Donetsk Audience in United States
Donetsk has an estimated audience of 434,345 people in United States. 57.2% are female, 42.8% are male, average age 39.0. Top regions: California, New York, Texas. Top brand affinities: Grinch, Vocal harmony, Historic site, Governor of Michigan, Goop.
The average Donetsk fan in United States is 39.0 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Grinch, Vocal harmony, Historic site, with strongest over-indexing on Grinch (13.26× the country average). Demographically, the Donetsk audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Donetsk fans
| Metric | Value |
|---|---|
| Female | 57.2% |
| Male | 42.8% |
| Average age | 39.0 |
| Estimated audience size | 434,345 |
Audience persona
The typical Donetsk fan in United States is more female, around 39.0 years old, with strong Patriotism tendencies and a notable affinity for Grinch.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 57,880 | 1.21× |
| New York | 34,350 | 1.42× |
| Texas | 34,097 | 0.91× |
| Florida | 32,858 | 1.12× |
| Illinois | 17,889 | 1.24× |
| Pennsylvania | 15,536 | 1.06× |
| Virginia | 14,166 | 1.34× |
| Washington | 13,123 | 1.51× |
| New Jersey | 13,098 | 1.19× |
| North Carolina | 12,156 | 0.93× |
| Massachusetts | 12,092 | 1.41× |
| Georgia | 11,951 | 0.89× |
| Ohio | 11,947 | 0.89× |
| Michigan | 10,648 | 0.94× |
| Arizona | 8,373 | 0.94× |
| Colorado | 8,301 | 1.21× |
| Maryland | 7,941 | 1.06× |
| Tennessee | 7,455 | 0.86× |
| Indiana | 7,068 | 0.89× |
| Minnesota | 6,709 | 1.08× |
| Wisconsin | 6,455 | 0.99× |
| Oregon | 6,091 | 1.22× |
| Missouri | 6,066 | 0.87× |
| Connecticut | 5,236 | 1.2× |
| Kentucky | 4,831 | 0.89× |
| South Carolina | 4,807 | 0.74× |
| Alabama | 4,552 | 0.75× |
| Louisiana | 4,354 | 0.78× |
| Oklahoma | 3,960 | 0.82× |
| Nevada | 3,931 | 0.94× |
| Utah | 3,931 | 1.01× |
| Washington, District of Columbia | 3,152 | 2.41× |
| Iowa | 3,000 | 0.84× |
| Kansas | 2,901 | 0.85× |
| Arkansas | 2,711 | 0.76× |
| Nebraska | 2,108 | 0.97× |
| New Hampshire | 1,999 | 1.17× |
| Mississippi | 1,996 | 0.56× |
| New Mexico | 1,872 | 0.86× |
| Idaho | 1,867 | 0.86× |
| Maine | 1,558 | 1× |
| Hawaii | 1,509 | 0.81× |
| West Virginia | 1,493 | 0.74× |
| Rhode Island | 1,435 | 1.04× |
| Alaska | 1,055 | 1.14× |
| Montana | 1,055 | 0.88× |
| Delaware | 820 | 0.68× |
| Vermont | 803 | 1.05× |
| South Dakota | 694 | 0.69× |
| North Dakota | 598 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Grinch | 13.26× | Movies & TV |
| Vocal harmony | 14.3× | Music & Radio |
| Historic site | 13.3× | Arts & Culture |
| Governor of Michigan | 19.73× | Politics & Society |
| Goop | 12.23× | Internet & Social Media |
| Fairy godmother | 16.66× | Literature |
| Urban Outfitters | 3.95× | Shopping |
| Harlow | 24.26× | Travel & Leisure |
| Sydney Evan | 59.94× | Fashion & Accessoires |
| TV Fanatic | 19.08× | Movies & TV |
| Wok | 11.29× | Food & Beverages |
| The Gruffalo (film) | 30.8× | Movies & TV |
| Mathcore | 12.93× | Music & Radio |
| Hang Seng Index | 20.4× | Business & Career |
| Hipster | 14.46× | Politics & Society |
| Cherish (group) | 16.11× | Music & Radio |
| El Paso County, Colorado | 18.11× | Travel & Leisure |
| Preta Gil | 28× | Music & Radio |
| Hibachi | 9.34× | Food & Beverages |
| Google Home | 7.57× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.79 |
| Risk Appetite | THRILL | 1.61 |
| Quality Awareness | PREMIUM | 1.54 |
| Need for Security | CONSERVATISM | 1.49 |
| Convenience Orientation | PREMIUM | 1.39 |
| Mindfulness | BALANCE | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| Ukraine | 20.2% |
| United States | 19.0% |
| Germany | 9.5% |
See Donetsk audiences in other countries
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
Frequently asked questions
How many fans does Donetsk have in United States?
Donetsk has an estimated audience of 434,345 people in United States, concentrated in California and New York.
What is the gender split and age of Donetsk fans?
57.2% of Donetsk fans are female, 42.8% are male, with an average age of 39.0 years.
Which brands do Donetsk fans like most?
Donetsk fans show strongest brand affinity for Grinch (13.26×), Vocal harmony (14.3×), and Historic site (13.3×) over the country average.
Where do Donetsk fans live in United States?
Donetsk fans in United States are most concentrated in California (reach 57,880), New York (reach 34,350), and Texas (reach 34,097). These three regions account for the largest share of the active audience.
What other brands do Donetsk fans also like?
Beyond Donetsk itself, the audience over-indexes on Vocal harmony (14.3×), Historic site (13.3×), Governor of Michigan (19.73×), and Goop (12.23×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Donetsk. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.