Don Rickles Audience in United States

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Don Rickles has an estimated audience of 1,394,136 people in United States. 44.4% are female, 55.6% are male, average age 46.8. Top regions: California, Texas, New York. Top brand affinities: Sears, Alaska, Sinaloa, Kerala, Google Analytics.

The average Don Rickles fan in United States is 46.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Sears, Alaska, Sinaloa, with strongest over-indexing on Sears (5.44× the country average). Demographically, the Don Rickles audience skews more male with an average age of 46.8, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Comedian

Demographics of Don Rickles fans

Demographic split for Don Rickles audience in United States
MetricValue
Female44.4%
Male55.6%
Average age46.8
Estimated audience size1,394,136

Audience persona

The typical Don Rickles fan in United States is more male, around 46.8 years old, with strong Tradition tendencies and a notable affinity for Sears.

Top regions in United States

Top regions ranked by reach for Don Rickles in United States
RegionReachAffinity
California150,4890.98×
Texas105,6090.88×
New York95,1321.22×
Florida91,5360.97×
Pennsylvania60,3411.29×
Illinois53,3481.15×
Ohio52,2831.22×
New Jersey44,2091.25×
Michigan42,3641.16×
North Carolina39,4000.94×
Georgia35,5570.83×
Massachusetts33,3911.22×
Virginia31,2390.92×
Tennessee29,4891.05×
Arizona29,4081.03×
Indiana28,1691.11×
Washington25,6040.92×
Missouri25,2001.12×
Wisconsin23,2031.11×
Maryland22,1580.92×
Minnesota21,2201.06×
South Carolina19,3550.92×
Colorado19,1260.87×
Alabama17,9770.92×
Kentucky17,5011×
Louisiana16,5290.92×
Connecticut16,2361.16×
Oklahoma16,1241.04×
Oregon15,2440.95×
Nevada13,6431.01×
Iowa12,5061.09×
Arkansas11,1490.97×
Kansas11,1091.01×
Utah9,9900.8×
Mississippi9,4210.82×
New Hampshire7,1851.31×
West Virginia6,8731.06×
Nebraska6,7860.97×
Idaho6,7160.96×
New Mexico6,3980.92×
Maine5,6401.13×
Rhode Island5,4171.22×
Hawaii4,3080.72×
Montana3,4730.9×
Delaware3,4610.9×
Washington, District of Columbia3,1640.75×
South Dakota2,9510.92×
North Dakota2,6460.92×
Vermont2,3250.95×
Alaska2,2690.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Don Rickles audience
BrandAffinityCategory
Sears5.44×Shopping
Alaska1.56×Travel & Leisure
Sinaloa1.74×Travel & Leisure
Kerala3.09×Travel & Leisure
Google Analytics1.91×Internet & Social Media
Sailor1.76×Travel & Leisure
Winemaking1.61×Food & Beverages
Edward Norton1.52×Movies & TV
Jabberwocky (band)2.23×Music & Radio
Google Wallet1.64×Technology & Electronics
Tuscany1.63×Travel & Leisure
Temple Grandin1.51×Literature
Laguna (province)2×
Mike Conley, Jr.1.61×Sports
Islamic architecture3.18×Home & Garden
Ayrton Senna1.52×Sports
The Professor (Gilligan's Island)1.63×
Jumia1.88×Fashion & Accessoires
The Finder (U.S. TV series)1.9×Movies & TV
Just Cause 31.77×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Don Rickles audience
TraitClusterScore
TraditionCONSERVATISM1.22
Community OrientationOPEN1.17
Need for SecurityCONSERVATISM1.09
Convenience OrientationPREMIUM1.02
Family OrientationCONSERVATISM0.98
IndividualismJOY0.97

Worldwide distribution

Worldwide audience distribution share by country for Don Rickles
CountryShare
United States64.0%
United Kingdom9.6%
Canada6.2%

See Don Rickles audiences in other countries

More Comedian audiences in United States

Frequently asked questions

How many fans does Don Rickles have in United States?

Don Rickles has an estimated audience of 1,394,136 people in United States, concentrated in California and Texas.

What is the gender split and age of Don Rickles fans?

44.4% of Don Rickles fans are female, 55.6% are male, with an average age of 46.8 years.

Which brands do Don Rickles fans like most?

Don Rickles fans show strongest brand affinity for Sears (5.44×), Alaska (1.56×), and Sinaloa (1.74×) over the country average.

Where do Don Rickles fans live in United States?

Don Rickles fans in United States are most concentrated in California (reach 150,489), Texas (reach 105,609), and New York (reach 95,132). These three regions account for the largest share of the active audience.

What other brands do Don Rickles fans also like?

Beyond Don Rickles itself, the audience over-indexes on Alaska (1.56×), Sinaloa (1.74×), Kerala (3.09×), and Google Analytics (1.91×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Don Rickles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.