Dolby Laboratories Audience in United States

Dolby Laboratories logo

Dolby Laboratories has an estimated audience of 403,376 people in United States. 29.9% are female, 70.1% are male, average age 41.5. Top brand affinities: LibreOffice, Key Food, Paperless Post, A Million Ways to Die in the West, Citi Trends.

Top brand affinities include LibreOffice, Key Food, Paperless Post, with strongest over-indexing on LibreOffice (223.34× the country average). Demographically, the Dolby Laboratories audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity.

Category: Technology & Electronics · Type: Brand

Demographics of Dolby Laboratories fans

Demographic split for Dolby Laboratories audience in United States
MetricValue
Female29.9%
Male70.1%
Average age41.5
Estimated audience size403,376

Audience persona

The typical Dolby Laboratories fan in United States is more male, around 41.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for LibreOffice.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dolby Laboratories audience
BrandAffinityCategory
LibreOffice223.34×Technology & Electronics
Key Food69.56×Shopping
Paperless Post75.73×Shopping
A Million Ways to Die in the West132.81×Movies & TV
Citi Trends40.66×Shopping
Autism Awareness19.03×Health
Jon Favreau41.16×Movies & TV
Diabetes mellitus awareness12.48×Health
Home2 Suites by Hilton34.11×Travel & Leisure
The UPS Store7.65×Shopping
12 Monkeys63.62×Movies & TV
Alan Turing44.1×Politics & Society
Microblogging12.67×Technology & Electronics
Ladurée55.61×Food & Beverages
Surround sound19.06×Technology & Electronics
FlightAware14.28×Travel & Leisure
Singer-songwriter5.51×Music & Radio
P. C. Richard & Son48.13×Shopping
Electrolux21.13×Home & Garden
Direct Energy43.84×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dolby Laboratories audience
TraitClusterScore
Early Adopter MentalityPOWER1.99
LGBTQ+ IdentityOPEN1.9
Luxury OrientationPREMIUM1.71
Design AffinityPREMIUM1.68
SustainabilityBALANCE1.51
Family OrientationCONSERVATISM1.46

Worldwide distribution

Worldwide audience distribution share by country for Dolby Laboratories
CountryShare
United States27.0%
India10.6%
Japan7.9%

See Dolby Laboratories audiences in other countries

More Technology & Electronics audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Dolby Laboratories. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.