Rascasse Audience Intelligence

Disney's Hollywood Studios Audience in United States

A data profile of the people who buy, follow and care about Disney's Hollywood Studios in United States — modelled from more than twelve digital signal sources. Disney's Hollywood Studios has an estimated audience of 3,159,637 people in United States.

#10among Theme park in United States#713among POI in United States#795in Travel & Leisure

The average Disney's Hollywood Studios fan in United States is 30.6 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include Disneyland Paris, Winnie-the-Pooh, Donald Duck, with strongest over-indexing on Disneyland Paris (22.19× the country average).

Demographically, the Disney's Hollywood Studios audience skews more female with an average age of 30.6, and over-indexes on personality traits such as Tradition, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Disney's Hollywood Studios fan in United States is more female, around 30.6 years old, with strong Tradition tendencies and a notable affinity for Disneyland Paris.

Category: Travel & Leisure · Type: POI · Subtype: Theme park

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Disney's Hollywood Studios profile in United States.

Audience size
3.2M
in United States
Gender
71.6%♀
28.4% male
Age
30.6
average years
Country rank
#9853
POI in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Disney's Hollywood Studios fans

71.6% are female, 28.4% are male, average age 30.6.

Fig. 02

Gender split

71.6%
Female
28.4%
Male
Demographic split for Disney's Hollywood Studios audience in United States
MetricValue
Female71.6%
Male28.4%
Average age30.6
Estimated audience size3,159,637
Fig. 03

Age distribution

Ø 30.6
average years
Age distribution of the Disney's Hollywood Studios audience in United States
Age bracketShare%
16-1945%
20-2921%
30-3915%
40-4912%
50+7%
Fig. 04

Worldwide distribution

47.4%

of the worldwide Disney's Hollywood Studios audience comes from United States.

Worldwide audience distribution share by country for Disney's Hollywood Studios
CountryShare
United States47.4%
Japan16.9%
Brazil6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Disney's Hollywood Studios audience in United States is strongest.

Fig. 05

Top regions by affinity

Disney's Hollywood Studios fans by region: top regions in United States
#RegionReachAffinity×
01Florida~2.5M20.57×
02Georgia~90K0.95×
03South Carolina~40K0.91×
04New Jersey~70K0.90×
05Louisiana~40K0.87×
06New Hampshire~10K0.84×
07Rhode Island~8K0.84×
08Alabama~40K0.82×
09Connecticut~30K0.82×
10Massachusetts~50K0.81×
11Delaware~7K0.80×
12North Carolina~70K0.79×
13Kentucky~30K0.79×
14Vermont~4K0.79×
15Virginia~60K0.78×
16Alaska~5K0.78×
17West Virginia~10K0.77×
18Maine~9K0.76×
19North Dakota~5K0.76×
20Tennessee~50K0.74×
21South Dakota~5K0.74×
22Pennsylvania~80K0.73×
23Mississippi~20K0.73×
24New York~100K0.72×
25Ohio~70K0.72×
26Indiana~40K0.72×
27Montana~6K0.72×
28Illinois~70K0.71×
29Maryland~40K0.71×
30Washington, District of Columbia~7K0.69×
31Wisconsin~30K0.68×
32Michigan~60K0.67×
33Kansas~20K0.67×
34Texas~200K0.66×
35Hawaii~9K0.65×
36Iowa~20K0.64×
37Arkansas~20K0.64×
38Nebraska~10K0.64×
39Idaho~10K0.64×
40Utah~20K0.63×
41Missouri~30K0.62×
42New Mexico~10K0.62×
43California~200K0.59×
44Oklahoma~20K0.59×
45Nevada~20K0.56×
46Minnesota~20K0.54×
47Arizona~30K0.53×
48Colorado~30K0.53×
49Oregon~20K0.48×
50Washington~30K0.45×
Fig. 06

Affinity by region

Affinity by region — Disney's Hollywood Studios, United States
0.45×1.00×20.57×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Disney's Hollywood Studios audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Disney's Hollywood Studios audience
#·InterestCategoryAffinity×
01Donald DuckMovies & TV35.47×
02Winnie-the-PoohKids & Family25.32×
03Disneyland ParisTravel & Leisure22.19×
04HariboFood & Beverages21.82×
05Minnie MouseMovies & TV18.95×
06Josh BrolinMovies & TV16.76×
07Anthony MackieMovies & TV15.49×
08Doctor StrangeLiterature15.00×
09ZootopiaMovies & TV13.47×
10Magic KingdomGames12.86×
11International educationBusiness & Career12.84×
12Guardians of the Galaxy (film)Movies & TV12.38×
13Nick Jr.Movies & TV10.52×
14Disney StoreShopping9.45×
15Rick and MortyMovies & TV7.29×
16Royal Caribbean Cruises Ltd.Travel & Leisure7.12×
17Folk musicMusic & Radio6.11×
18Hair ExtensionsBeauty & Wellness5.94×
19ClothingFashion & Accessoires2.05×
20Consumer electronicsTechnology & Electronics1.98×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Disney's Hollywood Studios audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Disney's Hollywood Studios audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.77×
Community OrientationOPEN1.58×
Price SensitivityPREMIUM1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Disney's Hollywood Studios audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.69×
Need for SecurityCONSERVATISM0.90×
Social Media UsageJOY0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Disney's Hollywood Studios have in United States?

Disney's Hollywood Studios has an estimated audience of 3,159,637 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Disney's Hollywood Studios fans?

71.6% of Disney's Hollywood Studios fans are female, 28.4% are male, with an average age of 30.6 years.

03

Which brands do Disney's Hollywood Studios fans like most?

Disney's Hollywood Studios fans show strongest brand affinity for Disneyland Paris (22.19×), Winnie-the-Pooh (25.32×), and Donald Duck (35.47×) over the country average.

04

Where do Disney's Hollywood Studios fans live in United States?

Disney's Hollywood Studios fans in United States are most concentrated in Florida (reach ~2.5M), California (reach ~200K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Disney's Hollywood Studios fans also like?

Beyond Disney's Hollywood Studios itself, the audience over-indexes on Winnie-the-Pooh (25.32×), Donald Duck (35.47×), Minnie Mouse (18.95×), and Josh Brolin (16.76×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Disney's Hollywood Studios. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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