBeauty & Wellness30.87×
06Paul RuddMovies & TV23.68×
07Josh BrolinMovies & TV20.00×
08Melanie LynskeyMovies & TV20.00×
09Michael GambonMovies & TV20.00×
10Jason SudeikisMovies & TV18.47×
11Isla FisherMovies & TV17.06×
12tarte cosmeticsBeauty & Wellness15.44×
13Toni ColletteMovies & TV15.25×
14Bath and BodyworksShopping14.08×
15Anna FarisMovies & TV13.50×
16PBS KidsMovies & TV12.55×
17Winona RyderMovies & TV12.08×
18Berlin WallTravel & Leisure11.51×
19Lena DunhamMovies & TV11.06×
20Britney SpearsMusic & Radio3.99×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Disney Movie Club audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Disney Movie Club audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.78×
Convenience OrientationPREMIUM1.74×
SpiritualityBALANCE1.67×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Disney Movie Club audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.62×
Sports ActivityPOWER0.78×
Healthy LifestyleBALANCE0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Disney Movie Club have in United States?

Disney Movie Club has an estimated audience of 295,369 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Disney Movie Club fans?

66.2% of Disney Movie Club fans are female, 33.8% are male, with an average age of 32.8 years.

03

Which brands do Disney Movie Club fans like most?

Disney Movie Club fans show strongest brand affinity for Jonathan Groff (100.98×), Natasha Lyonne (46.93×), and Little Miss Sunshine (50.45×) over the country average.

04

Where do Disney Movie Club fans live in United States?

Disney Movie Club fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Disney Movie Club fans also like?

Beyond Disney Movie Club itself, the audience over-indexes on Natasha Lyonne (46.93×), Little Miss Sunshine (50.45×), Bath and Bodyworks (14.08×), and 30 Rock (40.01×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Disney Movie Club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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